Hardware-as-a-Service Market by Hardware Model (Desktop as a Service, Device as a Service, Infrastructure as a Service), Enterprise Size (Large Enterprises, Small and Medium Enterprises), Deployment Model, End User - Global Forecast 2024-2030

Hardware-as-a-Service Market by Hardware Model (Desktop as a Service, Device as a Service, Infrastructure as a Service), Enterprise Size (Large Enterprises, Small and Medium Enterprises), Deployment Model, End User - Global Forecast 2024-2030


The Hardware-as-a-Service Market size was estimated at USD 75.16 billion in 2023 and expected to reach USD 83.37 billion in 2024, at a CAGR 11.94% to reach USD 165.60 billion by 2030.

Hardware-as-a-Service (HaaS) is a business model in which customers lease or rent hardware instead of purchasing it outright. This model facilitates access to the latest hardware technologies without substantial upfront investments. It typically involves a subscription-based or pay-as-you-go structure, where clients need to pay a recurring fee for access to hardware such as servers, networking equipment, computers, or other tech devices. The HaaS model often includes maintenance, support, and sometimes upgrades during the subscription period, thereby reducing the responsibility and burden of managing the physical hardware assets for the customer. As a result, businesses can reallocate capital expenditures (CapEx) to operational expenditures (OpEx), providing greater flexibility and scalability in their operations. The increasing need for modern and updated hardware coupled with a shift towards subscription-based models has increased the adoption of hardware-as-a-service (HaaS) models. Moreover, the demand for cost-effective solutions with reduced capital expenditure has further boosted market growth. However, security and data protection risks associated with Hardware-as-a-Service coupled with a lack of awareness for small firms regarding the adoption may challenge the market growth. Nevertheless, integrating HaaS with cloud services and expanding to new emerging markets where access to the latest hardware can drive innovation and economic growth. Moreover, customization and integration of hardware services with specific industry needs can offer expansive growth for businesses adopting the HaaS model.

Regional Insights

The HaaS landscape in the Americas is characterized by a strong presence of enterprise-level businesses adopting HaaS solutions to enhance operational efficiency and mitigate the risks associated with owning and managing technology assets. An increasing emphasis on cost optimization and agility in IT operations is driving the HaaS market forward in this region. The EMEA region exhibits a diverse HaaS market, with differences in maturity between Western Europe and emerging economies in the Middle East and Africa. The European market is driven by stringent environmental regulations encouraging the circular economy model, supporting the HaaS framework. In contrast, the Middle East and Africa are witnessing growth based on the demand to modernize IT infrastructure and adopt cloud services. The Asia Pacific HaaS market shows substantial growth owing to the rapid expansion of businesses and increased IT spending, particularly in countries including China, India, Japan, and Australia. The region is viewed as a high-potential market with a large SME sector heavily inclined toward operational expenditure (OPEX) models.

Market Insights
  • Market Dynamics

    The market dynamics represent an ever-changing landscape of the Hardware-as-a-Service Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
    • Market Drivers
      • Growing Demand for Efficient Management in IT and Telecommunication Sector
      • Rapid Adoption of Subscription-Based Service Model
      • Development and Penetration of Online Applications and Data Storage
      • Market Restraints
        • Security and Data Protection Risks Associated with Hardware-as-a-Service
        • Market Opportunities
          • Rise in Adoption of Cloud Computing in Emerging Economies
          • Emergence of Wearable-as-a-Service (WaaS) Model
          • Market Challenges
            • Budget Concerns and Lack of Awareness for Small Firms Regarding the Adoption of Hardware-as-a-Service
            • Market Segmentation Analysis
              • Hardware Model: Proliferation of Platform as a Service (PaaS) owing to the increasing web & mobile app development era
              • Deployment Model: Increasing adoption of cloud-based deployment model owing to capability, flexibility, and cost-effectiveness
              • Market Disruption Analysis
              • Porter’s Five Forces Analysis
              • Value Chain & Critical Path Analysis
              • Pricing Analysis
              • Technology Analysis
              • Patent Analysis
              • Trade Analysis
              • Regulatory Framework Analysis
              FPNV Positioning Matrix

              The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Hardware-as-a-Service Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

              Market Share Analysis

              The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Hardware-as-a-Service Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

              Recent Developments
              • Xyte secures USD 30 million in funding for hardware as a service model

                Xyte has secured significant financial backing amounting to USD 30 million for key developments within Xyte's operational sphere, integrating support for platforms including Microsoft Teams Rooms and Zoom Rooms within the Xyte ecosystem and supporting its hardware as a service model. Xyte's platform facilitates manufacturers to manage the lifecycle of their products by embracing as-a-service models, fostering ongoing customer engagement, and driving aftermarket sales.

                Hardfin Introduces First Technology To Enable Hardware-as-a-Service (HaaS) Companies To Automate Contract-To-Cash Cycle

                Hardfin has enhanced the contract-to-cash cycle with its new Control Center platform. Utilizing automatic notifications to connect sales, finance, and operations teams, the Control Center facilitates a quicker and more efficient billing process, cutting down cycle times by an impressive 60-70%. This system targets the Hardware-as-a-Service (HaaS) sector, notorious for its cumbersome and disjointed information tracking. By reducing the average days to send invoices (ADS), Hardfin significantly accelerates billing operations and improves interdepartmental communication.

