Content Experience Platform Industry Research Report 2025

Summary

Content experience platforms enable companies to create personalized experiences geared toward audience engagement. These tools first provide features focused on the centralization and organization of marketing assets via tagging and categorizing based on audience or use case. Once content is organized, content experience products offer personalization functionality to create custom experiences for audiences with the intent to generate specific business outcomes. These outcomes can include capturing leads, scoring leads, or driving people to a contextual call to action, among others. Content experience platforms can also offer distribution features and analytics to track content performance and audience insights.

According to APO Research, The global Content Experience Platform market was valued at US$ million in 2024 and is anticipated to reach US$ million by 2031, witnessing a CAGR of xx% during the forecast period 2025-2031.

North American market for Content Experience Platform is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Asia-Pacific market for Content Experience Platform is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

Europe market for Content Experience Platform is estimated to increase from $ million in 2025 to reach $ million by 2031, at a CAGR of % during the forecast period of 2025 through 2031.

The major global companies of Content Experience Platform include Showpad, ON24, ClearSlide (Bigtincan), Uberflip, PathFactory, Outgrow.co, Tiled, Setka and Paperflite, etc. In 2024, the world's top three vendors accounted for approximately % of the revenue.

Report Scope

This report aims to provide a comprehensive presentation of the global market for Content Experience Platform, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Content Experience Platform.
The Content Experience Platform market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Content Experience Platform market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided. For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

Key Companies & Market Share Insights

In this section, the readers will gain an understanding of the key players competing. This report has studied the key growth strategies, such as innovative trends and developments, intensification of product portfolio, mergers and acquisitions, collaborations, new product innovation, and geographical expansion, undertaken by these participants to maintain their presence. Apart from business strategies, the study includes current developments and key financials. The readers will also get access to the data related to global revenue, price, and sales by manufacturers for the period 2020-2025. This all-inclusive report will certainly serve the clients to stay updated and make effective decisions in their businesses.

Content Experience Platform Segment by Company

Showpad
ON24
ClearSlide (Bigtincan)
Uberflip
PathFactory
Outgrow.co
Tiled
Setka
Paperflite
Skyword
Hushly
Growth Boulevard
Foleon
Spott
Triblio (IDG)
OneSpot
UpContent
Turtl
Mintent
Oracle
Rock Content
Opensense
Atomic Reach
Vev
Joomag
Sprinklr
Zoomforth
Seismic
SurveyMonkey
Adobe
Content Experience Platform Segment by Type

Cloud Based
On Premises
Content Experience Platform Segment by Application

BFSI
IT and Telecom
Media and Publishing
Retail
Others
Content Experience Platform Segment by Application

BFSI
IT and Telecom
Media and Publishing
Retail
Others
Content Experience Platform Segment by Region

North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Russia
Netherlands
Nordic Countries
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Saudi Arabia
Israel
United Arab Emirates
Turkey
Iran
Egypt

Key Drivers & Barriers

High-impact rendering factors and drivers have been studied in this report to aid the readers to understand the general development. Moreover, the report includes restraints and challenges that may act as stumbling blocks on the way of the players. This will assist the users to be attentive and make informed decisions related to business. Specialists have also laid their focus on the upcoming business prospects.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Content Experience Platform market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Content Experience Platform and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in volume and value), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market
5. This report helps stakeholders to gain insights into which regions to target globally
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Content Experience Platform.
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Research objectives, research methods, data sources, data cross-validation;
Chapter 2: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 3: Provides the analysis of various market segments product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 6: Detailed analysis of Content Experience Platform companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 7, 8, 9, 10, 11: North America, Europe, Asia Pacific, South America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 12: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including revenue, gross margin, product introduction, recent development, etc.
Chapter 13: The main points and conclusions of the report.

Please Note: Single-User license will be delivered via PDF from the publisher without the rights to print or to edit.


