Voice Assistance Market by Component (Hardware, Services, Solutions), Technology (Natural Processing Language, Speech Recognition System, Text-to-Speech), End-Use - Global Forecast 2024-2030

Voice Assistance Market by Component (Hardware, Services, Solutions), Technology (Natural Processing Language, Speech Recognition System, Text-to-Speech), End-Use - Global Forecast 2024-2030


The Voice Assistance Market size was estimated at USD 19.05 billion in 2023 and expected to reach USD 23.49 billion in 2024, at a CAGR 23.91% to reach USD 85.48 billion by 2030.

Voice assistance uses advanced speech recognition software to interpret and respond to spoken commands. This digital tool, often embedded in smartphones, tablets, speakers, and other devices, allows users to perform various tasks hands-free, such as making calls, sending messages, setting reminders, or even searching the web. These voice assistants have a wide range of applications, from personal use devices to enterprise-level applications. The continuous development of AI technology and the growing integration of the Internet of Things (IoT) in daily life have greatly impacted the surge in the use of voice assistants. Moreover, the increasing demand for automation in customer service sectors, the growing smart home trend, and improving lifestyle due to digitization are providing new opportunities for the market's growth. However, concerns around privacy and security have been primary limitations to the growth of the voice assistant market. Market players are working on improving the AI algorithms to better understand diverse user accents, languages, dialects, and slang, which can facilitate better market penetration globally while maintaining the security of the devices. They are also introducing low-cost and equally effective voice assistant devices that could tap into a higher number of potential users across SMEs and residential users.

Regional Insights

The Americas region, particularly the United States and Canada, has emerged as a hotspot for advanced voice technology adoption. Major tech companies are headquartered in this region, bolstering technological innovations, primarily in voice assistance. Many users in the region have integrated these voice-assistant devices into their homes, workplaces, and digital lives, fostering product demand. In Asia, the widespread integration of voice assistant technologies is still gradually blossoming, majorly propelled by countries including China, India, and Japan. The primary factor fuelling this progress is the escalating influence of tech giants, both regional and global, engaging in collaborations with end-users in the Asia-Pacific. Europe is presently viewed as a growing market in the voice assistance industry, and the integration of voice assistants is popular predominantly in the United Kingdom, Germany, and France. Varying linguistic nuances, stringent data privacy regulations, and higher user sensitivity towards privacy constitute the major focus areas for innovation for the market players in the region. The escalating digital transformation across various sectors, such as retail, healthcare, and banking, in the Middle East & Africa tends to augment the demand for voice assistance.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Voice Assistance Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers
  • Increasing adoption of IoT devices for hands-free and convenient user interfaces
  • Growing popularity of virtual assistants in business settings
  • Deployment of voice-assisted applications in healthcare applications
Market Restraints
  • Difficulties understanding varying accents and technical limitations of the components
Market Opportunities
  • Advancements in AI/ML technologies utilized for voice assistance
  • Expansion of voice assistance into multilingual support
Market Challenges
  • Data security issues associated with voice-assisted solutions
Market Segmentation Analysis
  • Component: Rising adoption of hardware-based voice assistance due to their potential to offer personalized experience
  • Technology: Advancements in natural language processing systems to enhance multilingual support
  • End-Use: Comprehensive solutions for enterprise providers catering to different businesses' operational needs
Market Disruption Analysis
  • Porter’s Five Forces Analysis
  • Value Chain & Critical Path Analysis
  • Pricing Analysis
  • Technology Analysis
  • Patent Analysis
  • Trade Analysis
  • Regulatory Framework Analysis
FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Voice Assistance Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Voice Assistance Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Private Equity Fund, Teleo Capital Merges SharpenCX, and Plum Voice to Create the Contact Center

Teleo Capital announced the merger of Sharpen Technologies, a cloud-based contact center software provider, and Plum Voice, a leader in AI-powered voice-based customer interaction technology. This strategic move aims to strengthen progress in building the Contact Center of Tomorrow. With this acquisition, Sharpen aims to gain access to Plum Voice's innovative technology platform, which includes voice automation, speech recognition, and omnichannel capabilities.

PredictSpring Launches AI-Powered Voice Assistant for Its Modern POS Product

PredictSpring, a player in omni-channel commerce and modern point of sale (POS) technology, launched an innovative AI-powered voice assistant. This cutting-edge solution allows store associates and managers to effortlessly interact with the PredictSpring Modern POS system using natural language. With its user-friendly interface, this voice assistant revolutionizes managing store operations, ensuring a smoother and more streamlined retail experience.

Samsung Partners With SoundHound and White Castle to Revolutionize Voice AI Drive-Thrus With Next-Gen Display Technology

Samsung Electronics America, Inc. and SoundHound AI, Inc. partnered with White Castle to introduce voice-enabled outdoor digital signage technology. This partnership aims to provide voice AI-enabled dynamic drive-thru menu boards for White Castle restaurant locations. By leveraging Samsung's MagicINFO digital signage software and SoundHound's proprietary speech recognition technology, customers can have an interactive ordering experience.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Voice Assistance Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Voice Assistance Market, highlighting leading vendors and their innovative profiles. These include Amazon.com, Inc., Apple, Inc., AT&T Inc., Avaamo, Inc., Cisco Systems, Inc., Creative Virtual Ltd., ELSA Corp., Google, LLC by Alphabet Inc., HP Development Company, L.P., Huawei Technologies Co., Ltd., Intel Corporation, International Business Machines Corporation, Lenovo Group Limited,, Let’s Nurture Infotech Pvt Ltd., Meta Platforms, Inc., Microsoft Corporation, Mycroft AI, Inc., NEC Corporation, Nokia Corporation, NVIDIA Corporation, Oracle Corporation, Orange S.A., Qualcomm Incorporated, Salesforce, Inc., Samsung Electronics Co., Ltd., SAP SE, Uniphore Technologies Inc., Verint Systems, Inc., Verizon Communications Inc., ZAION SAS, and Zoho Corporation Pvt. Ltd..

