Mobile Analytics Industry Research Report 2024

Mobile Analytics Industry Research Report 2024


Summary

Mobile analytics involves measuring and analysing data generated by mobile platforms and properties, such as mobile sites and mobile applications.
According to APO Research, The global Mobile Analytics market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of xx% during the forecast period 2024-2030.
North American market for Mobile Analytics is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
Asia-Pacific market for Mobile Analytics is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
Europe market for Mobile Analytics is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The major global companies of Mobile Analytics include Tencent, Google, Facebook, Electronic Arts, Baidu Netcom, Gameloft, Taobao, Xiamen Meitu and Cheetah Mobile, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Mobile Analytics, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Analytics.
The Mobile Analytics market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Mobile Analytics market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2019-2024. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses. Some of the prominent players reviewed in the research report include:

Tencent
Google
Facebook
Electronic Arts
Baidu Netcom
Gameloft
Taobao
Xiamen Meitu
Cheetah Mobile
King
WhatsApp
LINE Corp
Microsoft
Amazon
QIYI
Outfit7
Snapchat
Miniclip
Alipay
Glu Games
Mobile Analytics segment by Type

Mobile APP Analytics
Mobile Web Analytics
Mobile Crash Reporting
Other Types
Mobile Analytics Segment by Application

Android Platform
iOS Platform
Other Platforms
Mobile Analytics Segment by Region

North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Mobile Analytics market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Mobile Analytics and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Mobile Analytics.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Mobile Analytics companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.


