Global Omni-channel Campaign Management Market by Size, by Type, by Application, by Region, History and Forecast 2020-2031

Summary

Omni-channel Campaign Management (OCCM), also known as all-channel marketing, as an extension of multi- and cross-channel management, refers to the synchronized planning, management and monitoring of sales channels and touchpoints. The goal is to optimize the customer experience.

According to APO Research, The global Omni-channel Campaign Management market is projected to grow from US$ million in 2025 to US$ million by 2031, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.

The US & Canada market for Omni-channel Campaign Management is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Omni-channel Campaign Management is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The China market for Omni-channel Campaign Management is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Europe market for Omni-channel Campaign Management is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global companies of Omni-channel Campaign Management include Adobe, Infor, HCL Campaign, SAP, Salesforce.com, SAS, Experian, Teradata and MediaMath, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

Report Includes


This report presents an overview of global market for Omni-channel Campaign Management, market size. Analyses of the global market trends, with historic market revenue data for 2020 - 2024, estimates for 2025, and projections of CAGR through 2031.

This report researches the key producers of Omni-channel Campaign Management, also provides the revenue of main regions and countries. Of the upcoming market potential for Omni-channel Campaign Management, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.

This report focuses on the Omni-channel Campaign Management revenue, market share and industry ranking of main manufacturers, data from 2020 to 2025. Identification of the major stakeholders in the global Omni-channel Campaign Management market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.

This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2020 to 2031. Evaluation and forecast the market size for Omni-channel Campaign Management revenue, projected growth trends, production technology, application and end-user industry.


Omni-channel Campaign Management Segment by Company

Adobe
Infor
HCL Campaign
SAP
Salesforce.com
SAS
Experian
Teradata
MediaMath
Allant Group
Capillary

Omni-channel Campaign Management Segment by Type

On-premise Omni-channel Campaign Management
Cloud-based Omni-channel Campaign Management

Omni-channel Campaign Management Segment by Application

Retail
Healthcare and Pharmaceuticals
IT and Telecommunication
Transportation and Logistics
BFSI

Omni-channel Campaign Management Segment by Region

North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Colombia
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries

Study Objectives

1. To analyze and research the global status and future forecast, involving, production, value, consumption, growth rate (CAGR), market share, historical and forecast.
2. To present the key manufacturers, capacity, production, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Omni-channel Campaign Management market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Omni-channel Campaign Management and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Omni-channel Campaign Management.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. Revenue of Omni-channel Campaign Management in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Analysis key trends, drivers, challenges, and opportunities within the global Omni-channel Campaign Management industry.
Chapter 3: Detailed analysis of Omni-channel Campaign Management companies' competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Omni-channel Campaign Managementrevenue, gross margin, and recent development, etc.
Chapter 7: North America (US & Canada) by type, by application and by country, revenue for each segment.
Chapter 8: Europe by type, by application and by country, revenue for each segment.
Chapter 9: China by type, and by application, revenue for each segment.
Chapter 10: Asia (excluding China) by type, by application and by region, revenue for each segment.
Chapter 11: South America, Middle East & Africa by type, by application and by country, revenue for each segment.
Chapter 12: Concluding Insights of the report.

