Out-of-home Tea Market by Product Type (Black Tea, Green Tea, Herbal Tea), Packaging (Bottled Tea, Canned Tea, Pouches), Utility, Certification, End-user - Global Forecast 2023-2030

Out-of-home Tea Market by Product Type (Black Tea, Green Tea, Herbal Tea), Packaging (Bottled Tea, Canned Tea, Pouches), Utility, Certification, End-user - Global Forecast 2023-2030


The Out-of-home Tea Market is projected to reach USD 63.95 billion by 2030 from USD 41.58 billion in 2022, at a CAGR of 5.52% during the forecast period.

Market Segmentation & Coverage:

This research report analyzes various sub-markets, forecasts revenues, and examines emerging trends in each category to provide a comprehensive outlook on the Out-of-home Tea Market.
  • Based on Product Type, market is studied across Black Tea, Green Tea, and Herbal Tea. The Black Tea commanded largest market share of 56.55% in 2022, followed by Green Tea.
  • Based on Packaging, market is studied across Bottled Tea, Canned Tea, Pouches, and Tea Bags. The Pouches commanded largest market share of 48.14% in 2022, followed by Tea Bags.
  • Based on Utility, market is studied across Loose Leaf Tea and Ready-to-Drink. The Loose Leaf Tea commanded largest market share of 85.77% in 2022, followed by Ready-to-Drink.
  • Based on Certification, market is studied across Conventional and Organic. The Conventional commanded largest market share of 87.88% in 2022, followed by Organic.
  • Based on End-user, market is studied across Hotels & Restaurants, Offices & Institutions, and Tea Stalls & Café’s. The Hotels & Restaurants commanded largest market share of 57.65% in 2022, followed by Tea Stalls & Café’s.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Asia-Pacific commanded largest market share of 38.47% in 2022, followed by Europe, Middle East & Africa.
Market Statistics:

The report provides market sizing and forecasts across 7 major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF; multiple currency support helps organization leaders to make well-informed decisions. In this report, 2018 to 2021 are considered as historical years, 2022 is base year, 2023 is estimated year, and years from 2024 to 2030 are considered as forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix is an indispensable tool for assessing the Out-of-home Tea Market. It comprehensively evaluates vendors, analyzing key metrics related to Business Strategy and Product Satisfaction. This enables users to make informed decisions tailored to their specific needs. Through advanced analysis, vendors are categorized into four distinct quadrants, each representing a different level of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V). Be assured that this insightful framework empowers decision-makers to navigate the market with confidence.

Market Share Analysis:

The Market Share Analysis offers invaluable insights into the vendor landscape Out-of-home Tea Market. By evaluating their impact on overall revenue, customer base, and other key metrics, we provide companies with a comprehensive understanding of their performance and the competitive environment they confront. This analysis also uncovers the level of competition in terms of market share acquisition, fragmentation, dominance, and industry consolidation during the study period.

Key Company Profiles:

The report delves into recent significant developments in the Out-of-home Tea Market, highlighting leading vendors and their innovative profiles. These include Apeejay Surrendra Group, Asahi Group Holdings, Ltd., Associated British Foods PLC, Barry’s Tea, Betjeman and Barton, Bettys & Taylors Group Limited, Bigelow Tea, Ceylon Tea, Dabur India Limited, DavidsTea Inc., Dilmah Ceylon Tea Company PLC by MJF Exports (Pvt) Limited, Fauchon SAS, Godrej & Boyce Manufacturing Company Limited, Guangzhou Runming Food Technology Co., Ltd, Harney & Sons Fine Tea, ITO EN LTD., Jacobs Douwe Egberts B.V., Julius Meinl Industrieholding GmbH, Kirin Holdings Company, Limited, Kusmi Tea by Orientis Gourmet SAS, Lipton Teas and Infusions, Marvel Tea, Nerada Tea Pty Ltd., Nestle S.A., Numi, Inc., Organic India Pvt. Ltd., Palais des Thés, PepsiCo, Inc., Sancha Tea, Sapat International Pvt. Ltd., Sapporo Holdings Limited, Sugimoto Seicha Usa, Inc., Suntory Holdings Limited, Tata Consumer Products Limited, Tea of Life, Teaxpress, TenFu’s Tea, The Coca-Cola Company, The Daintree Tea Company, The Hain Celestial Group, Inc., The Republic of Tea, Inc., Unilever PLC, Vahdam Teas Private Limited, and Williamson Magor & Co. Limited.

