Commercial Printing Market by Type (Digital Printing, Flexographic Printing, Gravure Printing), Application (Advertising, Packaging, Publishing) - Global Forecast 2024-2030

Commercial Printing Market by Type (Digital Printing, Flexographic Printing, Gravure Printing), Application (Advertising, Packaging, Publishing) - Global Forecast 2024-2030

The Commercial Printing Market size was estimated at USD 51.19 billion in 2023 and expected to reach USD 53.79 billion in 2024, at a CAGR 5.42% to reach USD 74.08 billion by 2030.

Commercial printing is the process of creating large volumes of professionally printed documents, such as brochures, magazines, books, and posters, along with package printing. Commercial printing services are able to deliver faster turnaround times compared to in-house production, which allows customers to have their materials delivered quickly without sacrificing quality. Over the years, this large-scale printing has enabled businesses and organizations to create custom pieces that can be used in promotions or advertising campaigns that will aid them in standing out from the competition. With the rise of digital technology, the commercial printing industry is experiencing a shift in its market. The increasing importance of packaging across end-user sectors, as well as its use in the publishing and advertising industries, has created a demand for commercial printing. However, the high costs of printing consumables and technology remain a significant restraint on the growth of the industry. Advancements and improvements in commercial printing technologies and the emerging amalgamation of smart packaging and digital printing present opportunities for companies to capitalize on a larger market presence.

Regional Insights

The Asia commercial printing market is growing, driven by the sustainable popularity of print media in India, China, Japan, and South Korea in support of their publishing and advertising industry. The exponential growth of eCommerce in the Asia-Pacific region has accelerated the need for packaging with informative labels. The high availability of raw materials and consumables, such as inks for printing, has enabled the region to offer economies of scale production. The Americas sector has tremendously adopted commercial digital printing for the book publishing sector, which is experiencing a high degree of growth. The market is also aided by the availability of high-quality printing technologies and players providing customized commercial printing services. Europe is moving towards a more sustainable commercial printing economy, as the governments are working toward a net-zero goal. The rising demand for personalized printed materials, such as promotional materials or online brochures, particularly in Germany, Italy, and France, has also contributed to commercial printing commercialization in Europe.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Commercial Printing Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

Rising importance of packaging across end-user sectors
Increasing use in the publishing and advertising industry
Popularity of online commercial printing services

Market Restraints

Concerns associated with the environmental impact of commercial printing

Market Opportunities

Advancements and improvements in commercial printing technologies
Emerging amalgamation of smart packaging and digital printing

Market Challenges

Technical complexities and performance issues of commercial printing

Market Segmentation Analysis

Type: Ongoing advancements to improve flexographic printing technologies
Application: Expansion of packaging industries driving the adoption of commercial printing

Market Disruption Analysis

Porter’s Five Forces Analysis
Value Chain & Critical Path Analysis
Pricing Analysis
Technology Analysis
Patent Analysis
Trade Analysis
Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Commercial Printing Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Commercial Printing Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Agfa and EFI Forge Strategic Partnership to Enhance Wide-Format Inkjet Printing Capabilities

Agfa and EFI announced a global strategic partnership to reshape the wide-format inkjet printing landscape. This alliance integrates EFI’s acclaimed roll-to-roll printing systems into Agfa’s advanced hybrid inkjet printers into its solutions portfolio. This collaboration is set to deliver a comprehensive range of cutting-edge products and solutions, positioning both companies to better serve their customers with innovative and versatile printing options.

Strategic Expansion in Printing Technology: Continental's Acquisition of Trelleborg's Printing Division

Continental AG expanded its range of surface solutions by acquiring Trelleborg AB's printing technology business, aiming to boost its industrial client base. With both companies having high levels of brand awareness, customers can now benefit from the wider global presence and improved capabilities. The acquisition strengthens Continental AG’s position in the printing industry as it adds around 600 employees at eight locations to its existing workforce of 800 people at three sites.

Kodak Enhances Channel Partner Network with Print & Finishing Solutions

Kodak has strategically broadened its channel partner network through a new collaboration with Print & Finishing Solutions (PFS), enabling PFS to distribute Kodak's comprehensive suite of printing products, including KODAK PROSPER Inkjet Presses, Imprinting Systems, PRINERGY Workflow Software Solutions, Offset CTP Systems, and Printing Plates, across its extensive sales territory. The integration of Kodak's high-volume production printing solutions and workflow automation software into PFS's product lineup addresses client needs for enhanced productivity and quality, supporting both digital and offset printing operations.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Commercial Printing Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Commercial Printing Market, highlighting leading vendors and their innovative profiles. These include ABC Printing Company, ACME Printing, Canon Inc., Cimpress PLC, ColorArt, Dai Nippon Printing Co., Ltd, Duncan Print Group, Eastman Kodak Company, Elanders AB, Firespring, Gorham Printing, Inc., Hall Commercial Printing, Jostens, Inc., Lagardere SCA, LSC Communications US, LLC, Minuteman Press, Multi-Color Corporation, Park Printing, Inc., Quad/Graphics, Inc., Quebecor Inc., Raksul Inc., Taylor Communications, Inc., The Evolution Group, The Imagine Group, LLC, The Magazine Printing Company, The Print Authority, Toppan Inc., Transcontinental Inc., WestRock Company, and Xerox Corporation.

Market Segmentation & Coverage

This research report categorizes the Commercial Printing Market to forecast the revenues and analyze trends in each of the following sub-markets:

Type
Digital Printing
Inkjet Printing
Laser Printing
Flexographic Printing
Gravure Printing
Large Format Printing
Offset Lithography Printing
Screen Printing
Application
Advertising
Packaging
Publishing
Books
Magazines
Newspapers
Region
Americas
Argentina
Brazil
Canada
Mexico
United States
California
Florida
Illinois
New York
Ohio
Pennsylvania
Texas
Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam
Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year