Eye Tracking Market by Type (Head-Stabilized Eye Tracking, Mobile Eye Tracking, Remote Eye Tracking), Offering (Hardware, Software), Application, Vertical - Global Forecast 2024-2030

Eye Tracking Market by Type (Head-Stabilized Eye Tracking, Mobile Eye Tracking, Remote Eye Tracking), Offering (Hardware, Software), Application, Vertical - Global Forecast 2024-2030


The Eye Tracking Market size was estimated at USD 314.73 million in 2023 and expected to reach USD 340.52 million in 2024, at a CAGR 8.59% to reach USD 560.42 million by 2030.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Eye Tracking Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Eye Tracking Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Key Company Profiles

The report delves into recent significant developments in the Eye Tracking Market, highlighting leading vendors and their innovative profiles. These include Converus, Inc., ERGONEERS Group, Eyegaze Inc., EyeTech Digital Systems, Inc., EyeTracking, Inc., Gazepoint, iMotions A/S by Smart Eye, ISCAN, Inc., Mirametrix Inc. by Lattice Semiconductor, NovaSight Ltd., Pupil Labs GmbH, Seeing Machines Limited, Smart Eye AB, SR Research Ltd., and Tobii AB.

Market Segmentation & Coverage

This research report categorizes the Eye Tracking Market to forecast the revenues and analyze trends in each of the following sub-markets:

Type
Head-Stabilized Eye Tracking

Mobile Eye Tracking

Remote Eye Tracking
Offering
Hardware

Software
Application
Assistive Communication Technologies

Cognitive & Psychological Research

Human-Computer Interaction (HCI) & Virtual Reality (VR)

Marketing & Advertising Research

Medical Training & Assessment

Usability Testing & User Experience (UX) Research
Vertical
Automotive & Transportation

Consumer Electronics

Government, Defense, and Aerospace

Healthcare & Research Labs

Retail & Advertisement
Region
Americas
Argentina
Brazil
Canada
Mexico
United States
California
Florida
Illinois
New York
Ohio
Pennsylvania
Texas

Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam

Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

The report offers valuable insights on the following aspects:

1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

1. What is the market size and forecast of the Eye Tracking Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Eye Tracking Market?
3. What are the technology trends and regulatory frameworks in the Eye Tracking Market?
4. What is the market share of the leading vendors in the Eye Tracking Market?
5. Which modes and strategic moves are suitable for entering the Eye Tracking Market?PDF E-mail From Publisher (2-5)Users License


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Eye Tracking Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Growing demand for eye-tracking-based assistive communication devices
5.1.1.2. Rising adoption of eye-tracking technology in advertisement and consumer research
5.1.1.3. Increasing penetration of eye-tracking technology in automotive & transportation industry
5.1.2. Restraints
5.1.2.1. High cost of eye-tracking systems
5.1.3. Opportunities
5.1.3.1. Rising use of eye-tracking technology in AR/VR devices
5.1.3.2. Integration of consumer electronics devices with eye-tracking technology
5.1.4. Challenges
5.1.4.1. Lack of standardization of equipment
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of High Inflation
5.5. Porter’s Five Forces Analysis
5.5.1. Threat of New Entrants
5.5.2. Threat of Substitutes
5.5.3. Bargaining Power of Customers
5.5.4. Bargaining Power of Suppliers
5.5.5. Industry Rivalry
5.6. Value Chain & Critical Path Analysis
5.7. Regulatory Framework
6. Eye Tracking Market, by Type
6.1. Introduction
6.2. Head-Stabilized Eye Tracking
6.3. Mobile Eye Tracking
6.4. Remote Eye Tracking
7. Eye Tracking Market, by Offering
7.1. Introduction
7.2. Hardware
7.3. Software
8. Eye Tracking Market, by Application
8.1. Introduction
8.2. Assistive Communication Technologies
8.3. Cognitive & Psychological Research
8.4. Human-Computer Interaction (HCI) & Virtual Reality (VR)
8.5. Marketing & Advertising Research
8.6. Medical Training & Assessment
8.7. Usability Testing & User Experience (UX) Research
9. Eye Tracking Market, by Vertical
9.1. Introduction
9.2. Automotive & Transportation
9.3. Consumer Electronics
9.4. Government, Defense, and Aerospace
9.5. Healthcare & Research Labs
9.6. Retail & Advertisement
10. Americas Eye Tracking Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Eye Tracking Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Eye Tracking Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. FPNV Positioning Matrix
13.2. Market Share Analysis, By Key Player
13.3. Competitive Scenario Analysis, By Key Player
14. Competitive Portfolio
14.1. Key Company Profiles
14.1.1. Converus, Inc.
14.1.2. ERGONEERS Group
14.1.3. Eyegaze Inc.
14.1.4. EyeTech Digital Systems, Inc.
14.1.5. EyeTracking, Inc.
14.1.6. Gazepoint
14.1.7. iMotions A/S by Smart Eye
14.1.8. ISCAN, Inc.
14.1.9. Mirametrix Inc. by Lattice Semiconductor
14.1.10. NovaSight Ltd.
14.1.11. Pupil Labs GmbH
14.1.12. Seeing Machines Limited
14.1.13. Smart Eye AB
14.1.14. SR Research Ltd.
14.1.15. Tobii AB
14.2. Key Product Portfolio
15. Appendix
15.1. Discussion Guide
15.2. License & Pricing
FIGURE 1. EYE TRACKING MARKET RESEARCH PROCESS
FIGURE 2. EYE TRACKING MARKET SIZE, 2023 VS 2030
FIGURE 3. EYE TRACKING MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 4. EYE TRACKING MARKET SIZE, BY REGION, 2023 VS 2030 (%)
FIGURE 5. EYE TRACKING MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 6. EYE TRACKING MARKET DYNAMICS
FIGURE 7. EYE TRACKING MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
FIGURE 8. EYE TRACKING MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 9. EYE TRACKING MARKET SIZE, BY OFFERING, 2023 VS 2030 (%)
FIGURE 10. EYE TRACKING MARKET SIZE, BY OFFERING, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 11. EYE TRACKING MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
FIGURE 12. EYE TRACKING MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 13. EYE TRACKING MARKET SIZE, BY VERTICAL, 2023 VS 2030 (%)
FIGURE 14. EYE TRACKING MARKET SIZE, BY VERTICAL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 15. AMERICAS EYE TRACKING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 16. AMERICAS EYE TRACKING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 17. UNITED STATES EYE TRACKING MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 18. UNITED STATES EYE TRACKING MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 19. ASIA-PACIFIC EYE TRACKING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 20. ASIA-PACIFIC EYE TRACKING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 21. EUROPE, MIDDLE EAST & AFRICA EYE TRACKING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 22. EUROPE, MIDDLE EAST & AFRICA EYE TRACKING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 23. EYE TRACKING MARKET, FPNV POSITIONING MATRIX, 2023
FIGURE 24. EYE TRACKING MARKET SHARE, BY KEY PLAYER, 2023

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