Global Eyeliner Market Size, Manufacturers, Opportunities and Forecast to 2030

Global Eyeliner Market Size, Manufacturers, Opportunities and Forecast to 2030


Eyeliner is a cosmetic used to define the eyes. It is applied around the contours of the eye(s) to create a variety of aesthetic effects. The makeup is usually used by women and girls, sometimes for males for purpose like fashion.

Eyeliner is commonly used as a daily make up routine to define the eye or create the look of a wider or smaller eye. Eyeliner can be used as a tool to create various looks as well as highlighting different features of the eyes.

According to APO Research, The global Eyeliner market was estimated at US$ million in 2023 and is projected to reach a revised size of US$ million by 2030, witnessing a CAGR of xx% during the forecast period 2024-2030.

Europe is the largest Eyeliner market with about 37% market share. US is follower, accounting for about 17% market share.

The key players are L'Oreal Paris, EsteeLauder, P&G, LVMH, SHISEIDO, Dior, Amore, Chanel, Sisley, Jordana Cosmetics, Revlon, Jane Iredale, Kate, Almay, Physicians Formula, VOV, Marykay, Marie Dalgar, Carslan, Flamingo, Bleunuit etc. Top 3 companies occupied about 49% market share.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Eyeliner, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Eyeliner.

The Eyeliner market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Eyeliner market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2019-2024. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses. Some of the prominent players reviewed in the research report include:

L'Oreal Paris
EsteeLauder
P&G
LVMH
SHISEIDO
Dior
Amore
Chanel
Sisley
Jordana Cosmetics
Revlon
Jane Iredale
Kate
Almay
Physicians Formula
VOV
Marykay
Marie Dalgar
Carslan
Flamingo
Bleunuit

Eyeliner segment by Type

Liquid Eyeliner
Powder-based Eye Pencil
Wax-based Eye Pencils
Kohl Eyeliner
Gel Eye Liner

Eyeliner segment by Application

Women
Males for Purpose Like Fashion
Girls

Eyeliner Segment by Region

North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
China Taiwan
Indonesia
Thailand
Malaysia
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
UAE

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Eyeliner market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Eyeliner and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Eyeliner.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Introduces the study scope of this report, executive summary of market segments by type, market size segments for North America, Europe, Asia Pacific, Latin America, Middle East & Africa.
Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Eyeliner manufacturers competitive landscape, price, sales, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Sales, revenue of Eyeliner in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the future development prospects, and market space in the world.
Chapter 5: Introduces market segments by application, market size segment for North America, Europe, Asia Pacific, Latin America, Middle East & Africa.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7, 8, 9, 10 and 11: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, sales and revenue by country.
Chapter 12: Analysis of industrial chain, key raw materials, manufacturing cost, and market dynamics.
Chapter 13: Concluding Insights of the report.


