Konjac Market by Product (Chips, Dietary Fiber, Flour), Function (Emulsifier, Film Former, Gelling Agent), Application, Distribution Channel - Global Forecast 2024-2030
The Konjac Market size was estimated at USD 1.19 billion in 2023 and expected to reach USD 1.29 billion in 2024, at a CAGR 8.61% to reach USD 2.12 billion by 2030.
Konjac is a perennial plant native to parts of Asia, primarily found in Japan, China, and Indonesia. It is renowned for its starchy corm, which is used to produce flour and jelly of the same name. Konjac is widely recognized for its applications in food products such as vegan gelatin substitutes, dietary supplements for weight management, and skincare products due to its hydrating properties. Growing utilization of konjac in the food & beverage industry, increasing demand for thickening, gelling, and stabilizing agents, and the prevalence of food allergies and intolerances propel market growth. However, regulatory hurdles, the potential hazards associated with the improper consumption of konjac products, and the availability of alternative products may hinder market growth. Nevertheless, expanding adoption of konjac powder in the cosmetic industry and rising demand for functional food and nutraceutical industries may possess potential avenues for market growth. Additionally, increasing consumer education and awareness about the health benefits of konjac, paired with advancements in sustainable cultivation methods, present significant growth opportunities.
Regional Insights
In the APAC region, particularly in countries such as China and Japan, konjac has been a traditional food ingredient for centuries, leading to a developed market with a wide array of konjac-based products. This region witnessed high konjac production owing to optimal growing conditions and established farming practices. Consequently, several major companies and brands specializing in konjac products are based in Asia, making it a hub for innovation and exportation in the konjac market. In contrast, while the demand for konjac is growing in the Americas, particularly in the health and wellness sector, its production is relatively limited due to less favorable agricultural conditions and lesser historical prevalence. However, initiatives in the Americas are primarily focused on research into the health benefits of konjac and introducing products that meet the needs of health-conscious consumer. This includes investments in branding and marketing strategies that highlight the unique attributes of konjac products. The market is characterized by imports from APAC countries, and the presence of konjac is mainly in health food stores and as a component in dietary supplements. The scenario in the EMEA region presents a mix of the trends seen in APAC and the Americas. The inclination toward gluten-free and low-calorie products has escalated the demand for konjac-based products in European or African cuisines. The market here is growing, with a few Europe-based companies starting to specialize in konjac products, focusing on sustainable production and innovative food applications, while relying on raw konjac imported from APAC countries.
Market Insights
- Market Dynamics
The market dynamics represent an ever-changing landscape of the Konjac Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.- Market Drivers
- Growing consumption of noodles and pasta with changing lifestyles
- Rising adoption of konjac in cosmetics and personal care products
- Market Restraints
- Transportation and storage concerns associated with Konjac
- Market Opportunities
- Continuous improvements in konjac processing technologies
- Potential use of konjac in edible electronics
- Market Challenges
- Availability of alternative flours and compliance with stringent regulatory requirements
- Market Segmentation Analysis
- Product: Proliferating usage of Konjac flour in a wide range of culinary applications
- Function: Expanding applications of konjac as a thickener in food and non-food products
- Application: Significant usage of konjac in food products
- Distribution Channel: Emerging presence of konjac-based products on online platforms
- Market Disruption Analysis
- Porter’s Five Forces Analysis
- Value Chain & Critical Path Analysis
- Pricing Analysis
- Technology Analysis
- Patent Analysis
- Trade Analysis
- Regulatory Framework Analysis
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Konjac Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Konjac Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments- New Hydrogel Removes Carbon Dioxide from Ambient Air
Researchers from MIT have pioneered a groundbreaking plant-based hydrogel for carbon capture, unveiling a promising solution for climate change mitigation by efficiently absorbing CO2 from concentrated and dilute sources. Utilizing a novel konjac glucomannan and hydroxypropyl cellulose composition, the researchers have engineered a sustainable carbon capture hydrogel film (SCCH) that showcases a hierarchically porous structure.
Umami United Partners with Japanese Giant KENKO Mayonnaise to Introduce Plant-Based Egg Salad
Umami United, a Japanese food technology firm, revolutionized the plant-based food sector with its innovative plant-based eggs, meticulously designed to emulate the authentic taste, texture, and culinary performance of traditional eggs. Harnessing the culinary riches of traditional Japanese ingredients, the company ingeniously utilizes konjac flour and soy, renowned for their versatility and texture-enhancing properties, to craft an egg alternative that mirrors the distinctive elasticity and mouthfeel of cooked eggs.
