Product Analytics Market by Mode (Analyzing Data, Tracking Data), Component (Services, Solutions), Organization Size, Vertical, Deployment Mode, End-User - Global Forecast 2024-2030

Product Analytics Market by Mode (Analyzing Data, Tracking Data), Component (Services, Solutions), Organization Size, Vertical, Deployment Mode, End-User - Global Forecast 2024-2030


The Product Analytics Market size was estimated at USD 11.12 billion in 2023 and expected to reach USD 12.82 billion in 2024, at a CAGR 15.74% to reach USD 30.95 billion by 2030.

Global Product Analytics Market

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Product Analytics Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Product Analytics Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Product Analytics Market, highlighting leading vendors and their innovative profiles. These include Amplitude, Inc., Copper CRM, Inc., Gainsight, Inc., Google LLC by Alphabet Inc., Heap Inc., International Business Machines Corporation, Medallia Inc., Mixpanel, Inc., Oracle Corporation, Pendo.io, Inc., Piwik PRO, Plytix.com ApS, Quantum Metric, Inc., Salesforce.com, Inc., and UserIQ, Inc..

Market Segmentation & Coverage

This research report categorizes the Product Analytics Market to forecast the revenues and analyze trends in each of the following sub-markets:

Mode
Analyzing Data
Tracking Data
Component
Services
Managed Services
Professional Service
Solutions
Organization Size
Large Enterprises
Small & Medium-Sized Enterprises
Vertical
Automotive
Energy & Utilities
Food & Beverage Manufacturing
Healthcare & Pharmaceuticals
Machinery & Industrial Equipment Manufacturing
Retail & Consumer Goods
Deployment Mode
Cloud
On-Premises
End-User
Consumer Engagement
Designers
Manufacturers
Sales & Marketing Professionals
Region
Americas
Argentina
Brazil
Canada
Mexico
United States
California
Florida
Illinois
New York
Ohio
Pennsylvania
Texas
Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam
Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Product Analytics Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Product Analytics Market?
3. What are the technology trends and regulatory frameworks in the Product Analytics Market?
4. What is the market share of the leading vendors in the Product Analytics Market?
5. Which modes and strategic moves are suitable for entering the Product Analytics Market?

Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Product Analytics Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing demand for cloud-based analytical solutions
5.1.1.2. Growing demand to improve customer behavior management to deliver personalized recommendations of products
5.1.1.3. Rising demand for advanced product analytics in BFSI, retail, and consumer goods
5.1.2. Restraints
5.1.2.1. Reluctance to adopt advanced analytical technologies in developing economies
5.1.3. Opportunities
5.1.3.1. Rising demand for real-time analytics solutions with increased investments in the development of product analytics
5.1.3.2. Emergence of technological advancements in AI and other analytical technologies
5.1.4. Challenges
5.1.4.1. Rising concerns over data privacy and security issues in product analytics
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Product Analytics Market, by Mode
6.1. Introduction
6.2. Analyzing Data
6.3. Tracking Data
7. Product Analytics Market, by Component
7.1. Introduction
7.2. Services
7.3.1. Managed Services
7.3.2. Professional Service
7.3. Solutions
8. Product Analytics Market, by Organization Size
8.1. Introduction
8.2. Large Enterprises
8.3. Small & Medium-Sized Enterprises
9. Product Analytics Market, by Vertical
9.1. Introduction
9.2. Automotive
9.3. Energy & Utilities
9.4. Food & Beverage Manufacturing
9.5. Healthcare & Pharmaceuticals
9.6. Machinery & Industrial Equipment Manufacturing
9.7. Retail & Consumer Goods
10. Product Analytics Market, by Deployment Mode
10.1. Introduction
10.2. Cloud
10.3. On-Premises
11. Product Analytics Market, by End-User
11.1. Introduction
11.2. Consumer Engagement
11.3. Designers
11.4. Manufacturers
11.5. Sales & Marketing Professionals
12. Americas Product Analytics Market
12.1. Introduction
12.2. Argentina
12.3. Brazil
12.4. Canada
12.5. Mexico
12.6. United States
13. Asia-Pacific Product Analytics Market
13.1. Introduction
13.2. Australia
13.3. China
13.4. India
13.5. Indonesia
13.6. Japan
13.7. Malaysia
13.8. Philippines
13.9. Singapore
13.10. South Korea
13.11. Taiwan
13.12. Thailand
13.13. Vietnam
14. Europe, Middle East & Africa Product Analytics Market
14.1. Introduction
14.2. Denmark
14.3. Egypt
14.4. Finland
14.5. France
14.6. Germany
14.7. Israel
14.8. Italy
14.9. Netherlands
14.10. Nigeria
14.11. Norway
14.12. Poland
14.13. Qatar
14.14. Russia
14.15. Saudi Arabia
14.16. South Africa
14.17. Spain
14.18. Sweden
14.19. Switzerland
14.20. Turkey
14.21. United Arab Emirates
14.22. United Kingdom
15. Competitive Landscape
15.1. FPNV Positioning Matrix
15.2. Market Share Analysis, By Key Player
15.3. Competitive Scenario Analysis, By Key Player
16. Competitive Portfolio
16.1. Key Company Profiles
16.1.1. Amplitude, Inc.
16.1.2. Copper CRM, Inc.
16.1.3. Gainsight, Inc.
16.1.4. Google LLC by Alphabet Inc.
16.1.5. Heap Inc.
16.1.6. International Business Machines Corporation
16.1.7. Medallia Inc.
16.1.8. Mixpanel, Inc.
16.1.9. Oracle Corporation
16.1.10. Pendo.io, Inc.
16.1.11. Piwik PRO
16.1.12. Plytix.com ApS
16.1.13. Quantum Metric, Inc.
16.1.14. Salesforce.com, Inc.
16.1.15. UserIQ, Inc.
16.2. Key Product Portfolio
17. Appendix
17.1. Discussion Guide
17.2. License & Pricing
FIGURE 1. PRODUCT ANALYTICS MARKET RESEARCH PROCESS
FIGURE 2. PRODUCT ANALYTICS MARKET SIZE, 2023 VS 2030
FIGURE 3. PRODUCT ANALYTICS MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. PRODUCT ANALYTICS MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. PRODUCT ANALYTICS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. PRODUCT ANALYTICS MARKET DYNAMICS
FIGURE 7. PRODUCT ANALYTICS MARKET SIZE, BY MODE, 2023 VS 2030 (%)
FIGURE 8. PRODUCT ANALYTICS MARKET SIZE, BY MODE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. PRODUCT ANALYTICS MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
FIGURE 10. PRODUCT ANALYTICS MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. PRODUCT ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2030 (%)
FIGURE 12. PRODUCT ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. PRODUCT ANALYTICS MARKET SIZE, BY VERTICAL, 2023 VS 2030 (%)
FIGURE 14. PRODUCT ANALYTICS MARKET SIZE, BY VERTICAL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. PRODUCT ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2023 VS 2030 (%)
FIGURE 16. PRODUCT ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. PRODUCT ANALYTICS MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
FIGURE 18. PRODUCT ANALYTICS MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. AMERICAS PRODUCT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. AMERICAS PRODUCT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. UNITED STATES PRODUCT ANALYTICS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 22. UNITED STATES PRODUCT ANALYTICS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. ASIA-PACIFIC PRODUCT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 24. ASIA-PACIFIC PRODUCT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 25. EUROPE, MIDDLE EAST & AFRICA PRODUCT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 26. EUROPE, MIDDLE EAST & AFRICA PRODUCT ANALYTICS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 27. PRODUCT ANALYTICS MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 28. PRODUCT ANALYTICS MARKET SHARE, BY KEY PLAYER, 2023

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