OLED Market by Product Type (OLED Display, OLED Lighting), Technology (AMOLED, PMOLED), Panel Size, Application, Vertical - Global Forecast 2024-2030

OLED Market by Product Type (OLED Display, OLED Lighting), Technology (AMOLED, PMOLED), Panel Size, Application, Vertical - Global Forecast 2024-2030

The OLED Market size was estimated at USD 54.63 billion in 2023 and expected to reach USD 61.80 billion in 2024, at a CAGR 13.97% to reach USD 136.49 billion by 2030.

Organic light-emitting diodes (OLEDs) represent a class of solid-state devices that are thin films of organic molecules that produce light with the application of electricity. As a next-generation technology in the realm of display and lighting, OLEDs are distinguished for their exceptional picture quality, which includes deep black levels and contrast ratio due to their ability to completely turn off pixels, as opposed to merely dimming them. The increasing demand for high-quality displays in smartphones and premium TVs drives the adoption of OLED screens. OLED lighting panels are growing in popularity due to their energy-saving potential, which is vital for environmental sustainability initiatives. However, the high cost of production for OLED displays creates a hindrance to market growth. Furthermore, continuous innovation in OLED technology has led to higher efficiency, longer lifespans, and more flexible form factors.

Regional Insights

The Americas, particularly the United States and Canada, have shown an increased interest in OLED technology, primarily fueled by demand in the consumer electronics sector. The United States is prominent in the adoption of OLED displays, with the presence of tech giants and early adopters. In terms of customer behavior, American consumers have shown a willingness to invest in high-quality display products, especially for personal devices such as smartphones and high-end televisions. In the European region, there is a strong emphasis on energy efficiency and design quality, which has led to the rapid adoption of OLED technology in various applications. European consumers tend to value the environmental benefits of OLED, such as lower power consumption and fewer hazardous materials. This eco-consciousness informs their purchasing decisions. The Asia-Pacific region is a powerhouse in the OLED market, with countries such as China, Japan, and South Korea leading in both manufacturing and adoption. Rapid growth in the consumer electronics sector has made it a significant market for OLED panels across the APAC, with companies investing heavily in production capabilities.

Market Insights

• Market Dynamics
  
  The market dynamics represent an ever-changing landscape of the OLED Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
  • Market Drivers
    • Rising Demand for Consumer and Commercial Products Such as Smartphones, TV, and Signage
    • Rising Application of PMOLED Displays in Smart Watches and Music Players
    • Increasing Adoption of Micro-Displays Across Various Verticals
    • Market Restraints
      • High Cost and Short Life Span of Diodes
      • Market Opportunities
        • Rising Adoption for Eco-friendly Lighting Solutions and Green Products
        • Technological Advancements in OLED Display Technology
        • Market Challenges
          • Availability of Substitutes in Market Such as LED and Quantum Dots
          • Market Segmentation Analysis
            • Product Type: Increasing utilization of OLED displays for portable and energy-efficient devices due to their lower power consumption
            • Application: Growing adoption of smartphones drives the demand for OLED displays
            • Market Disruption Analysis
            • Porter’s Five Forces Analysis
            • Value Chain & Critical Path Analysis
            • Pricing Analysis
            • Technology Analysis
            • Patent Analysis
            • Trade Analysis
            • Regulatory Framework Analysis
            FPNV Positioning Matrix
            
            The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the OLED Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
            
            Market Share Analysis
            
            The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the OLED Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
            
            Recent Developments
            • LG launches world’s largest G2 97-inch 4K OLED TV in India
              
              LG Electronics has taken the Indian market with the debut of their expansive offering, the LG G2 97-inch 4K OLED TV, brought to consumers through a strategic collaboration with Lotus Electronics. It boasts an ultra-smooth 120Hz refresh rate, driven by the sophisticated Alpha 9 Gen5 AI Processor 4K, designed to ensure peak visual performance.
              
              Samsung and LG to Collaborate to Produce OLED displays
              
              Samsung Electronics and LG Display have joined forces to innovate within the OLED TV sector. This partnership heralds the advent of more competitively priced OLED televisions from Samsung, leveraging LG Display's prowess in manufacturing cost-efficient OLED panels, a sector where it has dominated with products such as the acclaimed LG C3 OLED models.
              
              Samsung Launches Made in India OLED TV with Neural Quantum Processor 4K
              
              Samsung has maintained its position as the preeminent TV brand by introducing its latest OLED TV lineup in India, featuring the advanced Neural Quantum Processor 4K. These OLED televisions hold the distinction of being accredited by PANTONE for their fidelity to an extensive palette spanning over 2,030 colors and 110 varied skin tones, assuring an authentic and precise color rendition for all content.
            Strategy Analysis & Recommendation
            
            The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the OLED Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
            
            Key Company Profiles
            
            The report delves into recent significant developments in the OLED Market, highlighting leading vendors and their innovative profiles. These include Acuity Brands, Inc., AUO Corporation, BOE Technology Group Co., Ltd., JOLED Inc. by Japan Display Inc., Konica Minolta, Inc., Kopin Corporation, KYOCERA Corporation, LG Display Co., Ltd., OLEDWorks LLC, OSRAM GmbH, Panasonic Corporation, Raystar Optronics, Inc., RITEK Group, Royole Corporation, Samsung Electronics Co., Ltd., Sharp Corporation, Sony Group Corporation, TCL China Star Optoelectronics Technology Co., Ltd., Tianma Microelectronics Co., Ltd., Truly International Holdings Limited, Universal Display Corporation, Visionox Company, Winstar Display Co., Ltd., and WiseChip Semiconductor Inc..
            
            Market Segmentation & Coverage
            
            This research report categorizes the OLED Market to forecast the revenues and analyze trends in each of the following sub-markets:
            • Product Type
              • OLED Display
              • OLED Lighting
              • Technology
                • AMOLED
                  • FMM RGB
                  • WOLED
                  • PMOLED
                  • Panel Size
                    • 20-50 Inches
                    • 6-20 Inches
                    • More Than 50 Inches
                    • Up to 6 Inches
                    • Application
                      • Automotive Displays
                      • Digital Signage/Large Format Displays
                      • PC Monitors & Laptops
                      • Smart Wearables
                      • Smartphones
                      • Tablets
                      • Television Sets
                      • Vertical
                        • Automotive
                        • Consumer
                        • Education
                        • Healthcare
                        • Industrial & Enterprise
                        • Retail, Hospitality, and BFSI
                        • Sports & Entertainment
                        • Transportation
                        • Region
                          • Americas
                            • Argentina
                            • Brazil
                            • Canada
                            • Mexico
                            • United States
                              • California
                              • Florida
                              • Illinois
                              • New York
                              • Ohio
                              • Pennsylvania
                              • Texas
                              • Asia-Pacific
                                • Australia
                                • China
                                • India
                                • Indonesia
                                • Japan
                                • Malaysia
                                • Philippines
                                • Singapore
                                • South Korea
                                • Taiwan
                                • Thailand
                                • Vietnam
                                • Europe, Middle East & Africa
                                  • Denmark
                                  • Egypt
                                  • Finland
                                  • France
                                  • Germany
                                  • Israel
                                  • Italy
                                  • Netherlands
                                  • Nigeria
                                  • Norway
                                  • Poland
                                  • Qatar
                                  • Russia
                                  • Saudi Arabia
                                  • South Africa
                                  • Spain
                                  • Sweden
                                  • Switzerland
                                  • Turkey
                                  • United Arab Emirates
                                  • United Kingdom
                                  
                                  
                                  Please Note: PDF & Excel + Online Access - 1 Year