Maternity Innerwear Market by Product (Camisoles, Maternity or Nursing Bras, Maternity Underwear), Application (Nursing, Postnatal Care, Pregnancy), Distribution Channel - Global Forecast 2024-2030

Maternity Innerwear Market by Product (Camisoles, Maternity or Nursing Bras, Maternity Underwear), Application (Nursing, Postnatal Care, Pregnancy), Distribution Channel - Global Forecast 2024-2030


The Maternity Innerwear Market size was estimated at USD 7.34 billion in 2023 and expected to reach USD 8.01 billion in 2024, at a CAGR 9.54% to reach USD 13.90 billion by 2030.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Maternity Innerwear Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Maternity Innerwear Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Maternity Innerwear Market, highlighting leading vendors and their innovative profiles. These include Adidas America Inc., ASOS.com Limited, Belabumbum, Bodycare Creations Ltd., Boob Design, Clovia by Purple Panda Fashions Pvt. Ltd., H & M Hennes & Mauritz AB, Hatch Collection LLC, Hotmilk Lingerie, IZZIE & OLLIE LTD, JOCKEY International Inc., Mamacouture by Shaico Fashion Pvt. Ltd., Nike, Inc., PUMA SE, Seraphine Ltd., and Triumph International (Australia) Pty. Ltd..

Market Segmentation & Coverage

This research report categorizes the Maternity Innerwear Market to forecast the revenues and analyze trends in each of the following sub-markets:

Product

Camisoles

Maternity or Nursing Bras

Maternity Underwear

Pregnancy Belts

Shapewear

Sleep Bra
Application

Nursing

Postnatal Care

Pregnancy
Distribution Channel

Offline

Online
Region

Americas
Argentina
Brazil
Canada
Mexico
United States

California

Florida

Illinois

New York

Ohio

Pennsylvania

Texas

Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam

Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Maternity Innerwear Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Maternity Innerwear Market?
3. What are the technology trends and regulatory frameworks in the Maternity Innerwear Market?
4. What is the market share of the leading vendors in the Maternity Innerwear Market?
5. Which modes and strategic moves are suitable for entering the Maternity Innerwear Market?

Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Maternity Innerwear Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing number of working women coupled with growing inclination for pregnancy
5.1.1.2. Rise in demand for nursing-friendly innerwear
5.1.1.3. High demand for convenient innerwear and improving female education levels
5.1.2. Restraints
5.1.2.1. Increase in price of maternity innerwear
5.1.3. Opportunities
5.1.3.1. Development of lightweight fabrics and materials in maternity innerwear
5.1.3.2. Easy availability of maternity innerwear through online retail channels
5.1.4. Challenges
5.1.4.1. Presence of various counterfeit products
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Maternity Innerwear Market, by Product
6.1. Introduction
6.2. Camisoles
6.3. Maternity or Nursing Bras
6.4. Maternity Underwear
6.5. Pregnancy Belts
6.6. Shapewear
6.7. Sleep Bra
7. Maternity Innerwear Market, by Application
7.1. Introduction
7.2. Nursing
7.3. Postnatal Care
7.4. Pregnancy
8. Maternity Innerwear Market, by Distribution Channel
8.1. Introduction
8.2. Offline
8.3. Online
9. Americas Maternity Innerwear Market
9.1. Introduction
9.2. Argentina
9.3. Brazil
9.4. Canada
9.5. Mexico
9.6. United States
10. Asia-Pacific Maternity Innerwear Market
10.1. Introduction
10.2. Australia
10.3. China
10.4. India
10.5. Indonesia
10.6. Japan
10.7. Malaysia
10.8. Philippines
10.9. Singapore
10.10. South Korea
10.11. Taiwan
10.12. Thailand
10.13. Vietnam
11. Europe, Middle East & Africa Maternity Innerwear Market
11.1. Introduction
11.2. Denmark
11.3. Egypt
11.4. Finland
11.5. France
11.6. Germany
11.7. Israel
11.8. Italy
11.9. Netherlands
11.10. Nigeria
11.11. Norway
11.12. Poland
11.13. Qatar
11.14. Russia
11.15. Saudi Arabia
11.16. South Africa
11.17. Spain
11.18. Sweden
11.19. Switzerland
11.20. Turkey
11.21. United Arab Emirates
11.22. United Kingdom
12. Competitive Landscape
12.1. FPNV Positioning Matrix
12.2. Market Share Analysis, By Key Player
12.3. Competitive Scenario Analysis, By Key Player
13. Competitive Portfolio
13.1. Key Company Profiles
13.1.1. Adidas America Inc.
13.1.2. ASOS.com Limited
13.1.3. Belabumbum
13.1.4. Bodycare Creations Ltd.
13.1.5. Boob Design
13.1.6. Clovia by Purple Panda Fashions Pvt. Ltd.
13.1.7. H & M Hennes & Mauritz AB
13.1.8. Hatch Collection LLC
13.1.9. Hotmilk Lingerie
13.1.10. IZZIE & OLLIE LTD
13.1.11. JOCKEY International Inc.
13.1.12. Mamacouture by Shaico Fashion Pvt. Ltd.
13.1.13. Nike, Inc.
13.1.14. PUMA SE
13.1.15. Seraphine Ltd.
13.1.16. Triumph International (Australia) Pty. Ltd.
13.2. Key Product Portfolio
14. Appendix
14.1. Discussion Guide
14.2. License & Pricing
FIGURE 1. MATERNITY INNERWEAR MARKET RESEARCH PROCESS
FIGURE 2. MATERNITY INNERWEAR MARKET SIZE, 2023 VS 2030
FIGURE 3. MATERNITY INNERWEAR MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. MATERNITY INNERWEAR MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. MATERNITY INNERWEAR MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. MATERNITY INNERWEAR MARKET DYNAMICS
FIGURE 7. MATERNITY INNERWEAR MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
FIGURE 8. MATERNITY INNERWEAR MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. MATERNITY INNERWEAR MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
FIGURE 10. MATERNITY INNERWEAR MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. MATERNITY INNERWEAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
FIGURE 12. MATERNITY INNERWEAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. AMERICAS MATERNITY INNERWEAR MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 14. AMERICAS MATERNITY INNERWEAR MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. UNITED STATES MATERNITY INNERWEAR MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 16. UNITED STATES MATERNITY INNERWEAR MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. ASIA-PACIFIC MATERNITY INNERWEAR MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 18. ASIA-PACIFIC MATERNITY INNERWEAR MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. EUROPE, MIDDLE EAST & AFRICA MATERNITY INNERWEAR MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. EUROPE, MIDDLE EAST & AFRICA MATERNITY INNERWEAR MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. MATERNITY INNERWEAR MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 22. MATERNITY INNERWEAR MARKET SHARE, BY KEY PLAYER, 2023

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