1 Market Overview
1.1 Product Definition
1.2 Global Market Growth Prospects
1.2.1 Global Eyeliner Market Size Estimates and Forecasts (2019-2030)
1.2.2 Global Eyeliner Sales Estimates and Forecasts (2019-2030)
1.3 Eyeliner Market by Type
1.3.1 Liquid Eyeliner
1.3.2 Powder-based Eye Pencil
1.3.3 Wax-based Eye Pencils
1.3.4 Kohl Eyeliner
1.3.5 Gel Eye Liner
1.4 Global Eyeliner Market Size by Type
1.4.1 Global Eyeliner Market Size Overview by Type (2019-2030)
1.4.2 Global Eyeliner Historic Market Size Review by Type (2019-2024)
1.4.3 Global Eyeliner Forecasted Market Size by Type (2025-2030)
1.5 Key Regions Market Size by Type
1.5.1 North America Eyeliner Sales Breakdown by Type (2019-2024)
1.5.2 Europe Eyeliner Sales Breakdown by Type (2019-2024)
1.5.3 Asia-Pacific Eyeliner Sales Breakdown by Type (2019-2024)
1.5.4 Latin America Eyeliner Sales Breakdown by Type (2019-2024)
1.5.5 Middle East and Africa Eyeliner Sales Breakdown by Type (2019-2024)
2 Global Market Dynamics
2.1 Eyeliner Industry Trends
2.2 Eyeliner Industry Drivers
2.3 Eyeliner Industry Opportunities and Challenges
2.4 Eyeliner Industry Restraints
3 Market Competitive Landscape by Company
3.1 Global Top Players by Eyeliner Revenue (2019-2024)
3.2 Global Top Players by Eyeliner Sales (2019-2024)
3.3 Global Top Players by Eyeliner Price (2019-2024)
3.4 Global Eyeliner Industry Company Ranking, 20
22 VS 2023 VS 2024
3.5 Global Eyeliner Key Company Manufacturing Sites & Headquarters
3.6 Global Eyeliner Company, Product Type & Application
3.7 Global Eyeliner Company Commercialization Time
3.8 Market Competitive Analysis
3.8.1 Global Eyeliner Market CR5 and HHI
3.8.2 Global Top 5 and
10 Eyeliner Players Market Share by Revenue in 2023
3.8.3 20
23 Eyeliner Tier 1, Tier 2, and Tier 3
4 Eyeliner Regional Status and Outlook
4.1 Global Eyeliner Market Size and CAGR by Region: 20
19 VS 2023 VS 2030
4.2 Global Eyeliner Historic Market Size by Region
4.2.1 Global Eyeliner Sales in Volume by Region (2019-2024)
4.2.2 Global Eyeliner Sales in Value by Region (2019-2024)
4.2.3 Global Eyeliner Sales (Volume & Value), Price and Gross Margin (2019-2024)
4.3 Global Eyeliner Forecasted Market Size by Region
4.3.1 Global Eyeliner Sales in Volume by Region (2025-2030)
4.3.2 Global Eyeliner Sales in Value by Region (2025-2030)
4.3.3 Global Eyeliner Sales (Volume & Value), Price and Gross Margin (2025-2030)
5 Eyeliner by Application
5.1 Eyeliner Market by Application
5.1.1 Women
5.1.2 Males for Purpose Like Fashion
5.1.3 Girls
5.2 Global Eyeliner Market Size by Application
5.2.1 Global Eyeliner Market Size Overview by Application (2019-2030)
5.2.2 Global Eyeliner Historic Market Size Review by Application (2019-2024)
5.2.3 Global Eyeliner Forecasted Market Size by Application (2025-2030)
5.3 Key Regions Market Size by Application
5.3.1 North America Eyeliner Sales Breakdown by Application (2019-2024)
5.3.2 Europe Eyeliner Sales Breakdown by Application (2019-2024)
5.3.3 Asia-Pacific Eyeliner Sales Breakdown by Application (2019-2024)
5.3.4 Latin America Eyeliner Sales Breakdown by Application (2019-2024)
5.3.5 Middle East and Africa Eyeliner Sales Breakdown by Application (2019-2024)
6 Company Profiles
6.1 L'Oreal Paris
6.1.1 L'Oreal Paris Comapny Information
6.1.2 L'Oreal Paris Business Overview
6.1.3 L'Oreal Paris Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.1.4 L'Oreal Paris Eyeliner Product Portfolio
6.1.5 L'Oreal Paris Recent Developments
6.2 EsteeLauder
6.2.1 EsteeLauder Comapny Information
6.2.2 EsteeLauder Business Overview
6.2.3 EsteeLauder Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.2.4 EsteeLauder Eyeliner Product Portfolio
6.2.5 EsteeLauder Recent Developments
6.3 P&G
6.3.1 P&G Comapny Information
6.3.2 P&G Business Overview
6.3.3 P&G Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.3.4 P&G Eyeliner Product Portfolio
