Real Estate Software Market by Function (Brokerage Management Software, Facility Management Software, Integrated Workplace Management Systems), Property (Commercial, Residential), End-User, Deployment - Global Forecast 2024-2030

Real Estate Software Market by Function (Brokerage Management Software, Facility Management Software, Integrated Workplace Management Systems), Property (Commercial, Residential), End-User, Deployment - Global Forecast 2024-2030


The Real Estate Software Market size was estimated at USD 14.56 billion in 2023 and expected to reach USD 16.27 billion in 2024, at a CAGR 12.96% to reach USD 34.19 billion by 2030.

Real estate software aids in coordinating and managing relationships effectively among real estate buyers and sellers, developers, brokers, and third-party agents. It helps manage everything related to business inside the customer relationship management (CRM) system, from preparing quotes and managing property details to addressing the requirements of real estate agents. It includes lead generation software, property management, open house management software that help streamline listing and transaction management in real estate. Real estate software saves time, effort, and resources by automating every process inside the system, further simplifying real estate operations. The benefits of real estate software include faster workflow, monitoring customer data, integrated marketing, and storing and managing information from multiple sources. The real estate software market is growing with the increased need for easy management of real estate agents, brokers, and financial institutions and high use of the cloud-based real estate sector. The evolution of the real estate software market is supported by a rise in government initiatives for digitalization in the real estate sector. On the other hand, functional limitations of real estate software and concerns associated with security and privacy breaches are hindering the market growth of real estate software. However, technological advancements in real estate software and the potential use of real estate software in building & construction projects with rising investments create growth opportunities for the real estate market.

Regional Insights

Rising investment in the real estate sector, with real estate agents adopting advanced technologies in Mexico, Argentina, Brazil, Canada, and the United States, are all contributing to the growth of the real estate software market in the Americas. The upsurging demand by real estate managers to manage their businesses in emerging economies, such as India, China, the Philippines, Singapore, and Thailand, and the increasing quest for better properties for commercial and domestic properties is creating a significant platform for the real estate software market in the Asia-Pacific region. The shift toward cloud-based real estate software solutions and an explosion of new software vendors entering developing economies are influencing the market growth in EMEA. Further advances in real estate software to access and use real estate software from any device in any location are expected to boost the EMEA region's market expansion in the forecast period.

Market Insights
  • Market Dynamics

    The market dynamics represent an ever-changing landscape of the Real Estate Software Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
    • Market Drivers
      • Increasing demand for integrated property management solutions to streamline workflows
      • Government initiatives for digitalization in the real estate sector
      • Market Restraints
        • High costs and functional limitations associated with the implementation of real estate software
        • Market Opportunities
          • Integration of new and innovative technology in real estate software
          • Significant investments in the building & construction sector and urban planning
          • Market Challenges
            • Concerns associated with security and privacy breaches
            • Market Segmentation Analysis
              • Function: Increasing application of real estate software to streamline the business operations and manage properties effectively
              • Property: Significant penetration of real estate software in commercial sector
              • End-User: Expanding use of real estate software across architects & engineers and project managers
              • Deployment: Proliferating demand for on-cloud real-estate software deployment from the real-estate service providers
              • Market Disruption Analysis
              • Porter’s Five Forces Analysis
              • Value Chain & Critical Path Analysis
              • Pricing Analysis
              • Technology Analysis
              • Patent Analysis
              • Trade Analysis
              • Regulatory Framework Analysis
              FPNV Positioning Matrix

              The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Real Estate Software Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

              Market Share Analysis

              The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Real Estate Software Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

              Recent Developments
              • Tango, Provider of Cloud-Based Real Estate and Facilities Management Software, Acquires WatchWire

                Tango, a cloud-based real estate and facilities management software provider, acquired WatchWire, a renowned leader in data and analytics for energy efficiency and sustainability. This strategic transaction further solidifies Tango's position in the industry, empowering its clients to achieve their energy management and sustainability goals effectively.

