Men's Underwear Industry Research Report 2025

Summary

Undergarments are items of clothing worn beneath outer clothes, usually in direct contact with the skin, although they may comprise more than a single layer. They serve to keep outer garments from being soiled or damaged by bodily excretions, to lessen the friction of outerwear against the skin, to shape the body, and to provide concealment or support for parts of it.

According to APO Research, the global Men's Underwear market was valued at US$ million in 2024 and is anticipated to reach US$ million by 2031, witnessing a CAGR of xx% during the forecast period 2025-2031.

North American market for Men's Underwear is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Men's Underwear is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Europe market for Men's Underwear is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global manufacturers of Men's Underwear include Fruit of the Loom, Hanesbrands, PVH, Fast Retailing, Jockey International, American Eagle, ThreeGun, Septwolves and Gunze, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Men's Underwear, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Men's Underwear.

The report will help the Men's Underwear manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

The Men's Underwear market size, estimations, and forecasts are provided in terms of sales volume (M Units) and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Men's Underwear market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2020-2025. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses.

Men's Underwear Segment by Company

Fruit of the Loom
Hanesbrands
PVH
Fast Retailing
Jockey International
American Eagle
ThreeGun
Septwolves
Gunze
Aimer
Calida
Cosmo-lady
Iconix
Nanjiren
HUGO BOSS
Wacoal
Triumph
Dolce&Gabbana
Pierre Cardin
Huijie
Tommy John
Duluth Trading
2(X)IST
GUJIN
Mundo Unico
Byford
Saxx
MeUndies
Stonemen Underwear
PSD Underwear
Men's Underwear Segment by Type

Briefs
Trunk
Boxers
Thongs
Men's Underwear Segment by Application

Supermarket
Specialty Stores
E-commerce
Others
Men's Underwear Segment by Region

North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Men's Underwear market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Men's Underwear and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Men's Underwear.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc.), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Detailed analysis of Men's Underwear manufacturers competitive landscape, price, production and value market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product production/output, value, price, gross margin, product introduction, recent development, etc.
Chapter 5: Production/output, value of Men's Underwear by region/country. It provides a quantitative analysis of the market size and development potential of each region in the next six years.
Chapter 6: Consumption of Men's Underwear in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and production of each country in the world.
Chapter 7: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 8: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 9: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 10: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 11: The main points and conclusions of the report.

Please Note: Single-User license will be delivered via PDF from the publisher without the rights to print or to edit.


1 Preface
1.1 Scope of Report
1.2 Reasons for Doing This Study
1.3 Research Methodology
1.4 Research Process
1.5 Data Source
1.5.1 Secondary Sources
1.5.2 Primary Sources
2 Market Overview
2.1 Product Definition
2.2 Global Market Growth Prospects
2.2.1 Global Men's Underwear Market Size (2020-2031)
2.2.2 Global Men's Underwear Sales (2020-2031)
2.2.3 Global Men's Underwear Market Average Price (2020-2031)
2.3 Men's Underwear by Type
2.3.1 Market Value Comparison by Type (2020 VS 2024 VS 2031) & (US$ Million)
2.3.2 Briefs
2.3.3 Trunk
2.3.4 Boxers
2.3.5 Thongs
2.4 Men's Underwear by Application
2.4.1 Market Value Comparison by Application (2020 VS 2024 VS 2031)
2.4.2 Supermarket
2.4.3 Specialty Stores
2.4.4 E-commerce
2.4.5 Others
3 Market Competitive Landscape by Manufacturers
3.1 Global Men's Underwear Market Competitive Situation by Manufacturers (2020 Versus 2024)
3.2 Global Men's Underwear Sales (M Units) of Manufacturers (2020-2025)
3.3 Global Men's Underwear Revenue of Manufacturers (2020-2025)
3.4 Global Men's Underwear Average Price by Manufacturers (2020-2025)
3.5 Global Men's Underwear Industry Ranking, 2023 VS 2024 VS 2025
3.6 Global Manufacturers of Men's Underwear, Manufacturing Sites & Headquarters
3.7 Global Manufacturers of Men's Underwear, Product Type & Application
3.8 Global Manufacturers of Men's Underwear, Established Date
3.9 Global Men's Underwear Market CR5 and HHI
3.10 Global Manufacturers Mergers & Acquisition
4 Manufacturers Profiled
4.1 Fruit of the Loom
4.1.1 Fruit of the Loom Company Information
4.1.2 Fruit of the Loom Business Overview
4.1.3 Fruit of the Loom Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.1.4 Fruit of the Loom Men's Underwear Product Portfolio
4.1.5 Fruit of the Loom Recent Developments
4.2 Hanesbrands
4.2.1 Hanesbrands Company Information
4.2.2 Hanesbrands Business Overview
4.2.3 Hanesbrands Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.2.4 Hanesbrands Men's Underwear Product Portfolio
4.2.5 Hanesbrands Recent Developments
4.3 PVH
4.3.1 PVH Company Information
4.3.2 PVH Business Overview
4.3.3 PVH Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.3.4 PVH Men's Underwear Product Portfolio
4.3.5 PVH Recent Developments
4.4 Fast Retailing
4.4.1 Fast Retailing Company Information
4.4.2 Fast Retailing Business Overview
4.4.3 Fast Retailing Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.4.4 Fast Retailing Men's Underwear Product Portfolio
4.4.5 Fast Retailing Recent Developments
4.5 Jockey International
4.5.1 Jockey International Company Information
4.5.2 Jockey International Business Overview
4.5.3 Jockey International Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.5.4 Jockey International Men's Underwear Product Portfolio
4.5.5 Jockey International Recent Developments
4.6 American Eagle
4.6.1 American Eagle Company Information
4.6.2 American Eagle Business Overview
4.6.3 American Eagle Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.6.4 American Eagle Men's Underwear Product Portfolio
4.6.5 American Eagle Recent Developments
4.7 ThreeGun
4.7.1 ThreeGun Company Information
4.7.2 ThreeGun Business Overview
4.7.3 ThreeGun Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.7.4 ThreeGun Men's Underwear Product Portfolio
4.7.5 ThreeGun Recent Developments
4.8 Septwolves
4.8.1 Septwolves Company Information
4.8.2 Septwolves Business Overview
4.8.3 Septwolves Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.8.4 Septwolves Men's Underwear Product Portfolio
4.8.5 Septwolves Recent Developments
4.9 Gunze
4.9.1 Gunze Company Information
4.9.2 Gunze Business Overview
4.9.3 Gunze Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.9.4 Gunze Men's Underwear Product Portfolio
4.9.5 Gunze Recent Developments
4.10 Aimer
4.10.1 Aimer Company Information
4.10.2 Aimer Business Overview
4.10.3 Aimer Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.10.4 Aimer Men's Underwear Product Portfolio
4.10.5 Aimer Recent Developments
4.11 Calida
4.11.1 Calida Company Information
4.11.2 Calida Business Overview
4.11.3 Calida Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.11.4 Calida Men's Underwear Product Portfolio
4.11.5 Calida Recent Developments
4.12 Cosmo-lady
4.12.1 Cosmo-lady Company Information
