Global Adult Toys Market by Size, by Type, by Application, by Region, History and Forecast 2020-2031

Summary

Adult Toys is a kind of products that mainly used to sex for adult.

According to APO Research, The global Adult Toys market is projected to grow from US$ million in 2025 to US$ million by 2031, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.

The US & Canada market for Adult Toys is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Adult Toys is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The China market for Adult Toys is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Europe market for Adult Toys is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global manufacturers of Adult Toys include Doc Johnson, Durex, FUN FACTORY, Lelo, California Exotic, Shenzhen Jizhimei, Church & Dwight, Nalone and Liaoyang Baile, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

This report presents an overview of global market for Adult Toys, sales, revenue and price. Analyses of the global market trends, with historic market revenue or sales data for 2020-2024, estimates for 2025, and projections of CAGR through 2031.

This report researches the key producers of Adult Toys, also provides the sales of main regions and countries. Of the upcoming market potential for Adult Toys, and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.

This report focuses on the Adult Toys sales, revenue, market share and industry ranking of main manufacturers, data from 2020 to 2025. Identification of the major stakeholders in the global Adult Toys market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.

This report analyzes the segments data by Type and by Application, sales, revenue, and price, from 2020 to 2031. Evaluation and forecast the market size for Adult Toys sales, projected growth trends, production technology, application and end-user industry.


Adult Toys Segment by Company

Doc Johnson
Durex
FUN FACTORY
Lelo
California Exotic
Shenzhen Jizhimei
Church & Dwight
Nalone
Liaoyang Baile
Lover Health
Nanma
LETEN
SVAKOM
Tenga
BMS Factory

Adult Toys Segment by Type

Vibrators
Rubber Penis
Others

Adult Toys Segment by End Users
Women Use
Men Use

Adult Toys Segment by Region

North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Colombia
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries

Study Objectives

1. To analyze and research the global status and future forecast, involving, production, value, consumption, growth rate (CAGR), market share, historical and forecast.
2. To present the key manufacturers, capacity, production, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Adult Toys market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Adult Toys and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Adult Toys.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Provides an overview of the Adult Toys market, including product definition, global market growth prospects, market size, sales, and average price forecasts (2020-2031).
Chapter 2: Provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Adult Toys manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Adult Toys in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Revenue of Adult Toys in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space of each country in the world.
Chapter 8: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 9: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 10: Concluding Insights of the report

Please Note: Single-User license will be delivered via PDF from the publisher without the rights to print or to edit.