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1 Market Overview
1.1 Product Definition
1.2 Market Analysis by Type
1.2.1 Global Omni-channel Campaign Management Market Size Growth Rate by Type: 2020 VS 2024 VS 2031
1.2.2 On-premise Omni-channel Campaign Management
1.2.3 Cloud-based Omni-channel Campaign Management
1.3 Market Analysis by Application
1.3.1 Global Omni-channel Campaign Management Market Size Growth Rate by Application: 2020 VS 2024 VS 2031
1.3.2 Retail
1.3.3 Healthcare and Pharmaceuticals
1.3.4 IT and Telecommunication
1.3.5 Transportation and Logistics
1.3.6 BFSI
1.4 Global Market Growth Prospects
1.5 Global Omni-channel Campaign Management Growth Trends by Region
1.5.1 Global Omni-channel Campaign Management Market Size by Region: 2020 VS 2024 VS 2031
1.5.2 Omni-channel Campaign Management Market Size by Region (2020-2025)
1.5.3 Omni-channel Campaign Management Market Size by Region (2026-2031)
1.6 Assumptions and Limitations
1.7 Study Goals and Objectives
1.8 Years Considered
2 Global Omni-channel Campaign Management Market Dynamics
2.1 Omni-channel Campaign Management Industry Trends
2.2 Omni-channel Campaign Management Industry Drivers
2.3 Omni-channel Campaign Management Industry Opportunities and Challenges
2.4 Omni-channel Campaign Management Industry Restraints
3 Competitive Landscape by Company
3.1 Global Omni-channel Campaign Management Revenue by Company (2020-2025)
3.2 Global Omni-channel Campaign Management Players Revenue Ranking, 2023 VS 2024 VS 2025
3.3 Global Omni-channel Campaign Management Key Company Head office and Area Served
3.4 Global Omni-channel Campaign Management Company, Product Type & Application
3.5 Global Omni-channel Campaign Management Company Establishment Date
3.6 Market Competitive Analysis
3.6.1 Global Omni-channel Campaign Management Market CR5 and HHI
3.6.2 Global Top 5 and 10 Omni-channel Campaign Management Players Market Share by Revenue in 2024
3.6.3 2024 Omni-channel Campaign Management Tier 1, Tier 2, and Tier 3
4 Omni-channel Campaign Management Market by Type
4.1 Global Omni-channel Campaign Management Market Size by Type (2020 VS 2024 VS 2031)
4.2 Global Omni-channel Campaign Management Market Size by Type (2020-2031)
4.3 Global Omni-channel Campaign Management Market Size Share by Type (2020-2031)
5 Omni-channel Campaign Management Market by Application
5.1 Global Omni-channel Campaign Management Market Size by Application (2020 VS 2024 VS 2031)
5.2 Global Omni-channel Campaign Management Market Size by Application (2020-2031)
5.3 Global Omni-channel Campaign Management Market Size Share by Application (2020-2031)
6 Company Profiles
6.1 Adobe
6.1.1 Adobe Comapny Information
6.1.2 Adobe Business Overview
6.1.3 Adobe Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.1.4 Adobe Omni-channel Campaign Management Product Portfolio
6.1.5 Adobe Recent Developments
6.2 Infor
6.2.1 Infor Comapny Information
6.2.2 Infor Business Overview
6.2.3 Infor Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.2.4 Infor Omni-channel Campaign Management Product Portfolio
6.2.5 Infor Recent Developments
6.3 HCL Campaign
6.3.1 HCL Campaign Comapny Information
6.3.2 HCL Campaign Business Overview
6.3.3 HCL Campaign Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.3.4 HCL Campaign Omni-channel Campaign Management Product Portfolio
6.3.5 HCL Campaign Recent Developments
6.4 SAP
6.4.1 SAP Comapny Information
6.4.2 SAP Business Overview
6.4.3 SAP Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.4.4 SAP Omni-channel Campaign Management Product Portfolio
6.4.5 SAP Recent Developments
6.5 Salesforce.com
6.5.1 Salesforce.com Comapny Information
6.5.2 Salesforce.com Business Overview
6.5.3 Salesforce.com Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.5.4 Salesforce.com Omni-channel Campaign Management Product Portfolio
6.5.5 Salesforce.com Recent Developments
6.6 SAS
6.6.1 SAS Comapny Information
6.6.2 SAS Business Overview
6.6.3 SAS Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.6.4 SAS Omni-channel Campaign Management Product Portfolio
6.6.5 SAS Recent Developments
6.7 Experian
6.7.1 Experian Comapny Information
6.7.2 Experian Business Overview
6.7.3 Experian Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.7.4 Experian Omni-channel Campaign Management Product Portfolio
6.7.5 Experian Recent Developments
6.8 Teradata
6.8.1 Teradata Comapny Information
6.8.2 Teradata Business Overview
6.8.3 Teradata Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.8.4 Teradata Omni-channel Campaign Management Product Portfolio
6.8.5 Teradata Recent Developments
6.9 MediaMath
6.9.1 MediaMath Comapny Information
6.9.2 MediaMath Business Overview
6.9.3 MediaMath Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.9.4 MediaMath Omni-channel Campaign Management Product Portfolio
6.9.5 MediaMath Recent Developments
6.10 Allant Group
6.10.1 Allant Group Comapny Information
6.10.2 Allant Group Business Overview
6.10.3 Allant Group Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.10.4 Allant Group Omni-channel Campaign Management Product Portfolio
6.10.5 Allant Group Recent Developments
6.11 Capillary
6.11.1 Capillary Comapny Information
6.11.2 Capillary Business Overview
6.11.3 Capillary Omni-channel Campaign Management Revenue and Gross Margin (US$ Million) & (2020-2025)
6.11.4 Capillary Omni-channel Campaign Management Product Portfolio
6.11.5 Capillary Recent Developments
7 North America
7.1 North America Omni-channel Campaign Management Market Size (2020-2031)
7.2 North America Omni-channel Campaign Management Market Size by Type
7.2.1 North America Omni-channel Campaign Management Market Size by Type (2020-2025)
7.2.2 North America Omni-channel Campaign Management Market Size by Type (2026-2031)