1 Preface
1.1 Scope of Report
1.2 Reasons for Doing This Study
1.3 Research Methodology
1.4 Research Process
1.5 Data Source
1.5.1 Secondary Sources
1.5.2 Primary Sources
2 Market Overview
2.1 Product Definition
2.2 Content Experience Platform by Type
2.2.1 Market Value Comparison by Type (2020 VS 2024 VS 2031)
2.2.2 Cloud Based
2.2.3 On Premises
2.3 Content Experience Platform by Application
2.3.1 Market Value Comparison by Application (2020 VS 2024 VS 2031)
2.3.2 BFSI
2.3.3 IT and Telecom
2.3.4 Media and Publishing
2.3.5 Retail
2.3.6 Others
2.4 Assumptions and Limitations
3 Content Experience Platform Breakdown Data by Type
3.1 Global Content Experience Platform Historic Market Size by Type (2020-2025)
3.2 Global Content Experience Platform Forecasted Market Size by Type (2026-2031)
4 Content Experience Platform Breakdown Data by Application
4.1 Global Content Experience Platform Historic Market Size by Application (2020-2025)
4.2 Global Content Experience Platform Forecasted Market Size by Application (2026-2031)
5 Global Growth Trends
5.1 Global Content Experience Platform Market Perspective (2020-2031)
5.2 Global Content Experience Platform Growth Trends by Region
5.2.1 Global Content Experience Platform Market Size by Region: 2020 VS 2024 VS 2031
5.2.2 Content Experience Platform Historic Market Size by Region (2020-2025)
5.2.3 Content Experience Platform Forecasted Market Size by Region (2026-2031)
5.3 Content Experience Platform Market Dynamics
5.3.1 Content Experience Platform Industry Trends
5.3.2 Content Experience Platform Market Drivers
5.3.3 Content Experience Platform Market Challenges
5.3.4 Content Experience Platform Market Restraints
6 Market Competitive Landscape by Players
6.1 Global Top Content Experience Platform Players by Revenue
6.1.1 Global Top Content Experience Platform Players by Revenue (2020-2025)
6.1.2 Global Content Experience Platform Revenue Market Share by Players (2020-2025)
6.2 Global Content Experience Platform Industry Players Ranking, 2023 VS 2024 VS 2025
6.3 Global Key Players of Content Experience Platform Head Office and Area Served
6.4 Global Content Experience Platform Players, Product Type & Application
6.5 Global Content Experience Platform Manufacturers Established Date
6.6 Global Content Experience Platform Market CR5 and HHI
6.7 Global Players Mergers & Acquisition
7 North America
7.1 North America Content Experience Platform Market Size (2020-2031)
7.2 North America Content Experience Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 North America Content Experience Platform Market Size by Country (2020-2025)
7.4 North America Content Experience Platform Market Size by Country (2026-2031)
7.5 United States
7.5 United States
7.6 Canada
7.7 Mexico
8 Europe
8.1 Europe Content Experience Platform Market Size (2020-2031)
8.2 Europe Content Experience Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031
8.3 Europe Content Experience Platform Market Size by Country (2020-2025)
8.4 Europe Content Experience Platform Market Size by Country (2026-2031)
8.5 Germany
8.6 France
8.7 U.K.
8.8 Italy
8.9 Spain
8.10 Russia
8.11 Netherlands
8.12 Nordic Countries
9 Asia-Pacific
9.1 Asia-Pacific Content Experience Platform Market Size (2020-2031)
9.2 Asia-Pacific Content Experience Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Asia-Pacific Content Experience Platform Market Size by Country (2020-2025)
9.4 Asia-Pacific Content Experience Platform Market Size by Country (2026-2031)
9.5 China
9.6 Japan
9.7 South Korea
9.8 India
9.9 Australia
9.10 China Taiwan
9.11 Southeast Asia
10 South America
10.1 South America Content Experience Platform Market Size (2020-2031)
10.2 South America Content Experience Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 South America Content Experience Platform Market Size by Country (2020-2025)
10.4 South America Content Experience Platform Market Size by Country (2026-2031)
10.5 Brazil
10.6 Argentina
10.7 Chile
10.8 Colombia
10.9 Peru
11 Middle East & Africa
11.1 Middle East & Africa Content Experience Platform Market Size (2020-2031)
11.2 Middle East & Africa Content Experience Platform Market Growth Rate by Country: 2020 VS 2024 VS 2031
