Mobile Augmented Reality Market by Implementation (Marker-Based Augmented Reality, Markerless Augmented Reality), Device (Personal Digital Assistants or Handheld Game Consoles, Smart Glasses & Wearables, Smartphones), Component, Industry - Global Forecas

Mobile Augmented Reality Market by Implementation (Marker-Based Augmented Reality, Markerless Augmented Reality), Device (Personal Digital Assistants or Handheld Game Consoles, Smart Glasses & Wearables, Smartphones), Component, Industry - Global Forecast 2024-2030


The Mobile Augmented Reality Market size was estimated at USD 16.14 billion in 2023 and expected to reach USD 20.47 billion in 2024, at a CAGR 26.91% to reach USD 85.64 billion by 2030.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Mobile Augmented Reality Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Mobile Augmented Reality Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Mobile Augmented Reality Market, highlighting leading vendors and their innovative profiles. These include 8Ninths Inc., Appentus Technologies, Apple Inc., Atheer Inc., Bidon Games Studio, Blippar, Craftars, EON Reality, Google LLC by Alphabet Inc., Groove Jones, HQsoftware, Inglobe Technologies, Magic Leap, Inc., PTC Inc., and Samsung Electronics Co., Ltd..

Market Segmentation & Coverage

This research report categorizes the Mobile Augmented Reality Market to forecast the revenues and analyze trends in each of the following sub-markets:

Implementation

Marker-Based Augmented Reality
Active Marker
Passive Marker

Markerless Augmented Reality
Device

Personal Digital Assistants or Handheld Game Consoles

Smart Glasses & Wearables

Smartphones

Tablets
Component

Hardware

Software
3D Camera
Display
Semiconductor Component

Controller or Processor

Integrated Circuit
Sensor

Accelerometer

Global Positioning System

Gyroscope

Magnetometer

Proximity Sensor
Industry

Aerospace & Defense

Automotive & Transportation

Banking, Financial Services & Insurance

Building, Construction & Real Estate

Consumer Goods & Retail

Education

Energy & Utilities

Government & Public Sector

Healthcare & Life Sciences

Information Technology

Manufacturing

Media & Entertainment

Telecommunication

Travel & Hospitality
Region

Americas
Argentina
Brazil
Canada
Mexico
United States

California

Florida

Illinois

New York

Ohio

Pennsylvania

Texas

Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam

Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Mobile Augmented Reality Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Mobile Augmented Reality Market?
3. What are the technology trends and regulatory frameworks in the Mobile Augmented Reality Market?
4. What is the market share of the leading vendors in the Mobile Augmented Reality Market?
5. Which modes and strategic moves are suitable for entering the Mobile Augmented Reality Market?

Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Mobile Augmented Reality Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Exponential application in healthcare and tourism sectors
5.1.1.2. Increasing demand for smart devices
5.1.1.3. Use of augmented demand for AR apps in the e-commerce sector
5.1.2. Restraints
5.1.2.1. Limited user interface capabilities affecting the navigation performance of augmented reality applications
5.1.3. Opportunities
5.1.3.1. Technological advancements in mobile augmented reality
5.1.3.2. Increasing interest and attractive investment of tech giants in augmented reality
5.1.4. Challenges
5.1.4.1. Privacy issues and design complexities
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Mobile Augmented Reality Market, by Implementation
6.1. Introduction
6.2. Marker-Based Augmented Reality
6.3.1. Active Marker
6.3.2. Passive Marker
6.3. Markerless Augmented Reality
7. Mobile Augmented Reality Market, by Device
7.1. Introduction
7.2. Personal Digital Assistants or Handheld Game Consoles
7.3. Smart Glasses & Wearables
7.4. Smartphones
7.5. Tablets
8. Mobile Augmented Reality Market, by Component
8.1. Introduction
8.2. Hardware
8.3. Software
8.4.1. 3D Camera
8.4.2. Display
8.4.3. Semiconductor Component
8.4.4.1. Controller or Processor
8.4.4.2. Integrated Circuit
8.4.4. Sensor
8.4.5.1. Accelerometer
8.4.5.2. Global Positioning System
8.4.5.3. Gyroscope
8.4.5.4. Magnetometer
8.4.5.5. Proximity Sensor
9. Mobile Augmented Reality Market, by Industry
9.1. Introduction
9.2. Aerospace & Defense
9.3. Automotive & Transportation
9.4. Banking, Financial Services & Insurance
9.5. Building, Construction & Real Estate
9.6. Consumer Goods & Retail
9.7. Education
9.8. Energy & Utilities
9.9. Government & Public Sector
9.10. Healthcare & Life Sciences
9.11. Information Technology
9.12. Manufacturing
9.13. Media & Entertainment
9.14. Telecommunication
9.15. Travel & Hospitality
10. Americas Mobile Augmented Reality Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Mobile Augmented Reality Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Mobile Augmented Reality Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. FPNV Positioning Matrix
13.2. Market Share Analysis, By Key Player
13.3. Competitive Scenario Analysis, By Key Player
14. Competitive Portfolio
14.1. Key Company Profiles
14.1.1. 8Ninths Inc.
14.1.2. Appentus Technologies
14.1.3. Apple Inc.
14.1.4. Atheer Inc.
14.1.5. Bidon Games Studio
14.1.6. Blippar
14.1.7. Craftars
14.1.8. EON Reality
14.1.9. Google LLC by Alphabet Inc.
14.1.10. Groove Jones
14.1.11. HQsoftware
14.1.12. Inglobe Technologies
14.1.13. Magic Leap, Inc.
14.1.14. PTC Inc.
14.1.15. Samsung Electronics Co., Ltd.
14.2. Key Product Portfolio
15. Appendix
15.1. Discussion Guide
15.2. License & Pricing
FIGURE 1. MOBILE AUGMENTED REALITY MARKET RESEARCH PROCESS
FIGURE 2. MOBILE AUGMENTED REALITY MARKET SIZE, 2023 VS 2030
FIGURE 3. MOBILE AUGMENTED REALITY MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. MOBILE AUGMENTED REALITY MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. MOBILE AUGMENTED REALITY MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. MOBILE AUGMENTED REALITY MARKET DYNAMICS
FIGURE 7. MOBILE AUGMENTED REALITY MARKET SIZE, BY IMPLEMENTATION, 2023 VS 2030 (%)
FIGURE 8. MOBILE AUGMENTED REALITY MARKET SIZE, BY IMPLEMENTATION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. MOBILE AUGMENTED REALITY MARKET SIZE, BY DEVICE, 2023 VS 2030 (%)
FIGURE 10. MOBILE AUGMENTED REALITY MARKET SIZE, BY DEVICE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. MOBILE AUGMENTED REALITY MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
FIGURE 12. MOBILE AUGMENTED REALITY MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. MOBILE AUGMENTED REALITY MARKET SIZE, BY INDUSTRY, 2023 VS 2030 (%)
FIGURE 14. MOBILE AUGMENTED REALITY MARKET SIZE, BY INDUSTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. AMERICAS MOBILE AUGMENTED REALITY MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 16. AMERICAS MOBILE AUGMENTED REALITY MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. UNITED STATES MOBILE AUGMENTED REALITY MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 18. UNITED STATES MOBILE AUGMENTED REALITY MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. ASIA-PACIFIC MOBILE AUGMENTED REALITY MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. ASIA-PACIFIC MOBILE AUGMENTED REALITY MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. EUROPE, MIDDLE EAST & AFRICA MOBILE AUGMENTED REALITY MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 22. EUROPE, MIDDLE EAST & AFRICA MOBILE AUGMENTED REALITY MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. MOBILE AUGMENTED REALITY MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 24. MOBILE AUGMENTED REALITY MARKET SHARE, BY KEY PLAYER, 2023

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