Lawn Mower Market by Product (Riding Mower, Robotic Mower, Walk-Behind Mower), Level of Autonomy (Autonomous, Non-Autonomous), Propulsion Type, Distribution Channel, End-Use - Global Forecast 2024-2030

Lawn Mower Market by Product (Riding Mower, Robotic Mower, Walk-Behind Mower), Level of Autonomy (Autonomous, Non-Autonomous), Propulsion Type, Distribution Channel, End-Use - Global Forecast 2024-2030

The Lawn Mower Market size was estimated at USD 9.92 billion in 2023 and expected to reach USD 10.46 billion in 2024, at a CAGR 5.66% to reach USD 14.59 billion by 2030.

A lawn mower is an essential device designed to trim grass surfaces to a uniform height, ensuring a neat and manicured appearance. This machine operates through rotating blades, which can be propelled in various ways. Some models require manual pushing, where the motion of the wheels is mechanically linked to the blades, resulting in their rotation and the consequent cutting of the grass. Alternatively, there are electric lawn mowers, which depend on power from batteries or a direct connection to an electrical source. This diversity in operation methods caters to different user preferences and lawn maintenance needs, making lawn mowers a versatile tool for garden and landscape upkeep. The most advanced models use an internal combustion engine to power the blades and, in some cases, propel the mower. Lawn mowers are employed in both residential and commercial settings to manage and maintain garden, park, and landscape grass areas and ensure an aesthetically pleasing and healthy environment. The expansion of residential properties and growing interest in backyard gardening have increased the applications of lawn mowers. The increasing focus on landscaping services has further broadened the market scope. However, stringent emission standards associated with lawn mowers owing to increasing pollution may restrict the market growth. Nevertheless, the development of eco-friendly, electric, and battery-operated mowers to address environmental concerns is expected to provide an opportunistic view for market growth. Moreover, the integration of IoT and smart technology for enhanced functionality and convenience with the expansion of the robotic lawn mower segment with advanced navigation and safety features further adds to market expansion.

Regional Insights

The lawn mower market in the Americas, especially in the United States and Canada, shows a robust demand driven by a combination of residential landscaping needs and commercial landscaping services. A key trend in the region is the increasing preference for eco-friendly, electric, and smart lawn mowers due to rising environmental awareness among consumers. Moreover, the region exhibits a strong inclination towards robotic lawn mowers, supported by the presence of leading manufacturers and technology firms investing in smart lawn care solutions. Factors such as the size of yards, climate conditions, and the value placed on landscaping aesthetics significantly influence market preferences and behavior in the Americas. The lawn mower market in the EMEA region depicts diverse range dynamics due to the varying climates and economic conditions across countries. Europe leads within this region, with a high demand for both traditional and robotic lawn mowers spurred by a strong gardening culture. Western European countries, in particular, showcase a rapid adoption of robotic lawn mowers. The Middle East and Africa have a growing market, primarily driven by increasing investments in green spaces and public parks in urban areas. The Asia-Pacific shows an opportunistic landscape for lawn mower owing to increasing urbanization and the development of residential estates that incorporate lawns and gardens as key features. Additionally, there's a growing awareness and adoption of smart gardening equipment in countries with strong technological infrastructure, such as Japan and South Korea.

Market Insights

• Market Dynamics
  
  The market dynamics represent an ever-changing landscape of the Lawn Mower Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
  • Market Drivers
    • Surging interest in gardening activities
    • Rising focus on creating urban green spaces in commercial properties
    • Growing investments in sports stadiums, public parks, and golf lawns
    • Market Restraints
      • Mobility limitations associated with lawn mowers
      • Market Opportunities
        • Technological innovations in lawn mowers
        • Evolving customer preference for sustainable and electric lawn mowers
        • Market Challenges
          • Environmental impacts and technical issues associated with lawn mowers
          • Market Segmentation Analysis
            • Product: High preferences for walk-behind mowers from small to medium-sized lawns
            • Level of Autonomy: Technological advancements in automated lawn mowers to enhance their navigation properties during landscaping application
            • Propulsion Type: Preference for electric lawn mowers due to their sustainable operability in lawn care
            • Distribution Channel: Extensive availability of lawn mowers through eCommerce platform
            • End Use: Proliferation of lawn mowers in commercial settings from landscaping companies, municipal bodies, and sports complexes
            • Market Disruption Analysis
            • Porter’s Five Forces Analysis
            • Value Chain & Critical Path Analysis
            • Pricing Analysis
            • Technology Analysis
            • Patent Analysis
            • Trade Analysis
            • Regulatory Framework Analysis
            FPNV Positioning Matrix
            
            The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Lawn Mower Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
            