The report offers valuable insights on the following aspects:
  1. Market Penetration: It provides comprehensive information about key players' market dynamics and offerings.
  2. Market Development: In-depth analysis of emerging markets and penetration across mature market segments, highlighting lucrative opportunities.
  3. Market Diversification: Detailed information about new product launches, untapped geographies, recent developments, and investments.
  4. Competitive Assessment & Intelligence: Exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of leading players.
  5. Product Development & Innovation: Intelligent insights on future technologies, R&D activities, and breakthrough product developments.
The report addresses key questions such as:
  1. What is the market size and forecast for the Out-of-home Tea Market?
  2. Which products, segments, applications, and areas hold the highest investment potential in the Out-of-home Tea Market?
  3. What is the competitive strategic window for identifying opportunities in the Out-of-home Tea Market?
  4. What are the latest technology trends and regulatory frameworks in the Out-of-home Tea Market?
  5. What is the market share of the leading vendors in the Out-of-home Tea Market?
  6. Which modes and strategic moves are suitable for entering the Out-of-home Tea Market?


Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Out-of-home Tea Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increase in awareness about the health benefits associated with tea
5.1.1.2. High availability across cafés, online & offline retail stores, and food outlets
5.1.2. Restraints
5.1.2.1. Fluctuating cost of raw materials used in making of out-of-home tea
5.1.3. Opportunities
5.1.3.1. Introduction of novel and advanced flavors in the out-of-home tea
5.1.3.2. Improvements in the packaging and increasing rate of certifications of products
5.1.4. Challenges
5.1.4.1. Contamination and quality issues with out-of-home tea
5.2. Market Segmentation Analysis
5.2.1. Product Type: Growing demand for green tea due to its health benefits
5.2.2. End-User: Expanding usage of Out of Home tea across tea stalls & café and hotels & restaurants
5.2.3. Packaging: Growing utilization of sustainable materials in tea bags
5.2.4. Utility: Increasing consumer inclination towards ready-to-drink tea options with new flavors
5.2.5. Certification: Proliferating consumption and production of organic out-of-home tea with increasing consumer awareness
5.3. Market Trend Analysis
5.3.1. Increasing consumer preferences for healthier beverage options along with the emergence of innovative packaging designs
5.3.2. Robust production capabilities coupled with high consumption of tea due to socio-cultural environment in APAC region
5.3.3. Increasing number of consumers seeking a premium tea experience outside their homes in the EMEA region
5.4. Cumulative Impact of COVID-19
5.5. Cumulative Impact of Russia-Ukraine Conflict
5.6. Cumulative Impact of High Inflation
5.7. Porter’s Five Forces Analysis
5.7.1. Threat of New Entrants
5.7.2. Threat of Substitutes
5.7.3. Bargaining Power of Customers
5.7.4. Bargaining Power of Suppliers
5.7.5. Industry Rivalry
5.8. Value Chain & Critical Path Analysis
5.9. Regulatory Framework
5.10. Client Customization
6. Out-of-home Tea Market, by Product Type
6.1. Introduction
6.2. Black Tea
6.3. Green Tea
6.4. Herbal Tea
7. Out-of-home Tea Market, by Packaging
7.1. Introduction
7.2. Bottled Tea
7.3. Canned Tea
7.4. Pouches