11.3 Middle East & Africa Content Experience Platform Market Size by Country (2020-2025)
11.4 Middle East & Africa Content Experience Platform Market Size by Country (2026-2031)
11.5 Saudi Arabia
11.6 Israel
11.7 United Arab Emirates
11.8 Turkey
11.9 Iran
11.10 Egypt
12 Players Profiled
12.1 Showpad
12.1.1 Showpad Company Information
12.1.2 Showpad Business Overview
12.1.3 Showpad Revenue in Content Experience Platform Business (2020-2025)
12.1.4 Showpad Content Experience Platform Product Portfolio
12.1.5 Showpad Recent Developments
12.2 ON24
12.2.1 ON24 Company Information
12.2.2 ON24 Business Overview
12.2.3 ON24 Revenue in Content Experience Platform Business (2020-2025)
12.2.4 ON24 Content Experience Platform Product Portfolio
12.2.5 ON24 Recent Developments
12.3 ClearSlide (Bigtincan)
12.3.1 ClearSlide (Bigtincan) Company Information
12.3.2 ClearSlide (Bigtincan) Business Overview
12.3.3 ClearSlide (Bigtincan) Revenue in Content Experience Platform Business (2020-2025)
12.3.4 ClearSlide (Bigtincan) Content Experience Platform Product Portfolio
12.3.5 ClearSlide (Bigtincan) Recent Developments
12.4 Uberflip
12.4.1 Uberflip Company Information
12.4.2 Uberflip Business Overview
12.4.3 Uberflip Revenue in Content Experience Platform Business (2020-2025)
12.4.4 Uberflip Content Experience Platform Product Portfolio
12.4.5 Uberflip Recent Developments
12.5 PathFactory
12.5.1 PathFactory Company Information
12.5.2 PathFactory Business Overview
12.5.3 PathFactory Revenue in Content Experience Platform Business (2020-2025)
12.5.4 PathFactory Content Experience Platform Product Portfolio
12.5.5 PathFactory Recent Developments
12.6 Outgrow.co
12.6.1 Outgrow.co Company Information
12.6.2 Outgrow.co Business Overview
12.6.3 Outgrow.co Revenue in Content Experience Platform Business (2020-2025)
12.6.4 Outgrow.co Content Experience Platform Product Portfolio
12.6.5 Outgrow.co Recent Developments
12.7 Tiled
12.7.1 Tiled Company Information
12.7.2 Tiled Business Overview
12.7.3 Tiled Revenue in Content Experience Platform Business (2020-2025)
12.7.4 Tiled Content Experience Platform Product Portfolio
12.7.5 Tiled Recent Developments
12.8 Setka
12.8.1 Setka Company Information
12.8.2 Setka Business Overview
12.8.3 Setka Revenue in Content Experience Platform Business (2020-2025)
12.8.4 Setka Content Experience Platform Product Portfolio
12.8.5 Setka Recent Developments
12.9 Paperflite
12.9.1 Paperflite Company Information
12.9.2 Paperflite Business Overview
12.9.3 Paperflite Revenue in Content Experience Platform Business (2020-2025)
12.9.4 Paperflite Content Experience Platform Product Portfolio
12.9.5 Paperflite Recent Developments
12.10 Skyword
12.10.1 Skyword Company Information
12.10.2 Skyword Business Overview
12.10.3 Skyword Revenue in Content Experience Platform Business (2020-2025)
12.10.4 Skyword Content Experience Platform Product Portfolio
12.10.5 Skyword Recent Developments
12.11 Hushly
12.11.1 Hushly Company Information
12.11.2 Hushly Business Overview
12.11.3 Hushly Revenue in Content Experience Platform Business (2020-2025)
12.11.4 Hushly Content Experience Platform Product Portfolio
12.11.5 Hushly Recent Developments
12.12 Growth Boulevard
12.12.1 Growth Boulevard Company Information
12.12.2 Growth Boulevard Business Overview
12.12.3 Growth Boulevard Revenue in Content Experience Platform Business (2020-2025)
12.12.4 Growth Boulevard Content Experience Platform Product Portfolio
12.12.5 Growth Boulevard Recent Developments
12.13 Foleon
12.13.1 Foleon Company Information
12.13.2 Foleon Business Overview
12.13.3 Foleon Revenue in Content Experience Platform Business (2020-2025)
12.13.4 Foleon Content Experience Platform Product Portfolio
12.13.5 Foleon Recent Developments
12.14 Spott
12.14.1 Spott Company Information
12.14.2 Spott Business Overview
12.14.3 Spott Revenue in Content Experience Platform Business (2020-2025)
12.14.4 Spott Content Experience Platform Product Portfolio
12.14.5 Spott Recent Developments
12.15 Triblio (IDG)
12.15.1 Triblio (IDG) Company Information
12.15.2 Triblio (IDG) Business Overview
12.15.3 Triblio (IDG) Revenue in Content Experience Platform Business (2020-2025)
