Out-of-home Coffee Market by Type (Espresso-Based Drinks, Iced & Cold Brew Coffee, Regular Coffee), Packaging (Bags & Pouches, Bottles & Cans, Pods), Distribution Channel, End-use - Global Forecast 2024-2030
The Out-of-home Coffee Market size was estimated at USD 35.39 billion in 2023 and expected to reach USD 37.34 billion in 2024, at a CAGR 5.80% to reach USD 52.53 billion by 2030.
Out-of-home coffee refers to the consumption of coffee products and beverages that takes place outside of the personal home setting. This encompasses a broad range of consumption scenarios, such as coffee purchased and consumed at cafés, restaurants, workplace coffee stations, and vending machines, among other locations. Essentially, it involves any coffee-drinking experience that occurs in public spaces or commercial establishments rather than at home. The out-of-home coffee sector is currently undergoing a significant growth phase, shaped by evolving consumer preferences, the allure of premium coffee experiences, and technological advancements facilitating easier access. As urban populations increasingly seek convenience and quality in their coffee consumption, the market is adjusting to accommodate these demands through premium offerings and the integration of mobile technologies. However, this growth trajectory faces hurdles such as health-related concerns over caffeine and environmental impacts linked to coffee production and waste. Despite these challenges, innovations in product offerings, a focus on sustainability, and the untapped potential in emerging markets represent strategic pathways for businesses aiming to thrive in this dynamic environment.
Regional InsightsThe out-of-home coffee market in the Americas has shown significant growth, attributed to a strong coffee culture and the presence of major coffee chains expanding their footprint and menu offerings. Innovations in order types, including mobile orders and drive-throughs, have also contributed significantly to its growth. Europe boasts a rich coffee culture, with countries including Italy and France having deeply ingrained traditions of coffee consumption. The market here is characterized by a preference for quality and authenticity, leading to the growth of specialty coffee shops and artisanal offerings. The Middle East and Africa, albeit more diverse, are witnessing a surge in coffee consumption owing to urbanization, the younger generation's inclining interest, and expanding international coffee chains. Asia-Pacific is experiencing a rapid expansion in the out-of-home coffee market, driven by urbanization, rising disposable incomes, and changing consumer lifestyles, particularly among the younger population who are embracing Western-style coffee culture. Innovations in coffee types, such as cold brews and specialty drinks, are also fueling interest in out-of-home coffee in the region.
Market InsightsMarket DynamicsThe market dynamics represent an ever-changing landscape of the Out-of-home Coffee Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
Market DriversProliferation of coffee shops and the availability of different varieties of coffee drinks
Rising trend of branded coffees and higher purchasing power among younger generations
Market RestraintsFluctuating cost of raw materials associated with out-of-home coffee
Market OpportunitiesIntroduction of novel and advanced flavors in the out-of-home tea
Improvements in the packaging and increasing rate of certifications of products
Market ChallengesContamination and quality issues with out-of-home coffee
Market Segmentation AnalysisType: High demand for espresso-based drinks owing to their rich flavor
End-use: Rapid adoption of out-of-home coffee drinks in quick-service restaurant chains
Market Disruption AnalysisPorter’s Five Forces Analysis
Value Chain & Critical Path Analysis
Pricing Analysis
Technology Analysis
Patent Analysis
Trade Analysis
Regulatory Framework Analysis
FPNV Positioning MatrixThe FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Out-of-home Coffee Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share AnalysisThe market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Out-of-home Coffee Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent DevelopmentsStarbucks' Strategic Expansion in India: Doubling Down to Unlock Coffee's Potential in Emerging Markets
Starbucks Corporation has unveiled plans to significantly intensify its presence in the country by opening 610 new stores by 2028, bringing its total to 1,000 outlets. This aggressive expansion strategy approximates the opening of a new Starbucks store every three days, predominantly targeting the untapped potential in tier-2 and tier-3 cities and broadening its footprint in drive-thrus, airports, and 24-hour cafes.
Rage Coffee's Strategic Move Into International Markets and Enhanced Domestic Retail Presence
Rage Coffee is strategically broadening its market outreach both domestically and internationally. In the past six months, the brand has marked its presence in five new countries, namely the UK, the GCC nations, Nepal, Bhutan, and Sri Lanka, employing different market entry strategies tailored to each region. Domestically, it aims to bolster its visibility through modern trade outlets and kiosks to boost out-of-home consumption.
Pioneering the Future of Ready-to-Drink Beverages: Kentucky Coffee's Innovative Hard Cold Brews
Kentucky Coffee is expanding its market presence with the introduction of Hard Cold Brews, blending premium whiskey with cold brew coffee. This launch addresses the growing consumer demand for convenient, on-the-go coffee options, reflective of the rapid expansion of the global coffee culture and the ready-to-drink (RTD) coffee market.
Strategy Analysis & RecommendationThe strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Out-of-home Coffee Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company ProfilesThe report delves into recent significant developments in the Out-of-home Coffee Market, highlighting leading vendors and their innovative profiles. These include Asahi Group Holdings, Ltd., Baronet Coffee, Blue Tokai Coffee Roasters, Cafe Coffee Day, Continental Coffee Private Limited, Danone S.A., Inspire Brands, Kentucky Coffee, Keurig Dr Pepper Inc., Lotte Corporation, Luigi Lavazza S.p.A., Matthew Algie & Company Ltd., McDonald's Corporation, MTPak Coffee, Nestlé S.A., Peet's Coffee, Rage Coffee, Scooter’s Coffee, Starbucks Corporation, Tata Global Beverages, Tchibo GmbH, The Coca-Cola Company, The JM Smucker Company, The Kraft Heinz Company, and Tim Hortons Inc..
Market Segmentation & CoverageThis research report categorizes the Out-of-home Coffee Market to forecast the revenues and analyze trends in each of the following sub-markets:
Type
Espresso-Based Drinks
Iced & Cold Brew Coffee
Regular Coffee
Packaging
Bags & Pouches
Bottles & Cans
Pods
Distribution Channel
Offline
Online
End-use
Coffee Shops
Quick Service Restaurants
Restaurants & Bars
Workplaces & Offices
Region
Americas
Argentina
Brazil
Canada
Mexico
United States
California
Florida
Illinois
New York
Ohio
Pennsylvania
Texas
Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam
Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom
Please Note: PDF & Excel + Online Access - 1 Year