7.5. Tea Bags
8. Out-of-home Tea Market, by Utility
8.1. Introduction
8.2. Loose Leaf Tea
8.3. Ready-to-Drink
9. Out-of-home Tea Market, by Certification
9.1. Introduction
9.2. Conventional
9.3. Organic
10. Out-of-home Tea Market, by End-user
10.1. Introduction
10.2. Hotels & Restaurants
10.3. Offices & Institutions
10.4. Tea Stalls & Café’s
11. Americas Out-of-home Tea Market
11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States
12. Asia-Pacific Out-of-home Tea Market
12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam
13. Europe, Middle East & Africa Out-of-home Tea Market
13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom
14. Competitive Landscape
14.1. FPNV Positioning Matrix
14.2. Market Share Analysis, By Key Player
14.3. Competitive Scenario Analysis, By Key Player
14.3.1. Merger & Acquisition
14.3.1.1. JDE Peet’s to combine its Out-Of-Home and CPG Europe segments
14.3.1.2. Julius Meinl Acquires Three Distributors to Strengthen its U.S. Business
14.3.2. Agreement, Collaboration, & Partnership
14.3.2.1. Nestlé Everyday and Tata Tea Kanan Devan partner for the Perfect Cup of Tea
14.3.3. New Product Launch & Enhancement
14.3.3.1. Tata Tea Chakra Gold Launches Gold Premium Leaf Tea in AP and Telangana Market
14.3.3.2. What's Hitting the Shelves? New Beverage Launches
14.3.3.3. Vahdam India Launches Refreshing Iced Tea Line to Delight Consumers
14.3.3.4. Bigelow Tea Introduces Three New Teas: Peak Energy™ Black Tea Plus Extra L-Theanine & Caffeine, Whispering Wildflowers™ Herbal Tea Plus L-Theanine, Ginger Honey Herbal Tea Plus Zinc
14.3.3.5. Javo Beverage Launches New All-NaturalL Functional Energy Lemonades And Flavored Iced Teas For Foodservice Operators To Meet Consumer Interest, Drive Beverages Sales
14.3.3.6. Asahi Launches First New Tea Brand in 32 Years
14.3.4. Award, Recognition, & Expansion
14.3.4.1. DAVIDsTEA Expands Tea Bar Rollout on a National Scale
15. Competitive Portfolio
15.1. Key Company Profiles
15.1.1. Apeejay Surrendra Group
15.1.2. Asahi Group Holdings, Ltd.
15.1.3. Associated British Foods PLC
15.1.4. Barry’s Tea
15.1.5. Betjeman and Barton
15.1.6. Bettys & Taylors Group Limited
15.1.7. Bigelow Tea
15.1.8. Ceylon Tea
15.1.9. Dabur India Limited
15.1.10. DavidsTea Inc.
15.1.11. Dilmah Ceylon Tea Company PLC by MJF Exports (Pvt) Limited
15.1.12. Fauchon SAS
15.1.13. Godrej & Boyce Manufacturing Company Limited
15.1.14. Guangzhou Runming Food Technology Co., Ltd
15.1.15. Harney & Sons Fine Tea
15.1.16. ITO EN LTD.
15.1.17. Jacobs Douwe Egberts B.V.
15.1.18. Julius Meinl Industrieholding GmbH
15.1.19. Kirin Holdings Company, Limited
15.1.20. Kusmi Tea by Orientis Gourmet SAS
15.1.21. Lipton Teas and Infusions
15.1.22. Marvel Tea
15.1.23. Nerada Tea Pty Ltd.
15.1.24. Nestle S.A.
15.1.25. Numi, Inc.
15.1.26. Organic India Pvt. Ltd.
15.1.27. Palais des Thés
15.1.28. PepsiCo, Inc.
15.1.29. Sancha Tea
15.1.30. Sapat International Pvt. Ltd.
15.1.31. Sapporo Holdings Limited
15.1.32. Sugimoto Seicha Usa, Inc.
15.1.33. Suntory Holdings Limited
15.1.34. Tata Consumer Products Limited
15.1.35. Tea of Life
15.1.36. Teaxpress
15.1.37. TenFu’s Tea
15.1.38. The Coca-Cola Company
15.1.39. The Daintree Tea Company
15.1.40. The Hain Celestial Group, Inc.
15.1.41. The Republic of Tea, Inc.
15.1.42. Unilever PLC
15.1.43. Vahdam Teas Private Limited
15.1.44. Williamson Magor & Co. Limited
15.2. Key Product Portfolio
16. Appendix
16.1. Discussion Guide
16.2. License & Pricing

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