                Real Estate Media Software Platform Aryeo Joins Showingtime+ to Help Deliver Richer Home Shopping Experiences

                Zillow Group, a renowned name in the real estate industry, acquired Aryeo, a highly regarded real estate media software and content management platform. This strategic acquisition aims to integrate Aryeo into the ShowingTime+ suite, enabling the brand to directly serve photographers and media companies. By bringing Aryeo on board, Zillow Group can have the opportunity to invest in cutting-edge tools that elevate the home shopping experience for agents and consumers.

                ServiceChannel Partners with Accruent to Deliver Integrated Real Estate and Facilities Management Solution for Multi-Site Business Operators

                ServiceChannel and Accruent, two operating companies of Fortive Corporation, collaborated to develop an Integrated Workplace Management System (IWMS) that automates processes for multi-site business operators. The IWMS comprises a comprehensive real estate management system called Lucernex, an energy management and asset condition monitoring system known as vx Observe, and a workplace optimization system named EMS.
              Strategy Analysis & Recommendation

              The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Real Estate Software Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

              Key Company Profiles

              The report delves into recent significant developments in the Real Estate Software Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, Altus Group, AppFolio, Inc., Astral Technologies, ATTOM Data Solutions, BairesDev LLC, Capgemini SE, Chetu, Inc., Cognizant Technology Solutions Corporation, Commissions Inc., CoStar Group, Inc., Daemon Information Systems, Elise A.I. Technologies Corp., Eptura, Inc., Fiserv, Inc., Flueid Software Corporation, Fortive Corporation, Infosys Limited, InsideRE, LLC, Intellias LLC, International Business Machines Corporation, ITAakash Strategic Soft.(P) Ltd., Kellton, Ltd., Lone Wolf Technologies Inc., Microsoft Corporation, MRI Software, LLC, Newmark Group, Inc., Oracle Corporation, Planon Group, Ramco Systems Ltd., RealPage, Inc., Salesforce, Inc., SAP SE, Sell.Do by Amura Marketing Technologies Pvt. Ltd, Shenzhen Mingyuan Cloud Technology Co., Ltd., Sierra Interactive LLC, STRATAFOLIO, INC., Tango Management Consulting, Inc., UpKeep Technologies, Inc., Yardi Systems, Inc., Zillow Group, Inc., and Zoho Corporation Pvt. Ltd..

              Market Segmentation & Coverage

              This research report categorizes the Real Estate Software Market to forecast the revenues and analyze trends in each of the following sub-markets:
              • Function
                • Brokerage Management Software
                • Facility Management Software
                • Integrated Workplace Management Systems
                • Lead Management, Customer Support & Marketing
                • Real Estate Asset Management Software
                • Property
                  • Commercial
                  • Residential
                  • End-User
                    • Architects & Engineers
                    • Project Managers
                    • Real Estate Agents
                    • Deployment
                      • On-Cloud
                      • On-Premises
                      • Region
                        • Americas
                          • Argentina
                          • Brazil
                          • Canada
                          • Mexico
                          • United States
                            • California
                            • Florida
                            • Illinois
                            • New York
                            • Ohio
                            • Pennsylvania
                            • Texas
                            • Asia-Pacific
                              • Australia
                              • China
                              • India
                              • Indonesia
                              • Japan
                              • Malaysia
                              • Philippines
                              • Singapore
                              • South Korea
                              • Taiwan
                              • Thailand
                              • Vietnam
                              • Europe, Middle East & Africa
                                • Denmark
                                • Egypt
                                • Finland
                                • France
                                • Germany
                                • Israel
                                • Italy
                                • Netherlands
                                • Nigeria
                                • Norway
                                • Poland
                                • Qatar
                                • Russia
                                • Saudi Arabia
                                • South Africa
                                • Spain
                                • Sweden
                                • Switzerland
                                • Turkey
                                • United Arab Emirates
                                • United Kingdom