Moyu Launches Better-For-You Baked Good Applications with Konjac-based Mix
Moyu, a new baking mix brand, introduced a range of healthier baking options featuring konjac, a versatile and fibrous root vegetable primarily cultivated. Originating from China, konjac's commercial expansion began in Japan, where it has been innovatively incorporated into various products such as noodles, juices, mochi, and puddings, and as a base for plant-based seafood alternatives. This launch represented Moyu's commitment to providing better-for-you options in the American market, leveraging konjac's healthful properties to cater to the growing demand for wholesome and nutritious baked goods.
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Konjac Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Konjac Market, highlighting leading vendors and their innovative profiles. These include Andi-Johnson Group, Avanscure Lifesciences Pvt. Ltd., Baoji Konjac Chemical Co., Ltd., BLG Group, Daesang Corporation, Everydaze by Kcosera Inc., FMC Corporation, Hubei Accord Konjac Biotechnology Co., Ltd., IA-Foods Co., Ltd., Ishibashi-ya Co. Ltd., Jiangsu Yiming Biological Technology Co., Ltd., Ketoslim Mo, Konjac Innov by NAH Foods Ltd., Konson Konjac, Miracle Noodle USA, Mitsubishi Shokuhin Co.,Ltd, NOW Foods, ORIHIRO Co., Ltd., San Syokuhin Co. Ltd., Shimizu Chemical Corporation, Slendier, The Konjac Sponge Company, Vital-Chem Zhuhai Co., Ltd., Wok Foods (Thailand) Co., Ltd., and Zhongshan Jolion Foodstuffs Co., Ltd..
Market Segmentation & Coverage
This research report categorizes the Konjac Market to forecast the revenues and analyze trends in each of the following sub-markets:- Product
- Chips
- Dietary Fiber
- Flour
- Gum & Gel
- Function
- Emulsifier
- Film Former
- Gelling Agent
- Stabilizer
- Thickener
- Application
- Chemical
- Chemical B2B
- Chemical B2C
- Food Products
- Fruit Jelly
- Fruit Jelly B2B
- Fruit Jelly B2C
- Noodles
- Noodles B2B
- Noodles B2C
- Pasta
- Pasta B2B
- Pasta B2C
- Rice
- Rice B2B
- Rice B2C
- Pharmaceuticals
- Pharmaceuticals B2B
- Pharmaceuticals B2C
- Distribution Channel
- Offline
- Hypermarkets/Supermarkets
- Specialty Stores
- Online
- Region
- Americas
- Argentina
- Brazil
- Canada
- Mexico
- United States
- California
- Florida
- Illinois
- New York
- Ohio
- Pennsylvania
- Texas
- Asia-Pacific
- Australia
- China
- India
- Indonesia
- Japan
- Malaysia
- Philippines
- Singapore
- South Korea
- Taiwan
- Thailand
- Vietnam
- Europe, Middle East & Africa
- Denmark
- Egypt
- Finland
- France
- Germany
- Israel
- Italy
- Netherlands
- Nigeria
- Norway
- Poland
- Qatar
- Russia
- Saudi Arabia
- South Africa
- Spain
- Sweden
- Switzerland
- Turkey
- United Arab Emirates
- United Kingdom
Please Note: PDF & Excel + Online Access - 1 Year
- Americas
- Offline
- Fruit Jelly
- Chemical
- Market Drivers
- 1. Preface
- 1.1. Objectives of the Study
- 1.2. Market Segmentation & Coverage
- 1.3. Years Considered for the Study
- 1.4. Currency & Pricing
- 1.5. Language
- 1.6. Stakeholders
- 2. Research Methodology
- 2.1. Define: Research Objective
- 2.2. Determine: Research Design
- 2.3. Prepare: Research Instrument
- 2.4. Collect: Data Source
- 2.5. Analyze: Data Interpretation
- 2.6. Formulate: Data Verification
- 2.7. Publish: Research Report
- 2.8. Repeat: Report Update
- 3. Executive Summary
- 4. Market Overview
- 5. Market Insights
- 5.1. Market Dynamics
- 5.1.1. Drivers
- 5.1.1.1. Growing consumption of noodles and pasta with changing lifestyles
- 5.1.1.2. Rising adoption of konjac in cosmetics and personal care products
- 5.1.2. Restraints
- 5.1.2.1. Transportation and storage concerns associated with Konjac
- 5.1.3. Opportunities
- 5.1.3.1. Continuous improvements in konjac processing technologies