12.15.4 Triblio (IDG) Content Experience Platform Product Portfolio
12.15.5 Triblio (IDG) Recent Developments
12.16 OneSpot
12.16.1 OneSpot Company Information
12.16.2 OneSpot Business Overview
12.16.3 OneSpot Revenue in Content Experience Platform Business (2020-2025)
12.16.4 OneSpot Content Experience Platform Product Portfolio
12.16.5 OneSpot Recent Developments
12.17 UpContent
12.17.1 UpContent Company Information
12.17.2 UpContent Business Overview
12.17.3 UpContent Revenue in Content Experience Platform Business (2020-2025)
12.17.4 UpContent Content Experience Platform Product Portfolio
12.17.5 UpContent Recent Developments
12.18 Turtl
12.18.1 Turtl Company Information
12.18.2 Turtl Business Overview
12.18.3 Turtl Revenue in Content Experience Platform Business (2020-2025)
12.18.4 Turtl Content Experience Platform Product Portfolio
12.18.5 Turtl Recent Developments
12.19 Mintent
12.19.1 Mintent Company Information
12.19.2 Mintent Business Overview
12.19.3 Mintent Revenue in Content Experience Platform Business (2020-2025)
12.19.4 Mintent Content Experience Platform Product Portfolio
12.19.5 Mintent Recent Developments
12.20 Oracle
12.20.1 Oracle Company Information
12.20.2 Oracle Business Overview
12.20.3 Oracle Revenue in Content Experience Platform Business (2020-2025)
12.20.4 Oracle Content Experience Platform Product Portfolio
12.20.5 Oracle Recent Developments
12.21 Rock Content
12.21.1 Rock Content Company Information
12.21.2 Rock Content Business Overview
12.21.3 Rock Content Revenue in Content Experience Platform Business (2020-2025)
12.21.4 Rock Content Content Experience Platform Product Portfolio
12.21.5 Rock Content Recent Developments
12.22 Opensense
12.22.1 Opensense Company Information
12.22.2 Opensense Business Overview
12.22.3 Opensense Revenue in Content Experience Platform Business (2020-2025)
12.22.4 Opensense Content Experience Platform Product Portfolio
12.22.5 Opensense Recent Developments
12.23 Atomic Reach
12.23.1 Atomic Reach Company Information
12.23.2 Atomic Reach Business Overview
12.23.3 Atomic Reach Revenue in Content Experience Platform Business (2020-2025)
12.23.4 Atomic Reach Content Experience Platform Product Portfolio
12.23.5 Atomic Reach Recent Developments
12.24 Vev
12.24.1 Vev Company Information
12.24.2 Vev Business Overview
12.24.3 Vev Revenue in Content Experience Platform Business (2020-2025)
12.24.4 Vev Content Experience Platform Product Portfolio
12.24.5 Vev Recent Developments
12.25 Joomag
12.25.1 Joomag Company Information
12.25.2 Joomag Business Overview
12.25.3 Joomag Revenue in Content Experience Platform Business (2020-2025)
12.25.4 Joomag Content Experience Platform Product Portfolio
12.25.5 Joomag Recent Developments
12.26 Sprinklr
12.26.1 Sprinklr Company Information
12.26.2 Sprinklr Business Overview
12.26.3 Sprinklr Revenue in Content Experience Platform Business (2020-2025)
12.26.4 Sprinklr Content Experience Platform Product Portfolio
12.26.5 Sprinklr Recent Developments
12.27 Zoomforth
12.27.1 Zoomforth Company Information
12.27.2 Zoomforth Business Overview
12.27.3 Zoomforth Revenue in Content Experience Platform Business (2020-2025)
12.27.4 Zoomforth Content Experience Platform Product Portfolio
12.27.5 Zoomforth Recent Developments
12.28 Seismic
12.28.1 Seismic Company Information
12.28.2 Seismic Business Overview
12.28.3 Seismic Revenue in Content Experience Platform Business (2020-2025)
12.28.4 Seismic Content Experience Platform Product Portfolio
12.28.5 Seismic Recent Developments
12.29 SurveyMonkey
12.29.1 SurveyMonkey Company Information
12.29.2 SurveyMonkey Business Overview
12.29.3 SurveyMonkey Revenue in Content Experience Platform Business (2020-2025)
12.29.4 SurveyMonkey Content Experience Platform Product Portfolio
12.29.5 SurveyMonkey Recent Developments
12.30 Adobe
12.30.1 Adobe Company Information
12.30.2 Adobe Business Overview
12.30.3 Adobe Revenue in Content Experience Platform Business (2020-2025)
12.30.4 Adobe Content Experience Platform Product Portfolio
12.30.5 Adobe Recent Developments
13 Report Conclusion
14 Disclaimer

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings