Online Video Platforms Industry Research Report 2024

Online Video Platforms Industry Research Report 2024


OVP or Online Video Platforms can use a user-generated content (UGC) model, software as a service (SaaS) business model or a do it yourself (DIY) model. OVP offers an end to end solution from creating a website, uploading video, encoding video, video playback to user management for both video on demand and live streaming. Usually, OVPs have Content Management System (CMS) where users need to login to add content, upload video, setting up monetization plan, view video analytics which may include, detailed insights of video performance such as, video watch time, total number of video views, unique views and impressions; stats on user visits, location and behavior on the site. OVPs also provide customized video players where end users can watch videos. Many OVPs provide third party video player which can be embedded in a website. Although there are several OVP providers that are also present in broadcast markets, serving video on demand set-top boxes, OVPs are related to the over-the-top (OTT) content video industry.

In this report, we defines OVPs as fee-based, software-as-a-service (SaaS) online content businesses that enable content owners to ingest, transcode, store, manage, protect, publish, syndicate, track and monetize online video.

According to APO Research, The global Online Video Platforms market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of xx% during the forecast period 2024-2030.

Global Online Video Platforms key players include Brightcove, Ooyala (Telstra), Piksel, thePlatform (Comcast Technology Solutions), etc. Global top four manufacturers hold a share over 50%.

North America is the largest market, with a share over 45%, followed by Europe and Asia-Pacific, have a share about 40 percent.

In terms of application, the largest application is Enterprise, followed by Media & Entertainment Industry.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Online Video Platforms, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Online Video Platforms.

The Online Video Platforms market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Online Video Platforms market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2019-2024. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses. Some of the prominent players reviewed in the research report include:

Brightcove
Ooyala (Telstra)
Piksel
thePlatform (Comcast Technology Solutions)
IBM Cloud Video
Kaltura
Samba Tech
Wistia
Arkena
Xstream
Ensemble Video
MediaPlatform
Viocorp
Anvato (Google)
Vzaar

Online Video Platforms segment by Type
SaaS Model
Others

Online Video Platforms Segment by Application
Media & Entertainment Industry
Enterprise

Online Video Platforms Segment by Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Online Video Platforms market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Online Video Platforms and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Online Video Platforms.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Online Video Platforms companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.
Chapter 13: The main points and conclusions of the report.