1 Market Overview
1.1 Product Definition
1.2 Global Adult Toys Market Size, 2020 VS 2024 VS 2031
1.3 Global Adult Toys Market Size Estimates and Forecasts (2020-2031)
1.4 Global Adult Toys Sales Estimates and Forecasts (2020-2031)
1.5 Global Adult Toys Market Average Price (2020-2031)
1.6 Assumptions and Limitations
1.7 Study Goals and Objectives
2 Global Adult Toys Market Dynamics
2.1 Adult Toys Industry Trends
2.2 Adult Toys Industry Drivers
2.3 Adult Toys Industry Opportunities and Challenges
2.4 Adult Toys Industry Restraints
3 Adult Toys Market by Manufacturers
3.1 Global Adult Toys Revenue by Manufacturers (2020-2025)
3.2 Global Adult Toys Sales by Manufacturers (2020-2025)
3.3 Global Adult Toys Average Sales Price by Manufacturers (2020-2025)
3.4 Global Adult Toys Industry Manufacturers Ranking, 2023 VS 2024 VS 2025
3.5 Global Adult Toys Key Manufacturers Manufacturing Sites & Headquarters
3.6 Global Adult Toys Manufacturers, Product Type & Application
3.7 Global Adult Toys Manufacturers Establishment Date
3.8 Market Competitive Analysis
3.8.1 Global Adult Toys Market CR5 and HHI
3.8.2 Global Top 5 and 10 Adult Toys Players Market Share by Revenue in 2024
3.8.3 2024 Adult Toys Tier 1, Tier 2, and Tier 3
4 Adult Toys Market by Type
4.1 Adult Toys Type Introduction
4.1.1 Vibrators
4.1.2 Rubber Penis
4.1.3 Others
4.2 Global Adult Toys Sales by Type
4.2.1 Global Adult Toys Sales by Type (2020 VS 2024 VS 2031)
4.2.2 Global Adult Toys Sales by Type (2020-2031)
4.2.3 Global Adult Toys Sales Market Share by Type (2020-2031)
4.3 Global Adult Toys Revenue by Type
4.3.1 Global Adult Toys Revenue by Type (2020 VS 2024 VS 2031)
4.3.2 Global Adult Toys Revenue by Type (2020-2031)
4.3.3 Global Adult Toys Revenue Market Share by Type (2020-2031)
5 Adult Toys Market by Application
5.1 Adult Toys Application Introduction
5.1.1 Women Use
5.1.2 Men Use
5.2 Global Adult Toys Sales by Application
5.2.1 Global Adult Toys Sales by Application (2020 VS 2024 VS 2031)
5.2.2 Global Adult Toys Sales by Application (2020-2031)
5.2.3 Global Adult Toys Sales Market Share by Application (2020-2031)
5.3 Global Adult Toys Revenue by Application
5.3.1 Global Adult Toys Revenue by Application (2020 VS 2024 VS 2031)
5.3.2 Global Adult Toys Revenue by Application (2020-2031)
5.3.3 Global Adult Toys Revenue Market Share by Application (2020-2031)
6 Global Adult Toys Sales by Region
6.1 Global Adult Toys Sales by Region: 2020 VS 2024 VS 2031
6.2 Global Adult Toys Sales by Region (2020-2031)
6.2.1 Global Adult Toys Sales by Region (2020-2025)
6.2.2 Global Adult Toys Sales Forecasted by Region (2025-2030)
6.3 North America
6.3.1 North America Adult Toys Sales Growth Rate by Country: 2020 VS 2024 VS 2031
6.3.2 North America Adult Toys Sales by Country (2020-2031)
6.3.3 U.S.
6.3.4 Canada
6.3.5 Mexico
6.4 Europe
6.4.1 Europe Adult Toys Sales Growth Rate by Country: 2020 VS 2024 VS 2031
6.4.2 Europe Adult Toys Sales by Country (2020-2031)
6.4.3 Germany
6.4.4 France
6.4.5 U.K.
6.4.6 Italy
6.4.7 Netherlands
6.5 Asia Pacific
6.5.1 Asia Pacific Adult Toys Sales Growth Rate by Country: 2020 VS 2024 VS 2031
6.5.2 Asia Pacific Adult Toys Sales by Country (2020-2031)
6.5.3 China
6.5.4 Japan
6.5.5 South Korea
6.5.6 Southeast Asia
6.5.7 India
6.5.8 Australia
6.6 South America, Middle East and Africa
6.6.1 South America, Middle East and Africa Adult Toys Sales Growth Rate by Country: 2020 VS 2024 VS 2031
6.6.2 South America, Middle East and Africa Adult Toys Sales by Country (2020-2031)
6.6.3 Brazil
6.6.4 South Africa
6.6.5 Saudi Arabia
6.6.6 Turkey
6.6.6 Argentina
6.6.6 UAE
6.6.6 Egypt
6.6.6 Chile
7 Global Adult Toys Revenue by Region
7.1 Global Adult Toys Revenue by Region
7.1.1 Global Adult Toys Revenue by Region: 2020 VS 2024 VS 2031
7.1.2 Global Adult Toys Revenue by Region (2020-2025)
7.1.3 Global Adult Toys Revenue by Region (2026-2031)
7.1.4 Global Adult Toys Revenue Market Share by Region (2020-2031)
7.2 North America
7.2.1 North America Adult Toys Revenue (2020-2031)
7.2.2 North America Adult Toys Revenue Share by Country: 2020 VS 2024 VS 2031
7.3 Europe
7.3.1 Europe Adult Toys Revenue (2020-2031)
7.3.2 Europe Adult Toys Revenue Share by Country: 2020 VS 2024 VS 2031
7.4 Asia-Pacific
7.4.1 Asia-Pacific Adult Toys Revenue (2020-2031)
7.4.2 Asia-Pacific Adult Toys Revenue Share by Country: 2020 VS 2024 VS 2031
7.5 South America, Middle East and Africa
