Neo and Challenger Bank Industry Research Report 2025

Summary

Neo and Challenger Bank are fintech based financial providers that provided services digitally, includes companies that applied for their own banking license (categorized as Challenger Banks). and companies that partnered with a traditional bank to provide those financial services (categorized as Neo banks). Specifically, a neo bank is a type of direct bank that is 100% digital and reaches customers on mobile apps and personal computer platforms only. In general, a neo-bank don’t have their own bank license – they are an institution that provides checking, a prepaid debit card and some form of savings account without the traditional brick-and-mortar building. This usually includes features like mobile deposits, P2P payments, mobile budgeting tools and real-time digital receipts. Challenger banks are defined as fintech companies leveraging technology and software to digitize and streamline retail banking. Challengers use digital distribution channels, typically mobile, to offer competitive retail banking services such as current accounts, savings accounts, loans, insurance, and credit cards. While neo-banks offer a mobile-first banking experience in partnership with a traditional bank, challenger banks aim at becoming fully-licensed banks, creating new data-driven banking experiences and pricing models.

According to APO Research, The global Neo and Challenger Bank market was valued at US$ million in 2024 and is anticipated to reach US$ million by 2031, witnessing a CAGR of xx% during the forecast period 2025-2031.

North American market for Neo and Challenger Bank is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Neo and Challenger Bank is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Europe market for Neo and Challenger Bank is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global companies of Neo and Challenger Bank include Atom Bank, Movencorp, Simple Finance Technology, Fidor Group, N26, Pockit, Ubank, Monzo Bank and MyBank (Alibaba Group), etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Neo and Challenger Bank, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Neo and Challenger Bank.
The Neo and Challenger Bank market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Neo and Challenger Bank market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2020-2025. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses.

Neo and Challenger Bank Segment by Company

Atom Bank
Movencorp
Simple Finance Technology
Fidor Group
N26
Pockit
Ubank
Monzo Bank
MyBank (Alibaba Group)
Holvi Bank
WeBank (Tencent Holdings Limited)
Hello Bank
Koho Bank
Rocket Bank
Soon Banque
Digibank
Timo
Jibun
Jenius
K Bank
Kakao Bank
Starling Bank
Tandem Bank
Neo and Challenger Bank Segment by Type

Neobanks
Challenger Banks
Neo and Challenger Bank Segment by Application

Personal Consumers
Business Organizations
Neo and Challenger Bank Segment by Application

Personal Consumers
Business Organizations
Neo and Challenger Bank Segment by Region

North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Russia
Netherlands
Nordic Countries
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Colombia
Middle East & Africa
Saudi Arabia
Israel
United Arab Emirates
Turkey
Iran
Egypt

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Neo and Challenger Bank market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Neo and Challenger Bank and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Neo and Challenger Bank.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Neo and Challenger Bank companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, South America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.

Please Note: Single-User license will be delivered via PDF from the publisher without the rights to print or to edit.