1 Preface
1.1 Scope of Report
1.2 Reasons for Doing This Study
1.3 Research Methodology
1.4 Research Process
1.5 Data Source
1.5.1 Secondary Sources
1.5.2 Primary Sources
2 Market Overview
2.1 Product Definition
2.2 Mobile Analytics by Type
2.2.1 Market Value Comparison by Type (2019 VS 2023 VS 2030)
2.2.2 Mobile APP Analytics
2.2.3 Mobile Web Analytics
2.2.4 Mobile Crash Reporting
2.2.5 Other Types
2.3 Mobile Analytics by Application
2.3.1 Market Value Comparison by Application (2019 VS 2023 VS 2030)
2.3.2 Android Platform
2.3.3 iOS Platform
2.3.4 Other Platforms
2.4 Assumptions and Limitations
3 Mobile Analytics Breakdown Data by Type
3.1 Global Mobile Analytics Historic Market Size by Type (2019-2024)
3.2 Global Mobile Analytics Forecasted Market Size by Type (2025-2030)
4 Mobile Analytics Breakdown Data by Application
4.1 Global Mobile Analytics Historic Market Size by Application (2019-2024)
4.2 Global Mobile Analytics Forecasted Market Size by Application (2019-2024)
5 Global Growth Trends
5.1 Global Mobile Analytics Market Perspective (2019-2030)
5.2 Global Mobile Analytics Growth Trends by Region
5.2.1 Global Mobile Analytics Market Size by Region: 2019 VS 2023 VS 2030
5.2.2 Mobile Analytics Historic Market Size by Region (2019-2024)
5.2.3 Mobile Analytics Forecasted Market Size by Region (2025-2030)
5.3 Mobile Analytics Market Dynamics
5.3.1 Mobile Analytics Industry Trends
5.3.2 Mobile Analytics Market Drivers
5.3.3 Mobile Analytics Market Challenges
5.3.4 Mobile Analytics Market Restraints
6 Market Competitive Landscape by Players
6.1 Global Top Mobile Analytics Players by Revenue
6.1.1 Global Top Mobile Analytics Players by Revenue (2019-2024)
6.1.2 Global Mobile Analytics Revenue Market Share by Players (2019-2024)
6.2 Global Mobile Analytics Industry Players Ranking, 2022 VS 2023 VS 2024
6.3 Global Key Players of Mobile Analytics Head office and Area Served
6.4 Global Mobile Analytics Players, Product Type & Application
6.5 Global Mobile Analytics Players, Date of Enter into This Industry
6.6 Global Mobile Analytics Market CR5 and HHI
6.7 Global Players Mergers & Acquisition
7 North America
7.1 North America Mobile Analytics Market Size (2019-2030)
7.2 North America Mobile Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 North America Mobile Analytics Market Size by Country (2019-2024)
7.4 North America Mobile Analytics Market Size by Country (2025-2030)
7.5 United States
7.6 Canada
8 Europe
8.1 Europe Mobile Analytics Market Size (2019-2030)
8.2 Europe Mobile Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
8.3 Europe Mobile Analytics Market Size by Country (2019-2024)
8.4 Europe Mobile Analytics Market Size by Country (2025-2030)
8.5 Germany
8.6 France
8.7 U.K.
8.8 Italy
8.9 Russia
8.10 Nordic Countries
9 Asia-Pacific
9.1 Asia-Pacific Mobile Analytics Market Size (2019-2030)
9.2 Asia-Pacific Mobile Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Asia-Pacific Mobile Analytics Market Size by Country (2019-2024)
9.4 Asia-Pacific Mobile Analytics Market Size by Country (2025-2030)
9.5 China
9.6 Japan
9.7 South Korea
9.8 Southeast Asia
9.9 India
9.10 Australia
10 Latin America
10.1 Latin America Mobile Analytics Market Size (2019-2030)
10.2 Latin America Mobile Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Latin America Mobile Analytics Market Size by Country (2019-2024)
10.4 Latin America Mobile Analytics Market Size by Country (2025-2030)
10.5 Mexico
10.6 Brazil
11 Middle East & Africa
11.1 Middle East & Africa Mobile Analytics Market Size (2019-2030)
11.2 Middle East & Africa Mobile Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
11.3 Middle East & Africa Mobile Analytics Market Size by Country (2019-2024)
11.4 Middle East & Africa Mobile Analytics Market Size by Country (2025-2030)
11.5 Turkey
11.6 Saudi Arabia
11.7 UAE
12 Players Profiled
12.1 Tencent
12.1.1 Tencent Company Information
12.1.2 Tencent Business Overview
12.1.3 Tencent Revenue in Mobile Analytics Business (2019-2024)
12.1.4 Tencent Mobile Analytics Product Portfolio
12.1.5 Tencent Recent Developments
12.2 Google
12.2.1 Google Company Information
12.2.2 Google Business Overview
12.2.3 Google Revenue in Mobile Analytics Business (2019-2024)
12.2.4 Google Mobile Analytics Product Portfolio
12.2.5 Google Recent Developments
12.3 Facebook
12.3.1 Facebook Company Information
12.3.2 Facebook Business Overview