                                Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing demand for integrated property management solutions to streamline workflows
5.1.1.2. Government initiatives for digitalization in the real estate sector
5.1.2. Restraints
5.1.2.1. High costs and functional limitations associated with the implementation of real estate software
5.1.3. Opportunities
5.1.3.1. Integration of new and innovative technology in real estate software
5.1.3.2. Significant investments in the building & construction sector and urban planning
5.1.4. Challenges
5.1.4.1. Concerns associated with security and privacy breaches
5.2. Market Segmentation Analysis
5.2.1. Function: Increasing application of real estate software to streamline the business operations and manage properties effectively
5.2.2. Property: Significant penetration of real estate software in commercial sector
5.2.3. End-User: Expanding use of real estate software across architects & engineers and project managers
5.2.4. Deployment: Proliferating demand for on-cloud real-estate software deployment from the real-estate service providers
5.3. Market Trend Analysis
5.3.1. Boosting construction activities coupled with a growing need for process automation in the real estate industry in the Americas region
5.3.2. Flourishing real estate sector to magnify adoption of digital real estate solutions in the APAC region
5.3.3. Significant breakthroughs in real estate software to boost its adoption by the real estate sector in the EMEA region
5.4. Cumulative Impact of Russia-Ukraine Conflict
5.5. Cumulative Impact of High Inflation
5.6. Porter’s Five Forces Analysis
5.6.1. Threat of New Entrants
5.6.2. Threat of Substitutes
5.6.3. Bargaining Power of Customers
5.6.4. Bargaining Power of Suppliers
5.6.5. Industry Rivalry
5.7. Value Chain & Critical Path Analysis
5.8. Regulatory Framework Analysis
6. Real Estate Software Market, by Function
6.1. Introduction
6.2. Brokerage Management Software
6.3. Facility Management Software
6.4. Integrated Workplace Management Systems
6.5. Lead Management, Customer Support & Marketing
6.6. Real Estate Asset Management Software
7. Real Estate Software Market, by Property
7.1. Introduction
7.2. Commercial
7.3. Residential
8. Real Estate Software Market, by End-User
8.1. Introduction
8.2. Architects & Engineers
8.3. Project Managers
8.4. Real Estate Agents
9. Real Estate Software Market, by Deployment
9.1. Introduction
9.2. On-Cloud
9.3. On-Premises
10. Americas Real Estate Software Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Real Estate Software Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Real Estate Software Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. Market Share Analysis, 2023
13.2. FPNV Positioning Matrix, 2023
13.3. Competitive Scenario Analysis
13.3.1. Tango, Provider of Cloud-Based Real Estate and Facilities Management Software, Acquires WatchWire
13.3.2. Real Estate Media Software Platform Aryeo Joins Showingtime+ to Help Deliver Richer Home Shopping Experiences
13.3.3. ServiceChannel Partners with Accruent to Deliver Integrated Real Estate and Facilities Management Solution for Multi-Site Business Operators
13.3.4. ANAROCK Patents AI-powered Proptech Tool ASTRA
13.3.5. EliseAI Raises USD 35 Million in Series C Funding to Continue Revolutionizing the Real Estate Industry Through AI-Powered Automation
13.3.6. Measurabl Closes USD 93 Million Series D to Fuel Global Expansion of Major Real Estate ESG Platform
13.3.7. Planon Partners with SAP to Deliver Integrated Real Estate and Workplace Management Solutions
13.3.8. Attom Launches User Friendly On-Demand Data Solution - Property Navigator
13.3.9. Engrain Raises USD 12 Million in Series A Funding led by RET Ventures to Drive Platform Improvements for Property Mapping Tech
13.3.10. MRI Software Completes PropTech Group Acquisition
13.3.11. Proptech Startup Landeed Raises USD 8.3 Million Funding
13.3.12. MRI Software Unveils Its Next-Generation Real Estate Platform
13.3.13. Real Estate Software Leader Sierra Interactive Joins ASG to Fuel Next Phase of Growth and Innovation
14. Competitive Portfolio
14.1. Key Company Profiles
14.2. Key Product Portfolio

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings