Loyalty Management Industry Research Report 2024

Loyalty Management Industry Research Report 2024


Summary

This report studies the Loyalty Management market. Loyalty management deals with designing of rewards to consumers for past purchase as well as provides them incentives with an objective to make future purchase. Rewards program aims at providing strong value to the customers followed by improved customer penetration, cross selling and retention. A loyalty management system consists of operational parameters which include funding options, program design and transaction types among others. In addition, it also includes various value parameters such as redemption thresholds, redemption options and earn rates. Many organizations are focusing on spending on loyalty programs owing to their offerings. The offerings include expansion of coverage to daily consumer spending, innovative rewards leading to an increase in scope for consumer response and retention followed by collaboration opportunities for enhanced services .Loyalty management software tools basically aims at building successful loyalty program for business and individual customers. Key enterprises are focusing on implementing these tools with an objective to maintain high customer satisfaction, by providing specialized loyalty programs which includes special auctions, lotteries, coupons or benefits through one platform.
According to APO Research, The global Loyalty Management market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of xx% during the forecast period 2024-2030.
North American market for Loyalty Management is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
Asia-Pacific market for Loyalty Management is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
Europe market for Loyalty Management is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The major global companies of Loyalty Management include Alliance Data Systems Corporation, Oracle Corporation, IBM Corporation, Aimia Inc, SAP SE, Maritz Holdings Inc., Fidelity Information Services, Bond Brand Loyalty and Brierley+Partners, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Loyalty Management, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Loyalty Management.
The Loyalty Management market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Loyalty Management market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2019-2024. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses. Some of the prominent players reviewed in the research report include:

Alliance Data Systems Corporation
Oracle Corporation
IBM Corporation
Aimia Inc
SAP SE
Maritz Holdings Inc.
Fidelity Information Services
Bond Brand Loyalty
Brierley+Partners
ICF International, Inc.
Kobie Marketing, Inc.
Tibco Software
Comarch
Loyalty Management segment by Type

Customer Loyalty
Employee Retention
Channel Loyalty
Loyalty Management Segment by Application

BFSI
Travel & Hospitality
Consumer Goods & Retail
Others
Loyalty Management Segment by Region

North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Loyalty Management market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Loyalty Management and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Loyalty Management.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Loyalty Management companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.


