Mobile Games Market by Monetization (In-app Purchases, Paid Apps), Category (Action, Kids Games, Puzzle), Platform - Global Forecast 2024-2030

Mobile Games Market by Monetization (In-app Purchases, Paid Apps), Category (Action, Kids Games, Puzzle), Platform - Global Forecast 2024-2030


The Mobile Games Market size was estimated at USD 128.80 billion in 2023 and expected to reach USD 140.31 billion in 2024, at a CAGR 9.31% to reach USD 240.27 billion by 2030.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Mobile Games Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Mobile Games Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Mobile Games Market, highlighting leading vendors and their innovative profiles. These include Activision Blizzard, Inc., BANDAI NAMCO MOBILE S.L., Com2uS Corp., Electronic Arts Inc., Gameloft SE, GamePix S.r.l., GamesHub, Glu Mobile, Inc. by Electronic Arts Inc., GungHo Online Entertainment, Inc., King.com Ltd., KONAMI DIGITAL ENTERTAINMENT B.V., NCSOFT CORPORATION, NetEase, Inc., Niantic, Inc., Nintendo Co., Ltd., Peak Oyun Yazılım ve Pazarlama A.Ş., Rovio Entertainment Corporation, Supercell Oy, Tencent Holdings Limited, The Game Awards, The Walt Disney Company, Ubisoft, Inc., Warner Bros Entertainment Inc., and Zynga Inc. by Take-Two Interactive Software, Inc..

Market Segmentation & Coverage

This research report categorizes the Mobile Games Market to forecast the revenues and analyze trends in each of the following sub-markets:

Monetization

In-app Purchases

Paid Apps
Category

Action

Kids Games

Puzzle

Race

Simulation
Platform

Android

iOS
Region

Americas
Argentina
Brazil
Canada
Mexico
United States

California

Florida

Illinois

New York

Ohio

Pennsylvania

Texas

Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam

Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Mobile Games Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Mobile Games Market?
3. What are the technology trends and regulatory frameworks in the Mobile Games Market?
4. What is the market share of the leading vendors in the Mobile Games Market?
5. Which modes and strategic moves are suitable for entering the Mobile Games Market?

Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Mobile Games Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Huge adoption of smartphones and tablets across globe
5.1.1.2. Increasing mobile gaming audience and digitalization in gaming technology
5.1.1.3. Rising adoption and expansion of 5G technology
5.1.2. Restraints
5.1.2.1. Device compatibility and stringent regulations in certain countries for VPN hosting
5.1.3. Opportunities
5.1.3.1. Growing popularity of multiplayer scenarios and improved cross-platform gaming experience
5.1.3.2. Introduction of AR and VR games for smartphones and tablets
5.1.4. Challenges
5.1.4.1. Continuous demand-shift of gamers for new and better gaming experience
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Mobile Games Market, by Monetization
6.1. Introduction
6.2. In-app Purchases
6.3. Paid Apps
7. Mobile Games Market, by Category
7.1. Introduction
7.2. Action
7.3. Kids Games
7.4. Puzzle
7.5. Race
7.6. Simulation
8. Mobile Games Market, by Platform
8.1. Introduction
8.2. Android
8.3. iOS
9. Americas Mobile Games Market
9.1. Introduction
9.2. Argentina
9.3. Brazil
9.4. Canada
9.5. Mexico
9.6. United States
10. Asia-Pacific Mobile Games Market
10.1. Introduction
10.2. Australia
10.3. China
10.4. India
10.5. Indonesia
10.6. Japan
10.7. Malaysia
10.8. Philippines
10.9. Singapore
10.10. South Korea
10.11. Taiwan
10.12. Thailand
10.13. Vietnam
11. Europe, Middle East & Africa Mobile Games Market
11.1. Introduction
11.2. Denmark
11.3. Egypt
11.4. Finland
11.5. France
11.6. Germany
11.7. Israel
11.8. Italy
11.9. Netherlands
11.10. Nigeria
11.11. Norway
11.12. Poland
11.13. Qatar
11.14. Russia
11.15. Saudi Arabia
11.16. South Africa
11.17. Spain
11.18. Sweden
11.19. Switzerland
11.20. Turkey
11.21. United Arab Emirates
11.22. United Kingdom
12. Competitive Landscape
12.1. FPNV Positioning Matrix
12.2. Market Share Analysis, By Key Player
12.3. Competitive Scenario Analysis, By Key Player
13. Competitive Portfolio
13.1. Key Company Profiles
13.1.1. Activision Blizzard, Inc.
13.1.2. BANDAI NAMCO MOBILE S.L.
13.1.3. Com2uS Corp.
13.1.4. Electronic Arts Inc.
13.1.5. Gameloft SE
13.1.6. GamePix S.r.l.
13.1.7. GamesHub
13.1.8. Glu Mobile, Inc. by Electronic Arts Inc.
13.1.9. GungHo Online Entertainment, Inc.
13.1.10. King.com Ltd.
13.1.11. KONAMI DIGITAL ENTERTAINMENT B.V.
13.1.12. NCSOFT CORPORATION
13.1.13. NetEase, Inc.
13.1.14. Niantic, Inc.
13.1.15. Nintendo Co., Ltd.
13.1.16. Peak Oyun Yazılım ve Pazarlama A.Ş.
13.1.17. Rovio Entertainment Corporation
13.1.18. Supercell Oy
13.1.19. Tencent Holdings Limited
13.1.20. The Game Awards
13.1.21. The Walt Disney Company
13.1.22. Ubisoft, Inc.
13.1.23. Warner Bros Entertainment Inc.
13.1.24. Zynga Inc. by Take-Two Interactive Software, Inc.
13.2. Key Product Portfolio
14. Appendix
14.1. Discussion Guide
14.2. License & Pricing
FIGURE 1. MOBILE GAMES MARKET RESEARCH PROCESS
FIGURE 2. MOBILE GAMES MARKET SIZE, 2023 VS 2030
FIGURE 3. MOBILE GAMES MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. MOBILE GAMES MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. MOBILE GAMES MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. MOBILE GAMES MARKET DYNAMICS
FIGURE 7. MOBILE GAMES MARKET SIZE, BY MONETIZATION, 2023 VS 2030 (%)
FIGURE 8. MOBILE GAMES MARKET SIZE, BY MONETIZATION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. MOBILE GAMES MARKET SIZE, BY CATEGORY, 2023 VS 2030 (%)
FIGURE 10. MOBILE GAMES MARKET SIZE, BY CATEGORY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. MOBILE GAMES MARKET SIZE, BY PLATFORM, 2023 VS 2030 (%)
FIGURE 12. MOBILE GAMES MARKET SIZE, BY PLATFORM, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. AMERICAS MOBILE GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 14. AMERICAS MOBILE GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. UNITED STATES MOBILE GAMES MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 16. UNITED STATES MOBILE GAMES MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 18. ASIA-PACIFIC MOBILE GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. EUROPE, MIDDLE EAST & AFRICA MOBILE GAMES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. MOBILE GAMES MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 22. MOBILE GAMES MARKET SHARE, BY KEY PLAYER, 2023

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