4.12.2 Cosmo-lady Business Overview
4.12.3 Cosmo-lady Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.12.4 Cosmo-lady Men's Underwear Product Portfolio
4.12.5 Cosmo-lady Recent Developments
4.13 Iconix
4.13.1 Iconix Company Information
4.13.2 Iconix Business Overview
4.13.3 Iconix Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.13.4 Iconix Men's Underwear Product Portfolio
4.13.5 Iconix Recent Developments
4.14 Nanjiren
4.14.1 Nanjiren Company Information
4.14.2 Nanjiren Business Overview
4.14.3 Nanjiren Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.14.4 Nanjiren Men's Underwear Product Portfolio
4.14.5 Nanjiren Recent Developments
4.15 HUGO BOSS
4.15.1 HUGO BOSS Company Information
4.15.2 HUGO BOSS Business Overview
4.15.3 HUGO BOSS Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.15.4 HUGO BOSS Men's Underwear Product Portfolio
4.15.5 HUGO BOSS Recent Developments
4.16 Wacoal
4.16.1 Wacoal Company Information
4.16.2 Wacoal Business Overview
4.16.3 Wacoal Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.16.4 Wacoal Men's Underwear Product Portfolio
4.16.5 Wacoal Recent Developments
4.17 Triumph
4.17.1 Triumph Company Information
4.17.2 Triumph Business Overview
4.17.3 Triumph Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.17.4 Triumph Men's Underwear Product Portfolio
4.17.5 Triumph Recent Developments
4.18 Dolce&Gabbana
4.18.1 Dolce&Gabbana Company Information
4.18.2 Dolce&Gabbana Business Overview
4.18.3 Dolce&Gabbana Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.18.4 Dolce&Gabbana Men's Underwear Product Portfolio
4.18.5 Dolce&Gabbana Recent Developments
4.19 Pierre Cardin
4.19.1 Pierre Cardin Company Information
4.19.2 Pierre Cardin Business Overview
4.19.3 Pierre Cardin Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.19.4 Pierre Cardin Men's Underwear Product Portfolio
4.19.5 Pierre Cardin Recent Developments
4.20 Huijie
4.20.1 Huijie Company Information
4.20.2 Huijie Business Overview
4.20.3 Huijie Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.20.4 Huijie Men's Underwear Product Portfolio
4.20.5 Huijie Recent Developments
4.21 Tommy John
4.21.1 Tommy John Company Information
4.21.2 Tommy John Business Overview
4.21.3 Tommy John Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.21.4 Tommy John Men's Underwear Product Portfolio
4.21.5 Tommy John Recent Developments
4.22 Duluth Trading
4.22.1 Duluth Trading Company Information
4.22.2 Duluth Trading Business Overview
4.22.3 Duluth Trading Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.22.4 Duluth Trading Men's Underwear Product Portfolio
4.22.5 Duluth Trading Recent Developments
4.23 2(X)IST
4.23.1 2(X)IST Company Information
4.23.2 2(X)IST Business Overview
4.23.3 2(X)IST Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.23.4 2(X)IST Men's Underwear Product Portfolio
4.23.5 2(X)IST Recent Developments
4.24 GUJIN
4.24.1 GUJIN Company Information
4.24.2 GUJIN Business Overview
4.24.3 GUJIN Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.24.4 GUJIN Men's Underwear Product Portfolio
4.24.5 GUJIN Recent Developments
4.25 Mundo Unico
4.25.1 Mundo Unico Company Information
4.25.2 Mundo Unico Business Overview
4.25.3 Mundo Unico Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.25.4 Mundo Unico Men's Underwear Product Portfolio
4.25.5 Mundo Unico Recent Developments
4.26 Byford
4.26.1 Byford Company Information
4.26.2 Byford Business Overview
4.26.3 Byford Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.26.4 Byford Men's Underwear Product Portfolio
4.26.5 Byford Recent Developments
4.27 Saxx
4.27.1 Saxx Company Information
4.27.2 Saxx Business Overview
4.27.3 Saxx Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.27.4 Saxx Men's Underwear Product Portfolio
4.27.5 Saxx Recent Developments
4.28 MeUndies
4.28.1 MeUndies Company Information
4.28.2 MeUndies Business Overview
4.28.3 MeUndies Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.28.4 MeUndies Men's Underwear Product Portfolio
4.28.5 MeUndies Recent Developments
4.29 Stonemen Underwear
4.29.1 Stonemen Underwear Company Information
4.29.2 Stonemen Underwear Business Overview
4.29.3 Stonemen Underwear Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.29.4 Stonemen Underwear Men's Underwear Product Portfolio
