E-Commerce Market by Model Type Outlook (Business to Business, Business to Consumer), Payment Mode (Bank Transfers, Card Payments, Cash Payments), Application - Global Forecast 2024-2030

E-Commerce Market by Model Type Outlook (Business to Business, Business to Consumer), Payment Mode (Bank Transfers, Card Payments, Cash Payments), Application - Global Forecast 2024-2030


The E-Commerce Market size was estimated at USD 9.47 billion in 2023 and expected to reach USD 10.46 billion in 2024, at a CAGR 10.82% to reach USD 19.46 billion by 2030.

eCommerce (electronic commerce) refers to buying and selling of goods or services using the Internet. It allows consumers to purchase services or products directly from a seller online using a web browser or a mobile app. The transactions in eCommerce can involve different forms, such as business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C), or consumer-to-business (C2B). This method of commerce has become increasingly popular owing to the accessibility and convenience it offers, enabling shoppers to make purchases from anywhere at any time. The growth of the eCommerce market is propelled by several factors, including a shift in consumer preferences towards online platforms, supportive governmental policies to establish a unified regulatory framework that facilitates ease of doing business in the sector, and improvements in logistics and supply chain efficiencies. However, the market also faces challenges with concerns over data privacy and logistical inefficiencies. Despite these issues, the integration of artificial intelligence and machine learning in eCommerce platforms is expected to revolutionize customer service and personalization, while emerging markets present new growth territories. Moreover, innovations such as blockchain for secure transactions and eco-friendly practices in packaging and logistics hold the potential to address existing limitations and appeal to environmentally conscious consumers.

Regional Insights

The eCommerce landscapes across the Americas, Asia Pacific, and EMEA regions present distinct characteristics and growth catalysts shaped by consumer preferences, technological advancements, and strategic government initiatives. The eCommerce market in the Americas showcases robust growth, with the United States emphasizing the integration of advanced technologies, including AI and AR, to enhance shopping experiences, while Canada leans towards environmental sustainability and supports SMEs' digital transitions. The Asia-Pacific region witnesses rapid growth due to increased internet penetration and innovations catering to local languages and rural areas. Europe's varied consumer behaviors demand strategies for cross-border trade and GDPR compliance, addressing multiple language needs. The Middle East capitalizes on its young, tech-savvy population and substantial technological infrastructure investments. The market in Africa is still showcasing potential growth opportunities through initiatives, including the African Continental Free Trade Area (AfCFTA) agreement, which is propelling cross-border opportunities.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the E-Commerce Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

Increasing penetration of internet coupled with rising adoption of smartphone
Growing investments in logistics and warehouses
Rising importance of online marketing tools

Market Restraints

Lack of implementation of infrastructure

Market Opportunities

Technological advancements in the e-commerce sector
Government initiative to democratize e-commerce industry

Market Challenges

Concerns regarding security and privacy issues

Market Segmentation Analysis

Model Type Outlook: Rising popularity of B2B eCommerce model with increasing smartphone and internet penetration
Application: Growing importance of pharmaceutical eCommerce quick delivery solutions for in-home healthcare

Market Disruption Analysis

Porter’s Five Forces Analysis
Value Chain & Critical Path Analysis
Pricing Analysis
Technology Analysis
Patent Analysis
Trade Analysis
Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the E-Commerce Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the E-Commerce Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Jayud Global Logistics Enhances eCommerce Efficiency with Certified Operation Center in Longgang

Jayud Global Logistics Limited announced significant advancements in its logistics capabilities following the China Customs certification of its Longgang eCommerce Operation Center. Managed by Jayud and situated at its new headquarters, this center is part of a collaborative involvement with Shenzhen Kuaiyou Tech Company. Since February 2024, the center has managed about 15 daily containers under customs supervision code 9610, a designation that expedites the export of small eCommerce parcel deliveries.

Strategic Investments by Amazon in India's eCommerce Sector

In a significant move to bolster its market position in India, Amazon.com, Inc. has injected INR 1,600 crore into Amazon Seller Services, marking its second major investment within five months. This development occurs amidst growing competition in the Indian eCommerce landscape, particularly with Walmart’s recent USD 600 million infusion into Flipkart.