- 5.1.3.2. Potential use of konjac in edible electronics
- 5.1.4. Challenges
- 5.1.4.1. Availability of alternative flours and compliance with stringent regulatory requirements
- 5.2. Market Segmentation Analysis
- 5.2.1. Product: Proliferating usage of Konjac flour in a wide range of culinary applications
- 5.2.2. Function: Expanding applications of konjac as a thickener in food and non-food products
- 5.2.3. Application: Significant usage of konjac in food products
- 5.2.4. Distribution Channel: Emerging presence of konjac-based products on online platforms
- 5.3. Market Trend Analysis
- 5.3.1. Expanding demand for dietary supplements and processed food creates a scope of Konjac in the Americas
- 5.3.2. Significant production and exports of konjac and konjac-based products by Asia-Pacific
- 5.3.3. Emerging usage of konjac in cosmetic formulations with rising imports of konjac in the EMEA region
- 5.4. Cumulative Impact of High Inflation
- 5.5. Porter’s Five Forces Analysis
- 5.5.1. Threat of New Entrants
- 5.5.2. Threat of Substitutes
- 5.5.3. Bargaining Power of Customers
- 5.5.4. Bargaining Power of Suppliers
- 5.5.5. Industry Rivalry
- 5.6. Value Chain & Critical Path Analysis
- 5.7. Regulatory Framework Analysis
- 6. Konjac Market, by Product
- 6.1. Introduction
- 6.2. Chips
- 6.3. Dietary Fiber
- 6.4. Flour
- 6.5. Gum & Gel
- 7. Konjac Market, by Function
- 7.1. Introduction
- 7.2. Emulsifier
- 7.3. Film Former
- 7.4. Gelling Agent
- 7.5. Stabilizer
- 7.6. Thickener
- 8. Konjac Market, by Application
- 8.1. Introduction
- 8.2. Chemical
- 8.3. Food Products
- 8.4. Pharmaceuticals
- 9. Konjac Market, by Distribution Channel
- 9.1. Introduction
- 9.2. Offline
- 9.3. Online
- 10. Americas Konjac Market
- 10.1. Introduction
- 10.2. Argentina
- 10.3. Brazil
- 10.4. Canada
- 10.5. Mexico
- 10.6. United States
- 11. Asia-Pacific Konjac Market
- 11.1. Introduction
- 11.2. Australia
- 11.3. China
- 11.4. India
- 11.5. Indonesia
- 11.6. Japan
- 11.7. Malaysia
- 11.8. Philippines
- 11.9. Singapore
- 11.10. South Korea
- 11.11. Taiwan
- 11.12. Thailand
- 11.13. Vietnam
- 12. Europe, Middle East & Africa Konjac Market
- 12.1. Introduction
- 12.2. Denmark
- 12.3. Egypt
- 12.4. Finland
- 12.5. France
- 12.6. Germany
- 12.7. Israel
- 12.8. Italy
- 12.9. Netherlands
- 12.10. Nigeria
- 12.11. Norway
- 12.12. Poland
- 12.13. Qatar
- 12.14. Russia
- 12.15. Saudi Arabia
- 12.16. South Africa
- 12.17. Spain
- 12.18. Sweden
- 12.19. Switzerland
- 12.20. Turkey
- 12.21. United Arab Emirates
- 12.22. United Kingdom
- 13. Competitive Landscape
- 13.1. Market Share Analysis, 2023
- 13.2. FPNV Positioning Matrix, 2023
- 13.3. Competitive Scenario Analysis
- 13.3.1. New Hydrogel Removes Carbon Dioxide from Ambient Air
- 13.3.2. Umami United Partners with Japanese Giant KENKO Mayonnaise to Introduce Plant-Based Egg Salad
- 13.3.3. Moyu Launches Better-For-You Baked Good Applications with Konjac-based Mix
- 13.3.4. Taiwanese Brand Taste at Ease Launches Low-Calorie Konjac Noodles
- 13.3.5. Plant-based Seafood Startup Raises USD 26 million in Seed Round
- 13.3.6. Pac Pac Snacks Introduces Mango Konjac Chews, the Perfect Summer Treat
- 13.3.7. California-based Kikka Sushi Introduced More Plant-based Salmon Takes Root in Stores
- 13.3.8. Vegetable pasta maker It’s Skinny lands private investment
- 13.3.9. CJ CheilJedang Expands Hetbahn Lineup by Adding New Konjac Rice Products
- 13.3.10. Greenfresh Announced its Strategic Move to Acquire 39% Equity Interest in Lvqi (Shanghai) Disposal
- 13.3.11. Healthy and Authentic Soup with Konjac Ramen Available for Sale
- 14. Competitive Portfolio
- 14.1. Key Company Profiles
- 14.2. Key Product Portfolio
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