4.29.5 Stonemen Underwear Recent Developments
4.30 PSD Underwear
4.30.1 PSD Underwear Company Information
4.30.2 PSD Underwear Business Overview
4.30.3 PSD Underwear Men's Underwear Sales, Revenue and Gross Margin (2020-2025)
4.30.4 PSD Underwear Men's Underwear Product Portfolio
4.30.5 PSD Underwear Recent Developments
5 Global Men's Underwear Market Scenario by Region
5.1 Global Men's Underwear Market Size by Region: 2020 VS 2024 VS 2031
5.2 Global Men's Underwear Sales by Region: 2020-2031
5.2.1 Global Men's Underwear Sales by Region: 2020-2025
5.2.2 Global Men's Underwear Sales by Region: 2026-2031
5.3 Global Men's Underwear Revenue by Region: 2020-2031
5.3.1 Global Men's Underwear Revenue by Region: 2020-2025
5.3.2 Global Men's Underwear Revenue by Region: 2026-2031
5.4 North America Men's Underwear Market Facts & Figures by Country
5.4.1 North America Men's Underwear Market Size by Country: 2020 VS 2024 VS 2031
5.4.2 North America Men's Underwear Sales by Country (2020-2031)
5.4.3 North America Men's Underwear Revenue by Country (2020-2031)
5.4.4 United States
5.4.5 Canada
5.4.6 Mexico
5.5 Europe Men's Underwear Market Facts & Figures by Country
5.5.1 Europe Men's Underwear Market Size by Country: 2020 VS 2024 VS 2031
5.5.2 Europe Men's Underwear Sales by Country (2020-2031)
5.5.3 Europe Men's Underwear Revenue by Country (2020-2031)
5.5.4 Germany
5.5.5 France
5.5.6 U.K.
5.5.7 Italy
5.5.8 Russia
5.5.9 Spain
5.5.10 Netherlands
5.5.11 Switzerland
5.5.12 Sweden
5.5.13 Poland
5.6 Asia Pacific Men's Underwear Market Facts & Figures by Country
5.6.1 Asia Pacific Men's Underwear Market Size by Country: 2020 VS 2024 VS 2031
5.6.2 Asia Pacific Men's Underwear Sales by Country (2020-2031)
5.6.3 Asia Pacific Men's Underwear Revenue by Country (2020-2031)
5.6.4 China
5.6.5 Japan
5.6.6 South Korea
5.6.7 India
5.6.8 Australia
5.6.9 Taiwan
5.6.10 Southeast Asia
5.7 South America Men's Underwear Market Facts & Figures by Country
5.7.1 South America Men's Underwear Market Size by Country: 2020 VS 2024 VS 2031
5.7.2 South America Men's Underwear Sales by Country (2020-2031)
5.7.3 South America Men's Underwear Revenue by Country (2020-2031)
5.7.4 Brazil
5.7.5 Argentina
5.7.6 Chile
5.8 Middle East and Africa Men's Underwear Market Facts & Figures by Country
5.8.1 Middle East and Africa Men's Underwear Market Size by Country: 2020 VS 2024 VS 2031
5.8.2 Middle East and Africa Men's Underwear Sales by Country (2020-2031)
5.8.3 Middle East and Africa Men's Underwear Revenue by Country (2020-2031)
5.8.4 Egypt
5.8.5 South Africa
5.8.6 Israel
5.8.7 Türkiye
5.8.8 GCC Countries
6 Segment by Type
6.1 Global Men's Underwear Sales by Type (2020-2031)
6.1.1 Global Men's Underwear Sales by Type (2020-2031) & (M Units)
6.1.2 Global Men's Underwear Sales Market Share by Type (2020-2031)
6.2 Global Men's Underwear Revenue by Type (2020-2031)
6.2.1 Global Men's Underwear Sales by Type (2020-2031) & (US$ Million)
6.2.2 Global Men's Underwear Revenue Market Share by Type (2020-2031)
6.3 Global Men's Underwear Price by Type (2020-2031)
7 Segment by Application
7.1 Global Men's Underwear Sales by Application (2020-2031)
7.1.1 Global Men's Underwear Sales by Application (2020-2031) & (M Units)
7.1.2 Global Men's Underwear Sales Market Share by Application (2020-2031)
7.2 Global Men's Underwear Revenue by Application (2020-2031)
7.2.1 Global Men's Underwear Sales by Application (2020-2031) & (US$ Million)
7.2.2 Global Men's Underwear Revenue Market Share by Application (2020-2031)
7.3 Global Men's Underwear Price by Application (2020-2031)
8 Value Chain and Sales Channels Analysis of the Market
8.1 Men's Underwear Value Chain Analysis
8.1.1 Men's Underwear Key Raw Materials
8.1.2 Raw Materials Key Suppliers
8.1.3 Men's Underwear Production Mode & Process
8.2 Men's Underwear Sales Channels Analysis
8.2.1 Direct Comparison with Distribution Share
8.2.2 Men's Underwear Distributors
8.2.3 Men's Underwear Customers
9 Global Men's Underwear Analyzing Market Dynamics
9.1 Men's Underwear Industry Trends
9.2 Men's Underwear Industry Drivers
9.3 Men's Underwear Industry Opportunities and Challenges
9.4 Men's Underwear Industry Restraints
10 Report Conclusion
11 Disclaimer

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