1 Preface
1.1 Scope of Report
1.2 Reasons for Doing This Study
1.3 Research Methodology
1.4 Research Process
1.5 Data Source
1.5.1 Secondary Sources
1.5.2 Primary Sources
2 Market Overview
2.1 Product Definition
2.2 Loyalty Management by Type
2.2.1 Market Value Comparison by Type (2019 VS 2023 VS 2030)
2.2.2 Customer Loyalty
2.2.3 Employee Retention
2.2.4 Channel Loyalty
2.3 Loyalty Management by Application
2.3.1 Market Value Comparison by Application (2019 VS 2023 VS 2030)
2.3.2 BFSI
2.3.3 Travel & Hospitality
2.3.4 Consumer Goods & Retail
2.3.5 Others
2.4 Assumptions and Limitations
3 Loyalty Management Breakdown Data by Type
3.1 Global Loyalty Management Historic Market Size by Type (2019-2024)
3.2 Global Loyalty Management Forecasted Market Size by Type (2025-2030)
4 Loyalty Management Breakdown Data by Application
4.1 Global Loyalty Management Historic Market Size by Application (2019-2024)
4.2 Global Loyalty Management Forecasted Market Size by Application (2019-2024)
5 Global Growth Trends
5.1 Global Loyalty Management Market Perspective (2019-2030)
5.2 Global Loyalty Management Growth Trends by Region
5.2.1 Global Loyalty Management Market Size by Region: 2019 VS 2023 VS 2030
5.2.2 Loyalty Management Historic Market Size by Region (2019-2024)
5.2.3 Loyalty Management Forecasted Market Size by Region (2025-2030)
5.3 Loyalty Management Market Dynamics
5.3.1 Loyalty Management Industry Trends
5.3.2 Loyalty Management Market Drivers
5.3.3 Loyalty Management Market Challenges
5.3.4 Loyalty Management Market Restraints
6 Market Competitive Landscape by Players
6.1 Global Top Loyalty Management Players by Revenue
6.1.1 Global Top Loyalty Management Players by Revenue (2019-2024)
6.1.2 Global Loyalty Management Revenue Market Share by Players (2019-2024)
6.2 Global Loyalty Management Industry Players Ranking, 2022 VS 2023 VS 2024
6.3 Global Key Players of Loyalty Management Head office and Area Served
6.4 Global Loyalty Management Players, Product Type & Application
6.5 Global Loyalty Management Players, Date of Enter into This Industry
6.6 Global Loyalty Management Market CR5 and HHI
6.7 Global Players Mergers & Acquisition
7 North America
7.1 North America Loyalty Management Market Size (2019-2030)
7.2 North America Loyalty Management Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 North America Loyalty Management Market Size by Country (2019-2024)
7.4 North America Loyalty Management Market Size by Country (2025-2030)
7.5 United States
7.6 Canada
8 Europe
8.1 Europe Loyalty Management Market Size (2019-2030)
8.2 Europe Loyalty Management Market Growth Rate by Country: 2019 VS 2023 VS 2030
8.3 Europe Loyalty Management Market Size by Country (2019-2024)
8.4 Europe Loyalty Management Market Size by Country (2025-2030)
8.5 Germany
8.6 France
8.7 U.K.
8.8 Italy
8.9 Russia
8.10 Nordic Countries
9 Asia-Pacific
9.1 Asia-Pacific Loyalty Management Market Size (2019-2030)
9.2 Asia-Pacific Loyalty Management Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Asia-Pacific Loyalty Management Market Size by Country (2019-2024)
9.4 Asia-Pacific Loyalty Management Market Size by Country (2025-2030)
9.5 China
9.6 Japan
9.7 South Korea
9.8 Southeast Asia
9.9 India
9.10 Australia
10 Latin America
10.1 Latin America Loyalty Management Market Size (2019-2030)
10.2 Latin America Loyalty Management Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Latin America Loyalty Management Market Size by Country (2019-2024)
10.4 Latin America Loyalty Management Market Size by Country (2025-2030)
10.5 Mexico
10.6 Brazil
11 Middle East & Africa
11.1 Middle East & Africa Loyalty Management Market Size (2019-2030)
11.2 Middle East & Africa Loyalty Management Market Growth Rate by Country: 2019 VS 2023 VS 2030
11.3 Middle East & Africa Loyalty Management Market Size by Country (2019-2024)
11.4 Middle East & Africa Loyalty Management Market Size by Country (2025-2030)
11.5 Turkey
11.6 Saudi Arabia
11.7 UAE
12 Players Profiled
12.1 Alliance Data Systems Corporation
12.1.1 Alliance Data Systems Corporation Company Information
12.1.2 Alliance Data Systems Corporation Business Overview
12.1.3 Alliance Data Systems Corporation Revenue in Loyalty Management Business (2019-2024)
12.1.4 Alliance Data Systems Corporation Loyalty Management Product Portfolio
12.1.5 Alliance Data Systems Corporation Recent Developments
12.2 Oracle Corporation
12.2.1 Oracle Corporation Company Information
12.2.2 Oracle Corporation Business Overview
12.2.3 Oracle Corporation Revenue in Loyalty Management Business (2019-2024)
12.2.4 Oracle Corporation Loyalty Management Product Portfolio
12.2.5 Oracle Corporation Recent Developments
12.3 IBM Corporation
12.3.1 IBM Corporation Company Information
12.3.2 IBM Corporation Business Overview
12.3.3 IBM Corporation Revenue in Loyalty Management Business (2019-2024)
12.3.4 IBM Corporation Loyalty Management Product Portfolio
12.3.5 IBM Corporation Recent Developments
12.4 Aimia Inc
12.4.1 Aimia Inc Company Information
12.4.2 Aimia Inc Business Overview
12.4.3 Aimia Inc Revenue in Loyalty Management Business (2019-2024)
12.4.4 Aimia Inc Loyalty Management Product Portfolio
12.4.5 Aimia Inc Recent Developments
12.5 SAP SE
12.5.1 SAP SE Company Information
12.5.2 SAP SE Business Overview
12.5.3 SAP SE Revenue in Loyalty Management Business (2019-2024)
12.5.4 SAP SE Loyalty Management Product Portfolio
12.5.5 SAP SE Recent Developments
12.6 Maritz Holdings Inc.
12.6.1 Maritz Holdings Inc. Company Information
12.6.2 Maritz Holdings Inc. Business Overview
12.6.3 Maritz Holdings Inc. Revenue in Loyalty Management Business (2019-2024)
12.6.4 Maritz Holdings Inc. Loyalty Management Product Portfolio
12.6.5 Maritz Holdings Inc. Recent Developments
12.7 Fidelity Information Services
12.7.1 Fidelity Information Services Company Information
12.7.2 Fidelity Information Services Business Overview
12.7.3 Fidelity Information Services Revenue in Loyalty Management Business (2019-2024)
12.7.4 Fidelity Information Services Loyalty Management Product Portfolio
12.7.5 Fidelity Information Services Recent Developments
12.8 Bond Brand Loyalty
12.8.1 Bond Brand Loyalty Company Information
12.8.2 Bond Brand Loyalty Business Overview
12.8.3 Bond Brand Loyalty Revenue in Loyalty Management Business (2019-2024)
12.8.4 Bond Brand Loyalty Loyalty Management Product Portfolio
12.8.5 Bond Brand Loyalty Recent Developments
12.9 Brierley+Partners
12.9.1 Brierley+Partners Company Information
12.9.2 Brierley+Partners Business Overview
12.9.3 Brierley+Partners Revenue in Loyalty Management Business (2019-2024)
12.9.4 Brierley+Partners Loyalty Management Product Portfolio
12.9.5 Brierley+Partners Recent Developments
12.10 ICF International, Inc.
12.10.1 ICF International, Inc. Company Information
12.10.2 ICF International, Inc. Business Overview
12.10.3 ICF International, Inc. Revenue in Loyalty Management Business (2019-2024)
12.10.4 ICF International, Inc. Loyalty Management Product Portfolio
12.10.5 ICF International, Inc. Recent Developments
12.11 Kobie Marketing, Inc.
12.11.1 Kobie Marketing, Inc. Company Information
12.11.2 Kobie Marketing, Inc. Business Overview
12.11.3 Kobie Marketing, Inc. Revenue in Loyalty Management Business (2019-2024)
12.11.4 Kobie Marketing, Inc. Loyalty Management Product Portfolio
12.11.5 Kobie Marketing, Inc. Recent Developments
12.12 Tibco Software
12.12.1 Tibco Software Company Information
12.12.2 Tibco Software Business Overview
12.12.3 Tibco Software Revenue in Loyalty Management Business (2019-2024)
12.12.4 Tibco Software Loyalty Management Product Portfolio
12.12.5 Tibco Software Recent Developments
12.13 Comarch
12.13.1 Comarch Company Information
12.13.2 Comarch Business Overview
12.13.3 Comarch Revenue in Loyalty Management Business (2019-2024)
12.13.4 Comarch Loyalty Management Product Portfolio
12.13.5 Comarch Recent Developments
13 Report Conclusion
14 Disclaimer

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