7.5.1 South America, Middle East and Africa Adult Toys Revenue (2020-2031)
7.5.2 South America, Middle East and Africa Adult Toys Revenue Share by Country: 2020 VS 2024 VS 2031
8 Company Profiles
8.1 Doc Johnson
8.1.1 Doc Johnson Comapny Information
8.1.2 Doc Johnson Business Overview
8.1.3 Doc Johnson Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.1.4 Doc Johnson Adult Toys Product Portfolio
8.1.5 Doc Johnson Recent Developments
8.2 Durex
8.2.1 Durex Comapny Information
8.2.2 Durex Business Overview
8.2.3 Durex Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.2.4 Durex Adult Toys Product Portfolio
8.2.5 Durex Recent Developments
8.3 FUN FACTORY
8.3.1 FUN FACTORY Comapny Information
8.3.2 FUN FACTORY Business Overview
8.3.3 FUN FACTORY Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.3.4 FUN FACTORY Adult Toys Product Portfolio
8.3.5 FUN FACTORY Recent Developments
8.4 Lelo
8.4.1 Lelo Comapny Information
8.4.2 Lelo Business Overview
8.4.3 Lelo Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.4.4 Lelo Adult Toys Product Portfolio
8.4.5 Lelo Recent Developments
8.5 California Exotic
8.5.1 California Exotic Comapny Information
8.5.2 California Exotic Business Overview
8.5.3 California Exotic Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.5.4 California Exotic Adult Toys Product Portfolio
8.5.5 California Exotic Recent Developments
8.6 Shenzhen Jizhimei
8.6.1 Shenzhen Jizhimei Comapny Information
8.6.2 Shenzhen Jizhimei Business Overview
8.6.3 Shenzhen Jizhimei Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.6.4 Shenzhen Jizhimei Adult Toys Product Portfolio
8.6.5 Shenzhen Jizhimei Recent Developments
8.7 Church & Dwight
8.7.1 Church & Dwight Comapny Information
8.7.2 Church & Dwight Business Overview
8.7.3 Church & Dwight Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.7.4 Church & Dwight Adult Toys Product Portfolio
8.7.5 Church & Dwight Recent Developments
8.8 Nalone
8.8.1 Nalone Comapny Information
8.8.2 Nalone Business Overview
8.8.3 Nalone Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.8.4 Nalone Adult Toys Product Portfolio
8.8.5 Nalone Recent Developments
8.9 Liaoyang Baile
8.9.1 Liaoyang Baile Comapny Information
8.9.2 Liaoyang Baile Business Overview
8.9.3 Liaoyang Baile Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.9.4 Liaoyang Baile Adult Toys Product Portfolio
8.9.5 Liaoyang Baile Recent Developments
8.10 Lover Health
8.10.1 Lover Health Comapny Information
8.10.2 Lover Health Business Overview
8.10.3 Lover Health Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.10.4 Lover Health Adult Toys Product Portfolio
8.10.5 Lover Health Recent Developments
8.11 Nanma
8.11.1 Nanma Comapny Information
8.11.2 Nanma Business Overview
8.11.3 Nanma Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.11.4 Nanma Adult Toys Product Portfolio
8.11.5 Nanma Recent Developments
8.12 LETEN
8.12.1 LETEN Comapny Information
8.12.2 LETEN Business Overview
8.12.3 LETEN Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.12.4 LETEN Adult Toys Product Portfolio
8.12.5 LETEN Recent Developments
8.13 SVAKOM
8.13.1 SVAKOM Comapny Information
8.13.2 SVAKOM Business Overview
8.13.3 SVAKOM Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.13.4 SVAKOM Adult Toys Product Portfolio
8.13.5 SVAKOM Recent Developments
8.14 Tenga
8.14.1 Tenga Comapny Information
8.14.2 Tenga Business Overview
8.14.3 Tenga Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.14.4 Tenga Adult Toys Product Portfolio
8.14.5 Tenga Recent Developments
8.15 BMS Factory
8.15.1 BMS Factory Comapny Information
8.15.2 BMS Factory Business Overview
8.15.3 BMS Factory Adult Toys Sales, Price, Revenue and Gross Margin (2020-2025)
8.15.4 BMS Factory Adult Toys Product Portfolio
8.15.5 BMS Factory Recent Developments
9 Value Chain and Sales Channels Analysis
9.1 Adult Toys Value Chain Analysis
9.1.1 Adult Toys Key Raw Materials
9.1.2 Raw Materials Key Suppliers
9.1.3 Manufacturing Cost Structure
9.1.4 Adult Toys Production Mode & Process
9.2 Adult Toys Sales Channels Analysis
9.2.1 Direct Comparison with Distribution Share
9.2.2 Adult Toys Distributors
9.2.3 Adult Toys Customers
10 Concluding Insights
11 Appendix
11.1 Reasons for Doing This Study
11.2 Research Methodology
11.3 Research Process
11.4 Authors List of This Report
11.5 Data Source
11.5.1 Secondary Sources
11.5.2 Primary Sources
11.6 Disclaimer

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