1 Preface
1.1 Scope of Report
1.2 Reasons for Doing This Study
1.3 Research Methodology
1.4 Research Process
1.5 Data Source
1.5.1 Secondary Sources
1.5.2 Primary Sources
2 Market Overview
2.1 Product Definition
2.2 Neo and Challenger Bank by Type
2.2.1 Market Value Comparison by Type (2020 VS 2024 VS 2031)
2.2.2 Neobanks
2.2.3 Challenger Banks
2.3 Neo and Challenger Bank by Application
2.3.1 Market Value Comparison by Application (2020 VS 2024 VS 2031)
2.3.2 Personal Consumers
2.3.3 Business Organizations
2.4 Assumptions and Limitations
3 Neo and Challenger Bank Breakdown Data by Type
3.1 Global Neo and Challenger Bank Historic Market Size by Type (2020-2025)
3.2 Global Neo and Challenger Bank Forecasted Market Size by Type (2026-2031)
4 Neo and Challenger Bank Breakdown Data by Application
4.1 Global Neo and Challenger Bank Historic Market Size by Application (2020-2025)
4.2 Global Neo and Challenger Bank Forecasted Market Size by Application (2026-2031)
5 Global Growth Trends
5.1 Global Neo and Challenger Bank Market Perspective (2020-2031)
5.2 Global Neo and Challenger Bank Growth Trends by Region
5.2.1 Global Neo and Challenger Bank Market Size by Region: 2020 VS 2024 VS 2031
5.2.2 Neo and Challenger Bank Historic Market Size by Region (2020-2025)
5.2.3 Neo and Challenger Bank Forecasted Market Size by Region (2026-2031)
5.3 Neo and Challenger Bank Market Dynamics
5.3.1 Neo and Challenger Bank Industry Trends
5.3.2 Neo and Challenger Bank Market Drivers
5.3.3 Neo and Challenger Bank Market Challenges
5.3.4 Neo and Challenger Bank Market Restraints
6 Market Competitive Landscape by Players
6.1 Global Top Neo and Challenger Bank Players by Revenue
6.1.1 Global Top Neo and Challenger Bank Players by Revenue (2020-2025)
6.1.2 Global Neo and Challenger Bank Revenue Market Share by Players (2020-2025)
6.2 Global Neo and Challenger Bank Industry Players Ranking, 2023 VS 2024 VS 2025
6.3 Global Key Players of Neo and Challenger Bank Head Office and Area Served
6.4 Global Neo and Challenger Bank Players, Product Type & Application
6.5 Global Neo and Challenger Bank Manufacturers Established Date
6.6 Global Neo and Challenger Bank Market CR5 and HHI
6.7 Global Players Mergers & Acquisition
7 North America
7.1 North America Neo and Challenger Bank Market Size (2020-2031)
7.2 North America Neo and Challenger Bank Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 North America Neo and Challenger Bank Market Size by Country (2020-2025)
7.4 North America Neo and Challenger Bank Market Size by Country (2026-2031)
7.5 United States
7.5 United States
7.6 Canada
7.7 Mexico
8 Europe
8.1 Europe Neo and Challenger Bank Market Size (2020-2031)
8.2 Europe Neo and Challenger Bank Market Growth Rate by Country: 2020 VS 2024 VS 2031
8.3 Europe Neo and Challenger Bank Market Size by Country (2020-2025)
8.4 Europe Neo and Challenger Bank Market Size by Country (2026-2031)
8.5 Germany
8.6 France
8.7 U.K.
8.8 Italy
8.9 Spain
8.10 Russia
8.11 Netherlands
8.12 Nordic Countries
9 Asia-Pacific
9.1 Asia-Pacific Neo and Challenger Bank Market Size (2020-2031)
9.2 Asia-Pacific Neo and Challenger Bank Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Asia-Pacific Neo and Challenger Bank Market Size by Country (2020-2025)
9.4 Asia-Pacific Neo and Challenger Bank Market Size by Country (2026-2031)
9.5 China
9.6 Japan
9.7 South Korea
9.8 India
9.9 Australia
9.10 China Taiwan
9.11 Southeast Asia
10 South America
10.1 South America Neo and Challenger Bank Market Size (2020-2031)
10.2 South America Neo and Challenger Bank Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 South America Neo and Challenger Bank Market Size by Country (2020-2025)
10.4 South America Neo and Challenger Bank Market Size by Country (2026-2031)
10.5 Brazil
10.6 Argentina
10.7 Chile
10.8 Colombia
10.9 Peru
11 Middle East & Africa
11.1 Middle East & Africa Neo and Challenger Bank Market Size (2020-2031)
11.2 Middle East & Africa Neo and Challenger Bank Market Growth Rate by Country: 2020 VS 2024 VS 2031
11.3 Middle East & Africa Neo and Challenger Bank Market Size by Country (2020-2025)
11.4 Middle East & Africa Neo and Challenger Bank Market Size by Country (2026-2031)
11.5 Saudi Arabia
11.6 Israel
11.7 United Arab Emirates
11.8 Turkey
11.9 Iran
11.10 Egypt
12 Players Profiled
12.1 Atom Bank
12.1.1 Atom Bank Company Information
12.1.2 Atom Bank Business Overview
12.1.3 Atom Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.1.4 Atom Bank Neo and Challenger Bank Product Portfolio
12.1.5 Atom Bank Recent Developments
12.2 Movencorp
12.2.1 Movencorp Company Information
12.2.2 Movencorp Business Overview
12.2.3 Movencorp Revenue in Neo and Challenger Bank Business (2020-2025)
12.2.4 Movencorp Neo and Challenger Bank Product Portfolio
12.2.5 Movencorp Recent Developments
12.3 Simple Finance Technology
12.3.1 Simple Finance Technology Company Information
12.3.2 Simple Finance Technology Business Overview
12.3.3 Simple Finance Technology Revenue in Neo and Challenger Bank Business (2020-2025)
12.3.4 Simple Finance Technology Neo and Challenger Bank Product Portfolio
12.3.5 Simple Finance Technology Recent Developments
12.4 Fidor Group
12.4.1 Fidor Group Company Information
12.4.2 Fidor Group Business Overview