            Market Share Analysis
            
            The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Lawn Mower Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
            
            Recent Developments
            • Kingdom Technologies Secures GBP 1.4 Million in Funding to Revolutionize Robotic Lawnmowers
              
              Kingdom Technologies successfully raised GBP by 1.4 million in its latest funding round. This significant financial boost comes from prestigious investors, including the billionaire founders of Skype and Bolt, Iron Wolf Capital, Specialist VC, and Scottish Enterprise. The influx of capital is strategically utilized to innovate and manufacture a new iteration of its cutting-edge robotic lawnmowers. Ambitiously, the company plans to produce and bring to market over 100 units, marking a significant step forward in its commitment to revolutionizing lawn mower technology.
              
              Ag-Pro Expands in Georgia with Acquisition of Southeast Mower and Saw Shop, Elevating its National Retail Reach
              
              Ag-Pro, a player in the agriculture and lawn care industry, announced the strategic acquisition of Southeast Mower and Saw Shop, marking an expansion of its presence in Georgia. This move aims to enhance Ag-Pro's retail network, bringing its total number of locations to an impressive 79 across the United States. The acquisition underscores Ag-Pro's commitment to providing comprehensive solutions and superior service to its lawn mowers customers, reinforcing its position as a significant player in the sector.
              
              Electric Sheep Robotics Transforms Landscaping with Strategic Acquisitions Two Landscaping Firms
              
              Electric Sheep Robotics, a company in the automation sector, strategically expanded its operations by acquiring landscaping businesses from Westar Landscaping and Caliscapes, underscoring its commitment to revolutionizing the landscaping industry through technological innovation. This move demonstrates Electric Sheep Robotics' ambition to provide autonomous landscaping solutions. It significantly enhances its ability to deliver exceptional value to its lawn mower clients by integrating advanced robotics into landscaping practices.
            Strategy Analysis & Recommendation
            
            The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Lawn Mower Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
            
            Key Company Profiles
            
            The report delves into recent significant developments in the Lawn Mower Market, highlighting leading vendors and their innovative profiles. These include AGCO Corporation, AL-KO GmbH, Alfred Kärcher SE & Co. KG, Altoz Inc., AriensCo, Bad Boy Mowers, Caterpillar Inc., Chervon Holdings Limited, Deere & Company, Doosan Corporation, Greenworks Tools, Honda Motor Co., Ltd., Husqvarna AB, iRobot Corporation, Jacobsen by Textron Inc., Kingdom Technologies Ltd., Kubota Corporation, LASTEC LLC, Makita Corporation, Mamibot Manufacturing USA Inc., Positec Tool Corporation, Robert Bosch GmbH, RYOBI Limited by Techtronic Industries Co. Ltd., SCAG Power Equipment by Metalcraft of Mayville, Inc., Stanley Black & Decker, Inc., Stiga C S.à r.l., STIHL HOLDING AG & CO. KG, Swardman s.r.o., Swisher Inc., The Toro Company, Yamabiko Corporation, and Yamaha Motor Co., Ltd..
            
            Market Segmentation & Coverage
            
            This research report categorizes the Lawn Mower Market to forecast the revenues and analyze trends in each of the following sub-markets:
            • Product
              • Riding Mower
              • Robotic Mower
              • Walk-Behind Mower
              • Level of Autonomy
                • Autonomous
                • Non-Autonomous
                • Propulsion Type
                  • Electric
                  • Hybrid
                  • Internal Combustion Engine Type
                  • Distribution Channel
                    • Online Channel
                    • Retail Channel
                    • End-Use
                      • Commercial
                      • Residential
                      • Region
                        • Americas
                          • Argentina
                          • Brazil
                          • Canada
                          • Mexico
                          • United States
                            • California
                            • Florida
                            • Illinois
                            • New York
                            • Ohio
                            • Pennsylvania
                            • Texas
                            • Asia-Pacific
                              • Australia
                              • China
                              • India
                              • Indonesia
                              • Japan
                              • Malaysia
                              • Philippines
                              • Singapore
                              • South Korea
                              • Taiwan
                              • Thailand
                              • Vietnam
                              • Europe, Middle East & Africa
                                • Denmark
                                • Egypt
                                • Finland
                                • France
                                • Germany
                                • Israel
                                • Italy
                                • Netherlands
                                • Nigeria
                                • Norway
                                • Poland
                                • Qatar
                                • Russia
                                • Saudi Arabia
                                • South Africa
                                • Spain
                                • Sweden
                                • Switzerland
                                • Turkey
                                • United Arab Emirates
                                • United Kingdom
                                
                                
                                Please Note: PDF & Excel + Online Access - 1 Year