                Panasonic Connect Launches As A Service For Hardware

                In a strategic move to enhance its channel offerings, Panasonic Connect has unveiled a suite of services tailored to modernize enterprise hardware solutions. The newly launched Toughbook as a Service (TaaS) is a subscription model providing the company's rugged devices and a breadth of accompanying services to address diverse business needs, particularly offering a financially accessible option for those previously priced out of the Toughbook market. In addition to TaaS, Panasonic has rolled out two novel services providing comprehensive, end-to-end solutions that are flexible, cost-effective, and meet the rigorous demands of their clientele.
              Strategy Analysis & Recommendation

              The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Hardware-as-a-Service Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

              Key Company Profiles

              The report delves into recent significant developments in the Hardware-as-a-Service Market, highlighting leading vendors and their innovative profiles. These include Amazon.com Inc., Arrow Electronics, Inc., Cisco Systems, Inc., CompuCom Systems, Inc., Custard Technical Services Ltd., Dell Technologies Inc., Design Data Systems, Inc., Fujitsu Ltd., Google LLC by Alphabet Inc., Hemmersbach Holding GmbH, Hewlett Packard Enterprise Development LP, Ingram Micro Inc., International Business Machines Corporation, ITque, Inc., Lenovo Group Ltd., Machado Consulting, Inc., Managed Solution LLC, Microsoft Corporation, Midwich Group PLC, Panasonic Connect Co., Ltd., PhoenixNAP, LLC, StarHub Limited, Trimble Inc., Xyte Technologies Ltd., ZNet Technologies Pvt. Ltd., and Zoom Video Communications, Inc..

              Market Segmentation & Coverage

              This research report categorizes the Hardware-as-a-Service Market to forecast the revenues and analyze trends in each of the following sub-markets:
              • Hardware Model
                • Desktop as a Service
                • Device as a Service
                • Infrastructure as a Service
                • Platform as a Service
                • Enterprise Size
                  • Large Enterprises
                  • Small and Medium Enterprises
                  • Deployment Model
                    • Cloud
                    • On-premise
                    • End User
                      • BFSI
                      • Healthcare
                      • IT and Telecommunication
                      • Region
                        • Americas
                          • Argentina
                          • Brazil
                          • Canada
                          • Mexico
                          • United States
                            • California
                            • Florida
                            • Illinois
                            • New York
                            • Ohio
                            • Pennsylvania
                            • Texas
                            • Asia-Pacific
                              • Australia
                              • China
                              • India
                              • Indonesia
                              • Japan
                              • Malaysia
                              • Philippines
                              • Singapore
                              • South Korea
                              • Taiwan
                              • Thailand
                              • Vietnam
                              • Europe, Middle East & Africa
                                • Denmark
                                • Egypt
                                • Finland
                                • France
                                • Germany
                                • Israel
                                • Italy
                                • Netherlands
                                • Nigeria
                                • Norway
                                • Poland
                                • Qatar
                                • Russia
                                • Saudi Arabia
                                • South Africa
                                • Spain
                                • Sweden
                                • Switzerland
                                • Turkey
                                • United Arab Emirates
                                • United Kingdom


                                Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Growing Demand for Efficient Management in IT and Telecommunication Sector
5.1.1.2. Rapid Adoption of Subscription-Based Service Model
5.1.1.3. Development and Penetration of Online Applications and Data Storage
5.1.2. Restraints
5.1.2.1. Security and Data Protection Risks Associated with Hardware-as-a-Service
5.1.3. Opportunities
5.1.3.1. Rise in Adoption of Cloud Computing in Emerging Economies
5.1.3.2. Emergence of Wearable-as-a-Service (WaaS) Model
5.1.4. Challenges
5.1.4.1. Budget Concerns and Lack of Awareness for Small Firms Regarding the Adoption of Hardware-as-a-Service
5.2. Market Segmentation Analysis
5.2.1. Hardware Model: Proliferation of Platform as a Service (PaaS) owing to the increasing web & mobile app development era
5.2.2. Deployment Model: Increasing adoption of cloud-based deployment model owing to capability, flexibility, and cost-effectiveness
5.3. Market Trend Analysis
5.4. Cumulative Impact of Russia-Ukraine Conflict
5.5. Cumulative Impact of High Inflation
5.6. Porter’s Five Forces Analysis
5.6.1. Threat of New Entrants
5.6.2. Threat of Substitutes
5.6.3. Bargaining Power of Customers
5.6.4. Bargaining Power of Suppliers
5.6.5. Industry Rivalry
5.7. Value Chain & Critical Path Analysis
5.8. Regulatory Framework Analysis
5.9. Client Customization
6. Hardware-as-a-Service Market, by Hardware Model
6.1. Introduction
6.2. Desktop as a Service
6.3. Device as a Service
6.4. Infrastructure as a Service
6.5. Platform as a Service
7. Hardware-as-a-Service Market, by Enterprise Size
7.1. Introduction
7.2. Large Enterprises
7.3. Small and Medium Enterprises
8. Hardware-as-a-Service Market, by Deployment Model
8.1. Introduction
8.2. Cloud
8.3. On-premise
9. Hardware-as-a-Service Market, by End User
9.1. Introduction
9.2. BFSI
9.3. Healthcare
9.4. IT and Telecommunication
10. Americas Hardware-as-a-Service Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Hardware-as-a-Service Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Hardware-as-a-Service Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. Market Share Analysis, 2023
13.2. FPNV Positioning Matrix, 2023
13.3. Competitive Scenario Analysis
13.3.1. Xyte secures USD 30 million in funding for hardware as a service model
13.3.2. Hardfin Introduces First Technology To Enable Hardware-as-a-Service (HaaS) Companies To Automate Contract-To-Cash Cycle
13.3.3. Panasonic Connect Launches As A Service For Hardware
14. Competitive Portfolio
14.1. Key Company Profiles
14.2. Key Product Portfolio

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