6.3.5 P&G Recent Developments
6.4 LVMH
6.4.1 LVMH Comapny Information
6.4.2 LVMH Business Overview
6.4.3 LVMH Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.4.4 LVMH Eyeliner Product Portfolio
6.4.5 LVMH Recent Developments
6.5 SHISEIDO
6.5.1 SHISEIDO Comapny Information
6.5.2 SHISEIDO Business Overview
6.5.3 SHISEIDO Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.5.4 SHISEIDO Eyeliner Product Portfolio
6.5.5 SHISEIDO Recent Developments
6.6 Dior
6.6.1 Dior Comapny Information
6.6.2 Dior Business Overview
6.6.3 Dior Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.6.4 Dior Eyeliner Product Portfolio
6.6.5 Dior Recent Developments
6.7 Amore
6.7.1 Amore Comapny Information
6.7.2 Amore Business Overview
6.7.3 Amore Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.7.4 Amore Eyeliner Product Portfolio
6.7.5 Amore Recent Developments
6.8 Chanel
6.8.1 Chanel Comapny Information
6.8.2 Chanel Business Overview
6.8.3 Chanel Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.8.4 Chanel Eyeliner Product Portfolio
6.8.5 Chanel Recent Developments
6.9 Sisley
6.9.1 Sisley Comapny Information
6.9.2 Sisley Business Overview
6.9.3 Sisley Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.9.4 Sisley Eyeliner Product Portfolio
6.9.5 Sisley Recent Developments
6.
10 Jordana Cosmetics
6.10.1 Jordana Cosmetics Comapny Information
6.10.2 Jordana Cosmetics Business Overview
6.10.3 Jordana Cosmetics Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.10.4 Jordana Cosmetics Eyeliner Product Portfolio
6.10.5 Jordana Cosmetics Recent Developments
6.
11 Revlon
6.11.1 Revlon Comapny Information
6.11.2 Revlon Business Overview
6.11.3 Revlon Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.11.4 Revlon Eyeliner Product Portfolio
6.11.5 Revlon Recent Developments
6.
12 Jane Iredale
6.12.1 Jane Iredale Comapny Information
6.12.2 Jane Iredale Business Overview
6.12.3 Jane Iredale Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.12.4 Jane Iredale Eyeliner Product Portfolio
6.12.5 Jane Iredale Recent Developments
6.
13 Kate
6.13.1 Kate Comapny Information
6.13.2 Kate Business Overview
6.13.3 Kate Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.13.4 Kate Eyeliner Product Portfolio
6.13.5 Kate Recent Developments
6.
14 Almay
6.14.1 Almay Comapny Information
6.14.2 Almay Business Overview
6.14.3 Almay Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.14.4 Almay Eyeliner Product Portfolio
6.14.5 Almay Recent Developments
6.
15 Physicians Formula
6.15.1 Physicians Formula Comapny Information
6.15.2 Physicians Formula Business Overview
6.15.3 Physicians Formula Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.15.4 Physicians Formula Eyeliner Product Portfolio
6.15.5 Physicians Formula Recent Developments
6.
16 VOV
6.16.1 VOV Comapny Information
6.16.2 VOV Business Overview
6.16.3 VOV Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.16.4 VOV Eyeliner Product Portfolio
6.16.5 VOV Recent Developments
6.
17 Marykay
6.17.1 Marykay Comapny Information
6.17.2 Marykay Business Overview
6.17.3 Marykay Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.17.4 Marykay Eyeliner Product Portfolio
6.17.5 Marykay Recent Developments
6.
18 Marie Dalgar
6.18.1 Marie Dalgar Comapny Information
6.18.2 Marie Dalgar Business Overview
6.18.3 Marie Dalgar Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.18.4 Marie Dalgar Eyeliner Product Portfolio
6.18.5 Marie Dalgar Recent Developments
6.
19 Carslan
6.19.1 Carslan Comapny Information
6.19.2 Carslan Business Overview
6.19.3 Carslan Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.19.4 Carslan Eyeliner Product Portfolio
6.19.5 Carslan Recent Developments
6.
20 Flamingo
6.20.1 Flamingo Comapny Information
6.20.2 Flamingo Business Overview
6.20.3 Flamingo Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.20.4 Flamingo Eyeliner Product Portfolio