Market Segmentation & Coverage

This research report categorizes the Voice Assistance Market to forecast the revenues and analyze trends in each of the following sub-markets:

Component
  • Hardware
  • Services
  • Managed
  • Professional
  • Solutions
  • Technology
  • Natural Processing Language
  • Speech Recognition System
  • Text-to-Speech
  • Voice Recognition
  • End-Use
  • Enterprise
  • Individual
Region
  • Americas
  • Argentina
  • Brazil
  • Canada
  • Mexico
  • United States
  • California
  • Florida
  • Illinois
  • New York
  • Ohio
  • Pennsylvania
  • Texas
  • Asia-Pacific
  • Australia
  • China
  • India
  • Indonesia
  • Japan
  • Malaysia
  • Philippines
  • Singapore
  • South Korea
  • Taiwan
  • Thailand
  • Vietnam
  • Europe, Middle East & Africa
  • Denmark
  • Egypt
  • Finland
  • France
  • Germany
  • Israel
  • Italy
  • Netherlands
  • Nigeria
  • Norway
  • Poland
  • Qatar
  • Russia
  • Saudi Arabia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Arab Emirates
  • United Kingdom


Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing adoption of IoT devices for hands-free and convenient user interfaces
5.1.1.2. Growing popularity of virtual assistants in business settings
5.1.1.3. Deployment of voice-assisted applications in healthcare applications
5.1.2. Restraints
5.1.2.1. Difficulties understanding varying accents and technical limitations of the components
5.1.3. Opportunities
5.1.3.1. Advancements in AI/ML technologies utilized for voice assistance
5.1.3.2. Expansion of voice assistance into multilingual support
5.1.4. Challenges
5.1.4.1. Data security issues associated with voice-assisted solutions
5.2. Market Segmentation Analysis
5.2.1. Component: Rising adoption of hardware-based voice assistance due to their potential to offer personalized experience
5.2.2. Technology: Advancements in natural language processing systems to enhance multilingual support
5.2.3. End-Use: Comprehensive solutions for enterprise providers catering to different businesses' operational needs
5.3. Market Disruption Analysis
5.4. Porter’s Five Forces Analysis
5.4.1. Threat of New Entrants
5.4.2. Threat of Substitutes
5.4.3. Bargaining Power of Customers
5.4.4. Bargaining Power of Suppliers
5.4.5. Industry Rivalry
5.5. Value Chain & Critical Path Analysis
5.6. Pricing Analysis
5.7. Technology Analysis
5.8. Patent Analysis
5.9. Trade Analysis
5.10. Regulatory Framework Analysis
6. Voice Assistance Market, by Component
6.1. Introduction
6.2. Hardware
6.3. Services
6.4. Solutions
7. Voice Assistance Market, by Technology
7.1. Introduction
7.2. Natural Processing Language
7.3. Speech Recognition System
7.4. Text-to-Speech
7.5. Voice Recognition
8. Voice Assistance Market, by End-Use
8.1. Introduction
8.2. Enterprise
8.3. Individual
9. Americas Voice Assistance Market
9.1. Introduction
9.2. Argentina
9.3. Brazil
9.4. Canada
9.5. Mexico
9.6. United States
10. Asia-Pacific Voice Assistance Market
10.1. Introduction
10.2. Australia
10.3. China
10.4. India
10.5. Indonesia
10.6. Japan
10.7. Malaysia
10.8. Philippines
10.9. Singapore
10.10. South Korea
10.11. Taiwan
10.12. Thailand
10.13. Vietnam
11. Europe, Middle East & Africa Voice Assistance Market
11.1. Introduction
11.2. Denmark
11.3. Egypt
11.4. Finland
11.5. France
11.6. Germany
11.7. Israel
11.8. Italy
11.9. Netherlands
11.10. Nigeria
11.11. Norway
11.12. Poland
11.13. Qatar
11.14. Russia
11.15. Saudi Arabia
11.16. South Africa
11.17. Spain
11.18. Sweden
11.19. Switzerland
11.20. Turkey
11.21. United Arab Emirates
11.22. United Kingdom
12. Competitive Landscape
12.1. Market Share Analysis, 2023
12.2. FPNV Positioning Matrix, 2023
12.3. Competitive Scenario Analysis
12.3.1. Private Equity Fund, Teleo Capital Merges SharpenCX, and Plum Voice to Create the Contact Center
12.3.2. PredictSpring Launches AI-Powered Voice Assistant for Its Modern POS Product
12.3.3. Samsung Partners With SoundHound and White Castle to Revolutionize Voice AI Drive-Thrus With Next-Gen Display Technology
12.4. Strategy Analysis & Recommendation
13. Competitive Portfolio
13.1. Key Company Profiles
13.2. Key Product Portfolio

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