Yogurt Market by Category (Dairy-Based Yogurt, Non-Dairy Based Yogurt), Flavor (Flavored Yogurt, Plain Yogurt), Form, Packaging, Distribution - Global Forecast 2024-2030

Yogurt Market by Category (Dairy-Based Yogurt, Non-Dairy Based Yogurt), Flavor (Flavored Yogurt, Plain Yogurt), Form, Packaging, Distribution - Global Forecast 2024-2030


The Yogurt Market size was estimated at USD 55.70 billion in 2023 and expected to reach USD 59.44 billion in 2024, at a CAGR 6.80% to reach USD 88.33 billion by 2030.

Yogurt is a widespread fermented dairy product that is enjoyed by individuals worldwide. Essentially, it is derived from the fermentation of milk induced by two primary bacteria known as Lactobacillus bulgaricus and Streptococcus thermophilus, which convert lactose, the sugar present in milk, into lactic acid. The process causes the milk proteins to thicken, resulting in a tangy, creamy product known as yogurt. However, the influence of other cultures, such as Bifidobacteria and Lactobacilli, also contribute, often introducing additional health benefits and varying tastes. Despite its simple origins, the yogurt world has evolved into a remarkably diverse landscape, boasting many types that cater to various tastes and preferences. The market now offers various yogurt options, showcasing the versatility and innovation within this seemingly simple culinary delight. Traditional plain yogurt is unflavored and unsweetened, offering a tangy and creamy taste sensation. Flavored varieties are mixed with fruits, honey, or other sweeteners for added taste, while Greek yogurt is strained thoroughly to remove whey, resulting in a thicker texture with a higher protein content. The yogurt market is a dynamic and diverse segment of the global food industry, characterized by a wide array of product offerings that cater to consumers' tastes, health, and dietary preferences across the globe. In recent years, the market has seen notable trends that reflect changing consumer preferences and societal shifts. Increasing consumption of yogurt owing to its associated health benefits, improved availability and supply chain of yogurt through online platforms, and significant demand for yogurt owing to the presence of flavored and lactose-free products are contributing to the expansion of the yogurt market. However, the market faces certain challenges, such as health risks associated with artificial additives and ingredients in yogurt and product recalls coupled with significant consumption of substitute products, hindering the growth of the yogurt market. On the other hand, the increasing development of organic and vegan yogurt and rising adoption attributed to convenient and innovative yogurt packaging formats presents a potential opportunity for the yogurt market to flourish in the coming years.

Regional Insights

The yogurt market has been experiencing significant growth in the Americas, with a notable interest in Greek and non-dairy options. Consumer preferences are shifting toward healthier and functional foods, which is driving the consumption of dairy-free yogurt in the region. The yogurt market in Europe, the Middle East, and Africa (EMEA) is marked by a strong preference for traditional and plain yogurt manufacturers. With a rich history of yogurt consumption, companies in this region often favor authentic and regional specialties in their products. Furthermore, the EMEA yogurt market is observing a rise in the demand for probiotic, high-protein, and lactose-free yogurts owing to health-conscious consumers. The Asia-Pacific (APAC) yogurt market is rapidly growing and evolving, attributed to the rising disposable incomes, urbanization, and a growing emphasis on healthy lifestyles of the population. The region’s diverse yogurt market is influenced by various cultural dietary habits and economic conditions. Innovation in flavors and formats has been a key to capturing the diverse consumer preferences within the region. The growing availability of spoonable and drinkable yogurt products through e-commerce platforms is gaining traction among younger consumers of the region.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Yogurt Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers
  • Increasing consumption of yogurt owing to its associated health benefits
  • Improved availability and supply chain of yogurt through online platforms
  • Significant demand of yogurt owing to presence of flavored and lactose-free products
Market Restraints
  • Health risk associated with artificial additives & ingredients in yogurt
Market Opportunities
  • Increasing development of organic and vegan yogurt
  • Rising adoption of yogurt attributed to convenient and innovative yogurt packaging formats
Market Challenges
  • Product recalls coupled with significant consumption of substitute products
Market Segmentation Analysis
  • Category: Inclining demand for non-dairy yogurts from health-conscious consumers
  • Flavor: Growing preferences for flavored yogurts offering taste varieties
  • Form: Growing popularity of Greek yogurt due to its high protein content
  • Packaging: Expanding usage of tetra packs for yogurt packaging due to its sustainability properties
  • Distribution: Growing preferences for offline distribution of yogurt for instant product accessibility
Market Disruption Analysis
  • Porter’s Five Forces Analysis
  • Value Chain & Critical Path Analysis
  • Pricing Analysis
  • Technology Analysis
  • Patent Analysis
  • Trade Analysis
  • Regulatory Framework Analysis
FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Yogurt Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Yogurt Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Danone Made Yogurt from Vegetable Waste