6.20.5 Flamingo Recent Developments
6.
21 Bleunuit
6.21.1 Bleunuit Comapny Information
6.21.2 Bleunuit Business Overview
6.21.3 Bleunuit Eyeliner Sales, Revenue and Gross Margin (2019-2024)
6.21.4 Bleunuit Eyeliner Product Portfolio
6.21.5 Bleunuit Recent Developments
7 North America by Country
7.1 North America Eyeliner Sales by Country
7.1.1 North America Eyeliner Sales Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
7.1.2 North America Eyeliner Sales by Country (2019-2024)
7.1.3 North America Eyeliner Sales Forecast by Country (2025-2030)
7.2 North America Eyeliner Market Size by Country
7.2.1 North America Eyeliner Market Size Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
7.2.2 North America Eyeliner Market Size by Country (2019-2024)
7.2.3 North America Eyeliner Market Size Forecast by Country (2025-2030)
8 Europe by Country
8.1 Europe Eyeliner Sales by Country
8.1.1 Europe Eyeliner Sales Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
8.1.2 Europe Eyeliner Sales by Country (2019-2024)
8.1.3 Europe Eyeliner Sales Forecast by Country (2025-2030)
8.2 Europe Eyeliner Market Size by Country
8.2.1 Europe Eyeliner Market Size Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
8.2.2 Europe Eyeliner Market Size by Country (2019-2024)
8.2.3 Europe Eyeliner Market Size Forecast by Country (2025-2030)
9 Asia-Pacific by Country
9.1 Asia-Pacific Eyeliner Sales by Country
9.1.1 Asia-Pacific Eyeliner Sales Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
9.1.2 Asia-Pacific Eyeliner Sales by Country (2019-2024)
9.1.3 Asia-Pacific Eyeliner Sales Forecast by Country (2025-2030)
9.2 Asia-Pacific Eyeliner Market Size by Country
9.2.1 Asia-Pacific Eyeliner Market Size Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
9.2.2 Asia-Pacific Eyeliner Market Size by Country (2019-2024)
9.2.3 Asia-Pacific Eyeliner Market Size Forecast by Country (2025-2030)
10 Latin America by Country
10.1 Latin America Eyeliner Sales by Country
10.1.1 Latin America Eyeliner Sales Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
10.1.2 Latin America Eyeliner Sales by Country (2019-2024)
10.1.3 Latin America Eyeliner Sales Forecast by Country (2025-2030)
10.2 Latin America Eyeliner Market Size by Country
10.2.1 Latin America Eyeliner Market Size Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
10.2.2 Latin America Eyeliner Market Size by Country (2019-2024)
10.2.3 Latin America Eyeliner Market Size Forecast by Country (2025-2030)
11 Middle East and Africa by Country
11.1 Middle East and Africa Eyeliner Sales by Country
11.1.1 Middle East and Africa Eyeliner Sales Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
11.1.2 Middle East and Africa Eyeliner Sales by Country (2019-2024)
11.1.3 Middle East and Africa Eyeliner Sales Forecast by Country (2025-2030)
11.2 Middle East and Africa Eyeliner Market Size by Country
11.2.1 Middle East and Africa Eyeliner Market Size Growth Rate (CAGR) by Country: 20
19 VS 2023 VS 2030
11.2.2 Middle East and Africa Eyeliner Market Size by Country (2019-2024)
11.2.3 Middle East and Africa Eyeliner Market Size Forecast by Country (2025-2030)
12 Value Chain and Sales Channels Analysis
12.1 Eyeliner Value Chain Analysis
12.1.1 Eyeliner Key Raw Materials
12.1.2 Key Raw Materials Price
12.1.3 Raw Materials Key Suppliers
12.1.4 Manufacturing Cost Structure
12.1.5 Eyeliner Production Mode & Process
12.2 Eyeliner Sales Channels Analysis
12.2.1 Direct Comparison with Distribution Share
12.2.2 Eyeliner Distributors
12.2.3 Eyeliner Customers
13 Concluding Insights
14 Appendix
14.1 Reasons for Doing This Study
14.2 Research Methodology
14.3 Research Process
14.4 Authors List of This Report
14.5 Data Source
14.5.1 Secondary Sources
14.5.2 Primary Sources
14.6 Disclaimer

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