1 Preface
1.1 Scope of Report
1.2 Reasons for Doing This Study
1.3 Research Methodology
1.4 Research Process
1.5 Data Source
1.5.1 Secondary Sources
1.5.2 Primary Sources
2 Market Overview
2.1 Product Definition
2.2 Online Video Platforms by Type
2.2.1 Market Value Comparison by Type (2019 VS 2023 VS 2030)
2.2.2 SaaS Model
2.2.3 Others
2.3 Online Video Platforms by Application
2.3.1 Market Value Comparison by Application (2019 VS 2023 VS 2030)
2.3.2 Media & Entertainment Industry
2.3.3 Enterprise
2.4 Assumptions and Limitations
3 Online Video Platforms Breakdown Data by Type
3.1 Global Online Video Platforms Historic Market Size by Type (2019-2024)
3.2 Global Online Video Platforms Forecasted Market Size by Type (2025-2030)
4 Online Video Platforms Breakdown Data by Application
4.1 Global Online Video Platforms Historic Market Size by Application (2019-2024)
4.2 Global Online Video Platforms Forecasted Market Size by Application (2019-2024)
5 Global Growth Trends
5.1 Global Online Video Platforms Market Perspective (2019-2030)
5.2 Global Online Video Platforms Growth Trends by Region
5.2.1 Global Online Video Platforms Market Size by Region: 2019 VS 2023 VS 2030
5.2.2 Online Video Platforms Historic Market Size by Region (2019-2024)
5.2.3 Online Video Platforms Forecasted Market Size by Region (2025-2030)
5.3 Online Video Platforms Market Dynamics
5.3.1 Online Video Platforms Industry Trends
5.3.2 Online Video Platforms Market Drivers
5.3.3 Online Video Platforms Market Challenges
5.3.4 Online Video Platforms Market Restraints
6 Market Competitive Landscape by Players
6.1 Global Top Online Video Platforms Players by Revenue
6.1.1 Global Top Online Video Platforms Players by Revenue (2019-2024)
6.1.2 Global Online Video Platforms Revenue Market Share by Players (2019-2024)
6.2 Global Online Video Platforms Industry Players Ranking, 2022 VS 2023 VS 2024
6.3 Global Key Players of Online Video Platforms Head office and Area Served
6.4 Global Online Video Platforms Players, Product Type & Application
6.5 Global Online Video Platforms Players, Date of Enter into This Industry
6.6 Global Online Video Platforms Market CR5 and HHI
6.7 Global Players Mergers & Acquisition
7 North America
7.1 North America Online Video Platforms Market Size (2019-2030)
7.2 North America Online Video Platforms Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 North America Online Video Platforms Market Size by Country (2019-2024)
7.4 North America Online Video Platforms Market Size by Country (2025-2030)
7.5 United States
7.6 Canada
8 Europe
8.1 Europe Online Video Platforms Market Size (2019-2030)
8.2 Europe Online Video Platforms Market Growth Rate by Country: 2019 VS 2023 VS 2030
8.3 Europe Online Video Platforms Market Size by Country (2019-2024)
8.4 Europe Online Video Platforms Market Size by Country (2025-2030)
8.5 Germany
8.6 France
8.7 U.K.
8.8 Italy
8.9 Russia
8.10 Nordic Countries
9 Asia-Pacific
9.1 Asia-Pacific Online Video Platforms Market Size (2019-2030)
9.2 Asia-Pacific Online Video Platforms Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Asia-Pacific Online Video Platforms Market Size by Country (2019-2024)
9.4 Asia-Pacific Online Video Platforms Market Size by Country (2025-2030)
9.5 China
9.6 Japan
9.7 South Korea
9.8 Southeast Asia
9.9 India
9.10 Australia
10 Latin America
10.1 Latin America Online Video Platforms Market Size (2019-2030)
10.2 Latin America Online Video Platforms Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Latin America Online Video Platforms Market Size by Country (2019-2024)
10.4 Latin America Online Video Platforms Market Size by Country (2025-2030)
10.5 Mexico
10.6 Brazil
11 Middle East & Africa
11.1 Middle East & Africa Online Video Platforms Market Size (2019-2030)
11.2 Middle East & Africa Online Video Platforms Market Growth Rate by Country: 2019 VS 2023 VS 2030
11.3 Middle East & Africa Online Video Platforms Market Size by Country (2019-2024)
11.4 Middle East & Africa Online Video Platforms Market Size by Country (2025-2030)
11.5 Turkey
11.6 Saudi Arabia
11.7 UAE
12 Players Profiled
12.1 Brightcove
12.1.1 Brightcove Company Information
