Gut Health Nutraceuticals Market by Product (Enzymes, Fulvic Acid, Prebiotics), Form (Capsules, Liquids, Powders), Distribution Chanel - Global Forecast 2024-2030

Gut Health Nutraceuticals Market by Product (Enzymes, Fulvic Acid, Prebiotics), Form (Capsules, Liquids, Powders), Distribution Chanel - Global Forecast 2024-2030

The Gut Health Nutraceuticals Market size was estimated at USD 11.29 billion in 2023 and expected to reach USD 12.07 billion in 2024, at a CAGR 7.43% to reach USD 18.65 billion by 2030.

Gut health nutraceuticals are specialized dietary supplements or food products that contain specific nutrients, herbal extracts, probiotics, prebiotics, or other compounds designed to support the structure and function of the gastrointestinal system. These products aim to promote a healthy balance of gut microbiota, aid in digestion, alleviate gastrointestinal discomfort, and support the immune system. The rise in digestive health concerns and increased prevalence of gastrointestinal disorders, coupled with growing consumer awareness regarding the benefits of gut health, are encouraging the consumption of gut health nutraceuticals. However, stringent regulations and requirements for strong clinical evidence to support health claims may impact the production of gut health nutraceuticals. Moreover, developing novel products such as personalized gut health nutraceuticals can create immense opportunities for the global gut health nutraceuticals market.

Regional Insights

The gut health nutraceuticals market in the Americas is witnessing a surge in consumer demand due to increasing awareness of the gut microbiome's role in overall health. Consumers in developed economies are becoming more proactive about their health, driving the demand for functional foods and dietary supplements that promote gut health. Research and development in the sector are robust, with significant investments in finding new strains and formulations. The European Food Safety Authority (EFSA) maintains stringent regulations on health claims, which influences the market dynamics in the European Union (EU). The Middle East market for gut health nutraceuticals is emerging with increasing health awareness and disposable income. The Asia Pacific region represents an evolving gut health nutraceutical market due to a surge in interest in probiotics and prebiotics and government initiatives promoting health and wellness. This gut health nutraceutical market is anticipated to grow rapidly due to investments from multinational companies and collaboration with local players to capitalize on the fast-growing demand.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Gut Health Nutraceuticals Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

Increasing consumer knowledge about the benefits of gut health
Rising prevalence of gastrointestinal disorders worldwide
Shift towards preventive healthcare and wellness trends

Market Restraints

Strict government regulations for approvals of gut health nutraceuticals

Market Opportunities

Potential for personalized nutrition for tailored gut health solutions
Deployment of gut health nutraceuticals on eCommerce platforms

Market Challenges

Skepticism about the efficacy of nutraceutical products

Market Segmentation Analysis

Product: Increasing preference for probiotics owing to its contribution in balancing gut microbiota
Form: Growing adoption of a tablet form of gut health nutraceuticals due to convenience and durability for storage and transport.
Distribution Chanel: Evolving online distribution channels for gut health nutraceuticals

Market Disruption Analysis

Porter’s Five Forces Analysis
Value Chain & Critical Path Analysis
Pricing Analysis
Technology Analysis
Patent Analysis
Trade Analysis
Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Gut Health Nutraceuticals Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Gut Health Nutraceuticals Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Acutia Launches Holistic Dietary Supplement for Digestive Health In Compostable Packaging

Acutia unveiled its innovative daily supplement, Acutia Gut Health, which is designed to enhance gastrointestinal wellness. Expertly formulated, the supplement encapsulates a synergistic trio of gut-supportive ingredients: a postbiotic and a prebiotic coupled with L-glutamine, targeting digestive disturbances and fostering sustained gut vitality. Demonstrating Acutia’s commitment to environmental stewardship, Acutia Gut Health is presented in eco-friendly, refillable jars, with its capsules housed in biodegradable pouches and envelopes created from recycled consumer materials.

Nestlé Health Science launches ‘Resource Fiber Choice’ to improve gut health

Nestlé Health Science launched the RESOURCE Fiber Choice, an innovative supplement designed to enhance gut health. RESOURCE Fiber Choice contains a blend of partially hydrolyzed guar gum (PHGG), a prebiotic fiber that aids in digestion and has been clinically proven to improve gut flora, promoting digestive comfort.

Nutrazee Unveils Probiotic Gummies For Digestive And Immune Health

Nutrazee has expanded its product range by launching its new Probiotic Gummies. This vegetarian-friendly supplement is designed to promote both digestive health and immune function through its advanced formula. Composed of stable probiotic strains that do not require refrigeration, these gummies are an easy and convenient way for individuals to incorporate beneficial bacteria into daily regimen.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Gut Health Nutraceuticals Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Gut Health Nutraceuticals Market, highlighting leading vendors and their innovative profiles. These include Alimentary Health Limited, Amway Corporation, Archer-Daniels-Midland Company, BASF SE, Bayer AG, FANCL Corporation, Garden of Life, Glanbia Nutritional, GNC Holdings Inc., HealthForce`, Herbalife Nutrition Ltd., Himalaya Wellness Company, Koninklijke DSM N.V., Lonza Group Ltd, Nestle Health Science S.A., NOW Health Group, Inc., Nutrica NV by Danone S.A., Olly Nutrition, PanTheryx Inc., Pfizer Inc., Sanofi S.A., The Nature's Bounty Co., and Zenwise, LLC.

Market Segmentation & Coverage

This research report categorizes the Gut Health Nutraceuticals Market to forecast the revenues and analyze trends in each of the following sub-markets:

Product
Enzymes
Fulvic Acid
Prebiotics
Probiotics
Form
Capsules
Liquids
Powders
Tablets
Distribution Chanel
Offline
Online
Region
Americas
Argentina
Brazil
Canada
Mexico
United States
California
Florida
Illinois
New York
Ohio
Pennsylvania
Texas
Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam
Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year