Danone SA and five other food innovators have teamed up to share their expertise and create a revolutionary vegetable yogurt. The prototype utilized NoPalm Ingredients yeast derived from fermenting vegetable waste.

Valio-backed Oddlygood Acquires Kavli’s Vegan Brand Planti

Valio Group acquired the vegan brand Planti from Norway's Kavli Holding. This acquisition includes the transfer of ownership of the Planti brand, associated intellectual property rights, and a production facility located in Turku, Finland. As part of the acquisition, Valio has acquired Planti's production facility in the Finnish city of Turku.

Skyrrup Strengthens Portfolio with Launch of Lactose free Greek Yogurt

Bharat Skyr & Doodh Products Private Limited unveiled their new lactose-free Greek yogurt. Crafted using A2 Cow Milk, this yogurt is rich in protein, containing 7.5 grams per serving. It is free from preservatives and added sugar, providing a wholesome and nutritious option.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Yogurt Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Yogurt Market, highlighting leading vendors and their innovative profiles. These include 16 Handles, Alpina Productos Alimenticios SA, Alpura, SA, Andros SNC, Arla Foods Ingredients Group P/S, Britannia Industries Limited, CALIDAD PASCUAL, S.A.U., Casa Grande de Xanceda SL, China Mengniu Dairy Company Limited, Chobani, LLC, DAHlicious, Dana Dairy Group Ltd., Danone S.A., Dr. Otto Suwelack Nachf. GmbH & Co. KG, Ehrmann SE, Epigamia, FAGE International S.A., Fonterra Co-operative Group Limited, General Mills, Inc., Granarolo S.p.A., Granja el Prat, Gujarat Cooperative Milk Marketing Federation Ltd., Holland Dairy, Junlebao Dairy Group, LA FERMIERE, Lactalis Ingredients, Meiji Holdings Co., Ltd., Menchie's Group, Inc., Mevgal S.A., Muller UK & Ireland Group LLP, Nanci’s Frozen Yogurt, Nestlé S.A., Noosa Yoghurt, LLC by Sovos Brands Intermediate, Inc., Penn Dairy, PURIS, Royal FrieslandCampina N.V., Saputo Inc., Schreiber Foods Inc., Seven Stars Farm, Sunrise Dairy Limited, The Hain Celestial Group, Inc., Unilever PLC, Valio Group, and VIMA Foods.

Market Segmentation & Coverage

This research report categorizes the Yogurt Market to forecast the revenues and analyze trends in each of the following sub-markets:
  • Category
  • Dairy-Based Yogurt
  • Non-Dairy Based Yogurt
  • Flavor
  • Flavored Yogurt
  • Plain Yogurt
  • Form
  • Conventional Yogurt
  • Frozen Yogurt
  • Greek Yogurt
  • Set Yogurt
  • Yogurt Drinks
  • Packaging
  • Plastic Bottles
  • Tetra Packs
  • Distribution
  • Offline
  • Online
  • Region
  • Americas
  • Argentina
  • Brazil
  • Canada
  • Mexico
  • United States
  • California
  • Florida
  • Illinois
  • New York
  • Ohio
  • Pennsylvania
  • Texas
  • Asia-Pacific
  • Australia
  • China
  • India
  • Indonesia
  • Japan
  • Malaysia
  • Philippines
  • Singapore
  • South Korea
  • Taiwan
  • Thailand
  • Vietnam
  • Europe, Middle East & Africa
  • Denmark
  • Egypt
  • Finland
  • France
  • Germany
  • Israel
  • Italy
  • Netherlands
  • Nigeria
  • Norway
  • Poland
  • Qatar
  • Russia
  • Saudi Arabia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Arab Emirates
  • United Kingdom


Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing consumption of yogurt owing to its associated health benefits
5.1.1.2. Improved availability and supply chain of yogurt through online platforms
5.1.1.3. Significant demand of yogurt owing to presence of flavored and lactose-free products
5.1.2. Restraints
5.1.2.1. Health risk associated with artificial additives & ingredients in yogurt
5.1.3. Opportunities
5.1.3.1. Increasing development of organic and vegan yogurt
5.1.3.2. Rising adoption of yogurt attributed to convenient and innovative yogurt packaging formats
5.1.4. Challenges
5.1.4.1. Product recalls coupled with significant consumption of substitute products
5.2. Market Segmentation Analysis
5.2.1. Category: Inclining demand for non-dairy yogurts from health-conscious consumers
5.2.2. Flavor: Growing preferences for flavored yogurts offering taste varieties
5.2.3. Form: Growing popularity of Greek yogurt due to its high protein content
5.2.4. Packaging: Expanding usage of tetra packs for yogurt packaging due to its sustainability properties
5.2.5. Distribution: Growing preferences for offline distribution of yogurt for instant product accessibility
5.3. Market Trend Analysis
5.3.1. Increasing government initiatives and investment coupled with the rising popularity of plant-based food in the Americas region
5.3.2. Expanding adoption of yogurt due to the high production of milk and the rise in the number of health-conscious people in the APAC region
5.3.3. Stringent regulations for processed food packaging coupled with the high export capability of yogurt in the EMEA region
5.4. Cumulative Impact of Russia-Ukraine Conflict
5.5. Cumulative Impact of High Inflation
5.6. Porter’s Five Forces Analysis
5.6.1. Threat of New Entrants
5.6.2. Threat of Substitutes
5.6.3. Bargaining Power of Customers
5.6.4. Bargaining Power of Suppliers
5.6.5. Industry Rivalry
5.7. Value Chain & Critical Path Analysis
5.8. Regulatory Framework Analysis
5.9. Client Customization
5.9.1. Yogurt Market:Pricing Analysis
5.9.2. Yogurt Market: Packaging & Labelling Trends
5.9.3. Yogurt Market: Shelf-life & Concerns Over Preservatives
5.9.4. Yogurt Market: Blending with Regional Delicacies - a New Niche
6. Yogurt Market, by Category
6.1. Introduction
6.2. Dairy-Based Yogurt
6.3. Non-Dairy Based Yogurt
7. Yogurt Market, by Flavor
7.1. Introduction
7.2. Flavored Yogurt
7.3. Plain Yogurt
8. Yogurt Market, by Form
8.1. Introduction
8.2. Conventional Yogurt
8.3. Frozen Yogurt
8.4. Greek Yogurt
8.5. Set Yogurt
8.6. Yogurt Drinks
9. Yogurt Market, by Packaging
9.1. Introduction
9.2. Plastic Bottles
9.3. Tetra Packs
10. Yogurt Market, by Distribution
10.1. Introduction
10.2. Offline
10.3. Online
11. Americas Yogurt Market
11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States
12. Asia-Pacific Yogurt Market
12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam
13. Europe, Middle East & Africa Yogurt Market
13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom
14. Competitive Landscape
14.1. Market Share Analysis, 2023
14.2. FPNV Positioning Matrix, 2023
14.3. Competitive Scenario Analysis
14.3.1. Danone Made Yogurt from Vegetable Waste
14.3.2. Valio-backed Oddlygood Acquires Kavli’s Vegan Brand Planti
14.3.3. Skyrrup Strengthens Portfolio with Launch of Lactose free Greek Yogurt
14.3.4. Dow and Mengniu Launch “Breakthrough” Monomaterial PE Yogurt Pouch in China
14.3.5. Enlightened Releases Rich and Creamy Greek Frozen Yogurt Pints
14.3.6. Yoplait Launches New Yogurt Options for Summer
14.3.7. Unilever to Acquire Yasso in North America
14.3.8. Expansion to Double Stonybrook’s Yogurt Pouch Production
14.3.9. Telangana to get a Milk Processing Plant with 5 LLPD Capacity
14.3.10. Acquisition Leads to Formation of Desi Fresh Foods
14.3.11. HI-CHEW and Menchie's Frozen Yogurt Bring Back Fan-Favorite HI-CHEW Raspberry Flavor for Limited Time
14.3.12. Granarolo Acquires Majority Stake in Wellness Start-up White & Seeds
15. Competitive Portfolio
15.1. Key Company Profiles
15.2. Key Product Portfolio

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