12.1.2 Brightcove Business Overview
12.1.3 Brightcove Revenue in Online Video Platforms Business (2019-2024)
12.1.4 Brightcove Online Video Platforms Product Portfolio
12.1.5 Brightcove Recent Developments
12.2 Ooyala (Telstra)
12.2.1 Ooyala (Telstra) Company Information
12.2.2 Ooyala (Telstra) Business Overview
12.2.3 Ooyala (Telstra) Revenue in Online Video Platforms Business (2019-2024)
12.2.4 Ooyala (Telstra) Online Video Platforms Product Portfolio
12.2.5 Ooyala (Telstra) Recent Developments
12.3 Piksel
12.3.1 Piksel Company Information
12.3.2 Piksel Business Overview
12.3.3 Piksel Revenue in Online Video Platforms Business (2019-2024)
12.3.4 Piksel Online Video Platforms Product Portfolio
12.3.5 Piksel Recent Developments
12.4 thePlatform (Comcast Technology Solutions)
12.4.1 thePlatform (Comcast Technology Solutions) Company Information
12.4.2 thePlatform (Comcast Technology Solutions) Business Overview
12.4.3 thePlatform (Comcast Technology Solutions) Revenue in Online Video Platforms Business (2019-2024)
12.4.4 thePlatform (Comcast Technology Solutions) Online Video Platforms Product Portfolio
12.4.5 thePlatform (Comcast Technology Solutions) Recent Developments
12.5 IBM Cloud Video
12.5.1 IBM Cloud Video Company Information
12.5.2 IBM Cloud Video Business Overview
12.5.3 IBM Cloud Video Revenue in Online Video Platforms Business (2019-2024)
12.5.4 IBM Cloud Video Online Video Platforms Product Portfolio
12.5.5 IBM Cloud Video Recent Developments
12.6 Kaltura
12.6.1 Kaltura Company Information
12.6.2 Kaltura Business Overview
12.6.3 Kaltura Revenue in Online Video Platforms Business (2019-2024)
12.6.4 Kaltura Online Video Platforms Product Portfolio
12.6.5 Kaltura Recent Developments
12.7 Samba Tech
12.7.1 Samba Tech Company Information
12.7.2 Samba Tech Business Overview
12.7.3 Samba Tech Revenue in Online Video Platforms Business (2019-2024)
12.7.4 Samba Tech Online Video Platforms Product Portfolio
12.7.5 Samba Tech Recent Developments
12.8 Wistia
12.8.1 Wistia Company Information
12.8.2 Wistia Business Overview
12.8.3 Wistia Revenue in Online Video Platforms Business (2019-2024)
12.8.4 Wistia Online Video Platforms Product Portfolio
12.8.5 Wistia Recent Developments
12.9 Arkena
12.9.1 Arkena Company Information
12.9.2 Arkena Business Overview
12.9.3 Arkena Revenue in Online Video Platforms Business (2019-2024)
12.9.4 Arkena Online Video Platforms Product Portfolio
12.9.5 Arkena Recent Developments
12.10 Xstream
12.10.1 Xstream Company Information
12.10.2 Xstream Business Overview
12.10.3 Xstream Revenue in Online Video Platforms Business (2019-2024)
12.10.4 Xstream Online Video Platforms Product Portfolio
12.10.5 Xstream Recent Developments
12.11 Ensemble Video
12.11.1 Ensemble Video Company Information
12.11.2 Ensemble Video Business Overview
12.11.3 Ensemble Video Revenue in Online Video Platforms Business (2019-2024)
12.11.4 Ensemble Video Online Video Platforms Product Portfolio
12.11.5 Ensemble Video Recent Developments
12.12 MediaPlatform
12.12.1 MediaPlatform Company Information
12.12.2 MediaPlatform Business Overview
12.12.3 MediaPlatform Revenue in Online Video Platforms Business (2019-2024)
12.12.4 MediaPlatform Online Video Platforms Product Portfolio
12.12.5 MediaPlatform Recent Developments
12.13 Viocorp
12.13.1 Viocorp Company Information
12.13.2 Viocorp Business Overview
12.13.3 Viocorp Revenue in Online Video Platforms Business (2019-2024)
12.13.4 Viocorp Online Video Platforms Product Portfolio
12.13.5 Viocorp Recent Developments
12.14 Anvato (Google)
12.14.1 Anvato (Google) Company Information
12.14.2 Anvato (Google) Business Overview
12.14.3 Anvato (Google) Revenue in Online Video Platforms Business (2019-2024)
12.14.4 Anvato (Google) Online Video Platforms Product Portfolio
12.14.5 Anvato (Google) Recent Developments
12.15 Vzaar
12.15.1 Vzaar Company Information
12.15.2 Vzaar Business Overview
12.15.3 Vzaar Revenue in Online Video Platforms Business (2019-2024)
12.15.4 Vzaar Online Video Platforms Product Portfolio
12.15.5 Vzaar Recent Developments
13 Report Conclusion
14 Disclaimer

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