Mouth Fresheners Market by Product (Breath Fresheners, Mouth Sprays, Mouthwash), Flavor (Fruit, Mint, Spices & Herbs), Distribution Channel, End-User - Global Forecast 2024-2030

Mouth Fresheners Market by Product (Breath Fresheners, Mouth Sprays, Mouthwash), Flavor (Fruit, Mint, Spices & Herbs), Distribution Channel, End-User - Global Forecast 2024-2030


The Mouth Fresheners Market size was estimated at USD 15.49 billion in 2023 and expected to reach USD 16.25 billion in 2024, at a CAGR 5.13% to reach USD 22.00 billion by 2030.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Mouth Fresheners Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Mouth Fresheners Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Mouth Fresheners Market, highlighting leading vendors and their innovative profiles. These include Canel’s Group, Cipla Limited, Dabur Ltd., Ferndale Confectionery Pty Ltd., Ferrero International S.A., HARIBO GmbH & Co. KG, INVENTZ Lifesciences, Kracie Holdings, Ltd., Kraft Foods, Inc., Leaf Holland B.V., Lotte Corporation, Mars Incorporated, Midascare Pharmaceuticals Pvt. Ltd., Mondelez International, Inc., NavaFresh Handelnine Global LLC, Nestle S.A., Peppersmith, Perfetti Van Melle Group B.V., Reliance Retail Limited, Ricola AG, The Hershey Company, The PUR Company Inc., YummyEarth Inc., and Zed Candy B.V..

Market Segmentation & Coverage

This research report categorizes the Mouth Fresheners Market to forecast the revenues and analyze trends in each of the following sub-markets:

Product

Breath Fresheners

Mouth Sprays

Mouthwash
Flavor

Fruit

Mint

Spices & Herbs
Distribution Channel

Offline

Online
End-User

Hotels & Resorts

Individual Consumer
Region

Americas
Argentina
Brazil
Canada
Mexico
United States

California

Florida

Illinois

New York

Ohio

Pennsylvania

Texas

Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam

Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Mouth Fresheners Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Mouth Fresheners Market?
3. What are the technology trends and regulatory frameworks in the Mouth Fresheners Market?
4. What is the market share of the leading vendors in the Mouth Fresheners Market?
5. Which modes and strategic moves are suitable for entering the Mouth Fresheners Market?

Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Mouth Fresheners Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Rising individual awareness about bad breath and oral hygiene
5.1.1.2. High availability of diverse mouth freshener products online
5.1.1.3. Increasing provision of breath fresheners in hotels & restaurants
5.1.2. Restraints
5.1.2.1. Surging incidence of mouth freshener recalls
5.1.3. Opportunities
5.1.3.1. Advancements in formulations and flavors of mouth fresheners
5.1.3.2. Innovative packaging and ads of mouth fresheners for brand promotion
5.1.4. Challenges
5.1.4.1. Dental disorders and side effects due to overuse of mouth freshener
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Mouth Fresheners Market, by Product
6.1. Introduction
6.2. Breath Fresheners
6.3. Mouth Sprays
6.4. Mouthwash
7. Mouth Fresheners Market, by Flavor
7.1. Introduction
7.2. Fruit
7.3. Mint
7.4. Spices & Herbs
8. Mouth Fresheners Market, by Distribution Channel
8.1. Introduction
8.2. Offline
8.3. Online
9. Mouth Fresheners Market, by End-User
9.1. Introduction
9.2. Hotels & Resorts
9.3. Individual Consumer
10. Americas Mouth Fresheners Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Mouth Fresheners Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Mouth Fresheners Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. FPNV Positioning Matrix
13.2. Market Share Analysis, By Key Player
13.3. Competitive Scenario Analysis, By Key Player
14. Competitive Portfolio
14.1. Key Company Profiles
14.1.1. Canel’s Group
14.1.2. Cipla Limited
14.1.3. Dabur Ltd.
14.1.4. Ferndale Confectionery Pty Ltd.
14.1.5. Ferrero International S.A.
14.1.6. HARIBO GmbH & Co. KG
14.1.7. INVENTZ Lifesciences
14.1.8. Kracie Holdings, Ltd.
14.1.9. Kraft Foods, Inc.
14.1.10. Leaf Holland B.V.
14.1.11. Lotte Corporation
14.1.12. Mars Incorporated
14.1.13. Midascare Pharmaceuticals Pvt. Ltd.
14.1.14. Mondelez International, Inc.
14.1.15. NavaFresh Handelnine Global LLC
14.1.16. Nestle S.A.
14.1.17. Peppersmith
14.1.18. Perfetti Van Melle Group B.V.
14.1.19. Reliance Retail Limited
14.1.20. Ricola AG
14.1.21. The Hershey Company
14.1.22. The PUR Company Inc.
14.1.23. YummyEarth Inc.
14.1.24. Zed Candy B.V.
14.2. Key Product Portfolio
15. Appendix
15.1. Discussion Guide
15.2. License & Pricing
FIGURE 1. MOUTH FRESHENERS MARKET RESEARCH PROCESS
FIGURE 2. MOUTH FRESHENERS MARKET SIZE, 2023 VS 2030
FIGURE 3. MOUTH FRESHENERS MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. MOUTH FRESHENERS MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. MOUTH FRESHENERS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. MOUTH FRESHENERS MARKET DYNAMICS
FIGURE 7. MOUTH FRESHENERS MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
FIGURE 8. MOUTH FRESHENERS MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. MOUTH FRESHENERS MARKET SIZE, BY FLAVOR, 2023 VS 2030 (%)
FIGURE 10. MOUTH FRESHENERS MARKET SIZE, BY FLAVOR, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. MOUTH FRESHENERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
FIGURE 12. MOUTH FRESHENERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. MOUTH FRESHENERS MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
FIGURE 14. MOUTH FRESHENERS MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. AMERICAS MOUTH FRESHENERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 16. AMERICAS MOUTH FRESHENERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. UNITED STATES MOUTH FRESHENERS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 18. UNITED STATES MOUTH FRESHENERS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. ASIA-PACIFIC MOUTH FRESHENERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. ASIA-PACIFIC MOUTH FRESHENERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. EUROPE, MIDDLE EAST & AFRICA MOUTH FRESHENERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 22. EUROPE, MIDDLE EAST & AFRICA MOUTH FRESHENERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. MOUTH FRESHENERS MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 24. MOUTH FRESHENERS MARKET SHARE, BY KEY PLAYER, 2023

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