7.2.3 North America Omni-channel Campaign Management Market Share by Type (2020-2031)
7.3 North America Omni-channel Campaign Management Market Size by Application
7.3.1 North America Omni-channel Campaign Management Market Size by Application (2020-2025)
7.3.2 North America Omni-channel Campaign Management Market Size by Application (2026-2031)
7.3.3 North America Omni-channel Campaign Management Market Share by Application (2020-2031)
7.4 North America Omni-channel Campaign Management Market Size by Country
7.4.1 North America Omni-channel Campaign Management Market Size by Country (2020 VS 2024 VS 2031)
7.4.2 North America Omni-channel Campaign Management Market Size by Country (2020-2025)
7.4.3 North America Omni-channel Campaign Management Market Size by Country (2026-2031)
7.4.4 North America Omni-channel Campaign Management Market Share by Country (2020-2031)
7.4.5 United States
7.4.6 Canada
7.4.7 Mexico
8 Europe
8.1 Europe Omni-channel Campaign Management Market Size (2020-2031)
8.2 Europe Omni-channel Campaign Management Market Size by Type
8.2.1 Europe Omni-channel Campaign Management Market Size by Type (2020-2025)
8.2.2 Europe Omni-channel Campaign Management Market Size by Type (2026-2031)
8.2.3 Europe Omni-channel Campaign Management Market Share by Type (2020-2031)
8.3 Europe Omni-channel Campaign Management Market Size by Application
8.3.1 Europe Omni-channel Campaign Management Market Size by Application (2020-2025)
8.3.2 Europe Omni-channel Campaign Management Market Size by Application (2026-2031)
8.3.3 Europe Omni-channel Campaign Management Market Share by Application (2020-2031)
8.4 Europe Omni-channel Campaign Management Market Size by Country
8.4.1 Europe Omni-channel Campaign Management Market Size by Country (2020 VS 2024 VS 2031)
8.4.2 Europe Omni-channel Campaign Management Market Size by Country (2020-2025)
8.4.3 Europe Omni-channel Campaign Management Market Size by Country (2026-2031)
8.4.4 Europe Omni-channel Campaign Management Market Share by Country (2020-2031)
8.4.5 Germany
8.4.6 France
8.4.7 U.K.
8.4.8 Italy
8.4.9 Russia
8.4.10 Nordic Countries
9 China
9.1 China Omni-channel Campaign Management Market Size (2020-2031)
9.2 China Omni-channel Campaign Management Market Size by Type
9.2.1 China Omni-channel Campaign Management Market Size by Type (2020-2025)
9.2.2 China Omni-channel Campaign Management Market Size by Type (2026-2031)
9.2.3 China Omni-channel Campaign Management Market Share by Type (2020-2031)
9.3 China Omni-channel Campaign Management Market Size by Application
9.3.1 China Omni-channel Campaign Management Market Size by Application (2020-2025)
9.3.2 China Omni-channel Campaign Management Market Size by Application (2026-2031)
9.3.3 China Omni-channel Campaign Management Market Share by Application (2020-2031)
10 Asia (Excluding China)
10.1 Asia Omni-channel Campaign Management Market Size (2020-2031)
10.2 Asia Omni-channel Campaign Management Market Size by Type
10.2.1 Asia Omni-channel Campaign Management Market Size by Type (2020-2025)
10.2.2 Asia Omni-channel Campaign Management Market Size by Type (2026-2031)
10.2.3 Asia Omni-channel Campaign Management Market Share by Type (2020-2031)
10.3 Asia Omni-channel Campaign Management Market Size by Application
10.3.1 Asia Omni-channel Campaign Management Market Size by Application (2020-2025)
10.3.2 Asia Omni-channel Campaign Management Market Size by Application (2026-2031)
10.3.3 Asia Omni-channel Campaign Management Market Share by Application (2020-2031)
10.4 Asia Omni-channel Campaign Management Market Size by Country
10.4.1 Asia Omni-channel Campaign Management Market Size by Country (2020 VS 2024 VS 2031)
10.4.2 Asia Omni-channel Campaign Management Market Size by Country (2020-2025)
10.4.3 Asia Omni-channel Campaign Management Market Size by Country (2026-2031)
10.4.4 Asia Omni-channel Campaign Management Market Share by Country (2020-2031)
10.4.5 Japan
10.4.6 South Korea
10.4.7 Taiwan
10.4.8 Southeast Asia
10.4.9 India
10.4.10 Australia
11 South America, Middle East & Africa
11.1 South America, Middle East & Africa Omni-channel Campaign Management Market Size (2020-2031)
11.2 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Type
11.2.1 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Type (2020-2025)
11.2.2 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Type (2026-2031)
11.2.3 South America, Middle East & Africa Omni-channel Campaign Management Market Share by Type (2020-2031)
11.3 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Application
11.3.1 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Application (2020-2025)
11.3.2 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Application (2026-2031)
11.3.3 South America, Middle East & Africa Omni-channel Campaign Management Market Share by Application (2020-2031)
11.4 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Country
11.4.1 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Country (2020 VS 2024 VS 2031)
11.4.2 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Country (2020-2025)
11.4.3 South America, Middle East & Africa Omni-channel Campaign Management Market Size by Country (2026-2031)
11.4.4 South America, Middle East & Africa Omni-channel Campaign Management Market Share by Country (2020-2031)
11.4.5 Brazil
11.4.6 South Africa
11.4.7 Saudi Arabia
11.4.8 Turkey
11.4.9 Argentina
11.4.9 UAE
11.4.9 Egypt
11.4.9 Chile
12 Concluding Insights
13 Appendix
13.1 Reasons for Doing This Study
13.2 Research Methodology
13.3 Research Process
13.4 Authors List of This Report
13.5 Data Source
13.5.1 Secondary Sources
13.5.2 Primary Sources
13.6 Disclaimer

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