12.4.3 Fidor Group Revenue in Neo and Challenger Bank Business (2020-2025)
12.4.4 Fidor Group Neo and Challenger Bank Product Portfolio
12.4.5 Fidor Group Recent Developments
12.5 N26
12.5.1 N26 Company Information
12.5.2 N26 Business Overview
12.5.3 N26 Revenue in Neo and Challenger Bank Business (2020-2025)
12.5.4 N26 Neo and Challenger Bank Product Portfolio
12.5.5 N26 Recent Developments
12.6 Pockit
12.6.1 Pockit Company Information
12.6.2 Pockit Business Overview
12.6.3 Pockit Revenue in Neo and Challenger Bank Business (2020-2025)
12.6.4 Pockit Neo and Challenger Bank Product Portfolio
12.6.5 Pockit Recent Developments
12.7 Ubank
12.7.1 Ubank Company Information
12.7.2 Ubank Business Overview
12.7.3 Ubank Revenue in Neo and Challenger Bank Business (2020-2025)
12.7.4 Ubank Neo and Challenger Bank Product Portfolio
12.7.5 Ubank Recent Developments
12.8 Monzo Bank
12.8.1 Monzo Bank Company Information
12.8.2 Monzo Bank Business Overview
12.8.3 Monzo Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.8.4 Monzo Bank Neo and Challenger Bank Product Portfolio
12.8.5 Monzo Bank Recent Developments
12.9 MyBank (Alibaba Group)
12.9.1 MyBank (Alibaba Group) Company Information
12.9.2 MyBank (Alibaba Group) Business Overview
12.9.3 MyBank (Alibaba Group) Revenue in Neo and Challenger Bank Business (2020-2025)
12.9.4 MyBank (Alibaba Group) Neo and Challenger Bank Product Portfolio
12.9.5 MyBank (Alibaba Group) Recent Developments
12.10 Holvi Bank
12.10.1 Holvi Bank Company Information
12.10.2 Holvi Bank Business Overview
12.10.3 Holvi Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.10.4 Holvi Bank Neo and Challenger Bank Product Portfolio
12.10.5 Holvi Bank Recent Developments
12.11 WeBank (Tencent Holdings Limited)
12.11.1 WeBank (Tencent Holdings Limited) Company Information
12.11.2 WeBank (Tencent Holdings Limited) Business Overview
12.11.3 WeBank (Tencent Holdings Limited) Revenue in Neo and Challenger Bank Business (2020-2025)
12.11.4 WeBank (Tencent Holdings Limited) Neo and Challenger Bank Product Portfolio
12.11.5 WeBank (Tencent Holdings Limited) Recent Developments
12.12 Hello Bank
12.12.1 Hello Bank Company Information
12.12.2 Hello Bank Business Overview
12.12.3 Hello Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.12.4 Hello Bank Neo and Challenger Bank Product Portfolio
12.12.5 Hello Bank Recent Developments
12.13 Koho Bank
12.13.1 Koho Bank Company Information
12.13.2 Koho Bank Business Overview
12.13.3 Koho Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.13.4 Koho Bank Neo and Challenger Bank Product Portfolio
12.13.5 Koho Bank Recent Developments
12.14 Rocket Bank
12.14.1 Rocket Bank Company Information
12.14.2 Rocket Bank Business Overview
12.14.3 Rocket Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.14.4 Rocket Bank Neo and Challenger Bank Product Portfolio
12.14.5 Rocket Bank Recent Developments
12.15 Soon Banque
12.15.1 Soon Banque Company Information
12.15.2 Soon Banque Business Overview
12.15.3 Soon Banque Revenue in Neo and Challenger Bank Business (2020-2025)
12.15.4 Soon Banque Neo and Challenger Bank Product Portfolio
12.15.5 Soon Banque Recent Developments
12.16 Digibank
12.16.1 Digibank Company Information
12.16.2 Digibank Business Overview
12.16.3 Digibank Revenue in Neo and Challenger Bank Business (2020-2025)
12.16.4 Digibank Neo and Challenger Bank Product Portfolio
12.16.5 Digibank Recent Developments
12.17 Timo
12.17.1 Timo Company Information
12.17.2 Timo Business Overview
12.17.3 Timo Revenue in Neo and Challenger Bank Business (2020-2025)
12.17.4 Timo Neo and Challenger Bank Product Portfolio
12.17.5 Timo Recent Developments
12.18 Jibun
12.18.1 Jibun Company Information
12.18.2 Jibun Business Overview
12.18.3 Jibun Revenue in Neo and Challenger Bank Business (2020-2025)
12.18.4 Jibun Neo and Challenger Bank Product Portfolio
12.18.5 Jibun Recent Developments
12.19 Jenius
12.19.1 Jenius Company Information
12.19.2 Jenius Business Overview
12.19.3 Jenius Revenue in Neo and Challenger Bank Business (2020-2025)
12.19.4 Jenius Neo and Challenger Bank Product Portfolio
12.19.5 Jenius Recent Developments
12.20 K Bank
12.20.1 K Bank Company Information
12.20.2 K Bank Business Overview
12.20.3 K Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.20.4 K Bank Neo and Challenger Bank Product Portfolio
12.20.5 K Bank Recent Developments
12.21 Kakao Bank
12.21.1 Kakao Bank Company Information
12.21.2 Kakao Bank Business Overview
12.21.3 Kakao Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.21.4 Kakao Bank Neo and Challenger Bank Product Portfolio
12.21.5 Kakao Bank Recent Developments
12.22 Starling Bank
12.22.1 Starling Bank Company Information
12.22.2 Starling Bank Business Overview
12.22.3 Starling Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.22.4 Starling Bank Neo and Challenger Bank Product Portfolio
12.22.5 Starling Bank Recent Developments
12.23 Tandem Bank
12.23.1 Tandem Bank Company Information
12.23.2 Tandem Bank Business Overview
12.23.3 Tandem Bank Revenue in Neo and Challenger Bank Business (2020-2025)
12.23.4 Tandem Bank Neo and Challenger Bank Product Portfolio
12.23.5 Tandem Bank Recent Developments
13 Report Conclusion
14 Disclaimer

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