12.3.3 Facebook Revenue in Mobile Analytics Business (2019-2024)
12.3.4 Facebook Mobile Analytics Product Portfolio
12.3.5 Facebook Recent Developments
12.4 Electronic Arts
12.4.1 Electronic Arts Company Information
12.4.2 Electronic Arts Business Overview
12.4.3 Electronic Arts Revenue in Mobile Analytics Business (2019-2024)
12.4.4 Electronic Arts Mobile Analytics Product Portfolio
12.4.5 Electronic Arts Recent Developments
12.5 Baidu Netcom
12.5.1 Baidu Netcom Company Information
12.5.2 Baidu Netcom Business Overview
12.5.3 Baidu Netcom Revenue in Mobile Analytics Business (2019-2024)
12.5.4 Baidu Netcom Mobile Analytics Product Portfolio
12.5.5 Baidu Netcom Recent Developments
12.6 Gameloft
12.6.1 Gameloft Company Information
12.6.2 Gameloft Business Overview
12.6.3 Gameloft Revenue in Mobile Analytics Business (2019-2024)
12.6.4 Gameloft Mobile Analytics Product Portfolio
12.6.5 Gameloft Recent Developments
12.7 Taobao
12.7.1 Taobao Company Information
12.7.2 Taobao Business Overview
12.7.3 Taobao Revenue in Mobile Analytics Business (2019-2024)
12.7.4 Taobao Mobile Analytics Product Portfolio
12.7.5 Taobao Recent Developments
12.8 Xiamen Meitu
12.8.1 Xiamen Meitu Company Information
12.8.2 Xiamen Meitu Business Overview
12.8.3 Xiamen Meitu Revenue in Mobile Analytics Business (2019-2024)
12.8.4 Xiamen Meitu Mobile Analytics Product Portfolio
12.8.5 Xiamen Meitu Recent Developments
12.9 Cheetah Mobile
12.9.1 Cheetah Mobile Company Information
12.9.2 Cheetah Mobile Business Overview
12.9.3 Cheetah Mobile Revenue in Mobile Analytics Business (2019-2024)
12.9.4 Cheetah Mobile Mobile Analytics Product Portfolio
12.9.5 Cheetah Mobile Recent Developments
12.10 King
12.10.1 King Company Information
12.10.2 King Business Overview
12.10.3 King Revenue in Mobile Analytics Business (2019-2024)
12.10.4 King Mobile Analytics Product Portfolio
12.10.5 King Recent Developments
12.11 WhatsApp
12.11.1 WhatsApp Company Information
12.11.2 WhatsApp Business Overview
12.11.3 WhatsApp Revenue in Mobile Analytics Business (2019-2024)
12.11.4 WhatsApp Mobile Analytics Product Portfolio
12.11.5 WhatsApp Recent Developments
12.12 LINE Corp
12.12.1 LINE Corp Company Information
12.12.2 LINE Corp Business Overview
12.12.3 LINE Corp Revenue in Mobile Analytics Business (2019-2024)
12.12.4 LINE Corp Mobile Analytics Product Portfolio
12.12.5 LINE Corp Recent Developments
12.13 Microsoft
12.13.1 Microsoft Company Information
12.13.2 Microsoft Business Overview
12.13.3 Microsoft Revenue in Mobile Analytics Business (2019-2024)
12.13.4 Microsoft Mobile Analytics Product Portfolio
12.13.5 Microsoft Recent Developments
12.14 Amazon
12.14.1 Amazon Company Information
12.14.2 Amazon Business Overview
12.14.3 Amazon Revenue in Mobile Analytics Business (2019-2024)
12.14.4 Amazon Mobile Analytics Product Portfolio
12.14.5 Amazon Recent Developments
12.15 QIYI
12.15.1 QIYI Company Information
12.15.2 QIYI Business Overview
12.15.3 QIYI Revenue in Mobile Analytics Business (2019-2024)
12.15.4 QIYI Mobile Analytics Product Portfolio
12.15.5 QIYI Recent Developments
12.16 Outfit7
12.16.1 Outfit7 Company Information
12.16.2 Outfit7 Business Overview
12.16.3 Outfit7 Revenue in Mobile Analytics Business (2019-2024)
12.16.4 Outfit7 Mobile Analytics Product Portfolio
12.16.5 Outfit7 Recent Developments
12.17 Snapchat
12.17.1 Snapchat Company Information
12.17.2 Snapchat Business Overview
12.17.3 Snapchat Revenue in Mobile Analytics Business (2019-2024)
12.17.4 Snapchat Mobile Analytics Product Portfolio
12.17.5 Snapchat Recent Developments
12.18 Miniclip
12.18.1 Miniclip Company Information
12.18.2 Miniclip Business Overview
12.18.3 Miniclip Revenue in Mobile Analytics Business (2019-2024)
12.18.4 Miniclip Mobile Analytics Product Portfolio
12.18.5 Miniclip Recent Developments
12.19 Alipay
12.19.1 Alipay Company Information
12.19.2 Alipay Business Overview
12.19.3 Alipay Revenue in Mobile Analytics Business (2019-2024)
12.19.4 Alipay Mobile Analytics Product Portfolio
12.19.5 Alipay Recent Developments
12.20 Glu Games
12.20.1 Glu Games Company Information
12.20.2 Glu Games Business Overview
12.20.3 Glu Games Revenue in Mobile Analytics Business (2019-2024)
12.20.4 Glu Games Mobile Analytics Product Portfolio
12.20.5 Glu Games Recent Developments
13 Report Conclusion
14 Disclaimer

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