Super Plastronics Pvt Ltd (SPPL) Launches New eCommerce Platform Targeting INR 100 Crore Annual Business

Super Plastronics Pvt Ltd (SPPL), an Indian consumer electronics company, has unveiled its new eCommerce platform. This initiative comes in response to growing demand and aims to generate a yearly revenue of INR 100 crore. The platform is designed to sell over 100,000 products annually, including TVs, washing machines, air coolers, and ACs, via both a website and mobile applications for Android and iOS.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the E-Commerce Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the E-Commerce Market, highlighting leading vendors and their innovative profiles. These include Adobe Inc., Alibaba Group Holding Limited, Amazon Inc., Apple Inc., Baidu Inc., Best Buy Co. Inc., BigCommerce Pty. Ltd., eBay Inc., Groupon, Inc., IndiaMART InterMESH Ltd., Intershop Communications AG, JD.com, Inc., Loaded Commerce, LLC, Lowe's Companies, Inc., LVMH Group, Nykaa E-Retail Pvt. Ltd., Optimizely, Inc., Otto Group, PrestaShop SA, Rakuten Group, Inc., Reliance Retail Limited, Salesforce, Inc., Sana Commerce EMEA B.V., SAP SE, Shopify Inc., ShopWired by Platform 21 Limited, Target Corporation, Walmart Inc., WooCommerce, Inc., and Zoey, Inc..

Market Segmentation & Coverage

This research report categorizes the E-Commerce Market to forecast the revenues and analyze trends in each of the following sub-markets:

Model Type Outlook
Business to Business
Business to Consumer
Payment Mode
Bank Transfers
Card Payments
Cash Payments
Digital Wallets
Application
Beauty & Fashion
Electronic
Food & Beverages
Household
Pharmaceutical
Travel & Tourism
Region
Americas
Argentina
Brazil
Canada
Mexico
United States
California
Florida
Illinois
New York
Ohio
Pennsylvania
Texas
Asia-Pacific
Australia
China
India
Indonesia
Japan
Malaysia
Philippines
Singapore
South Korea
Taiwan
Thailand
Vietnam
Europe, Middle East & Africa
Denmark
Egypt
Finland
France
Germany
Israel
Italy
Netherlands
Nigeria
Norway
Poland
Qatar
Russia
Saudi Arabia
South Africa
Spain
Sweden
Switzerland
Turkey
United Arab Emirates
United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing penetration of internet coupled with rising adoption of smartphone
5.1.1.2. Growing investments in logistics and warehouses
5.1.1.3. Rising importance of online marketing tools
5.1.2. Restraints
5.1.2.1. Lack of implementation of infrastructure
5.1.3. Opportunities
5.1.3.1. Technological advancements in the e-commerce sector
5.1.3.2. Government initiative to democratize e-commerce industry
5.1.4. Challenges
5.1.4.1. Concerns regarding security and privacy issues
5.2. Market Segmentation Analysis
5.2.1. Model Type Outlook: Rising popularity of B2B eCommerce model with increasing smartphone and internet penetration
5.2.2. Application: Growing importance of pharmaceutical eCommerce quick delivery solutions for in-home healthcare
5.3. Market Disruption Analysis
5.4. Porter’s Five Forces Analysis
5.4.1. Threat of New Entrants
5.4.2. Threat of Substitutes
5.4.3. Bargaining Power of Customers
5.4.4. Bargaining Power of Suppliers
5.4.5. Industry Rivalry
5.5. Value Chain & Critical Path Analysis
5.6. Pricing Analysis
5.7. Technology Analysis
5.8. Patent Analysis
5.9. Trade Analysis
5.10. Regulatory Framework Analysis
6. E-Commerce Market, by Model Type Outlook
6.1. Introduction
6.2. Business to Business
6.3. Business to Consumer
7. E-Commerce Market, by Payment Mode
7.1. Introduction
7.2. Bank Transfers
7.3. Card Payments
7.4. Cash Payments
7.5. Digital Wallets
8. E-Commerce Market, by Application
8.1. Introduction
8.2. Beauty & Fashion
8.3. Electronic
8.4. Food & Beverages
8.5. Household
8.6. Pharmaceutical
8.7. Travel & Tourism
9. Americas E-Commerce Market
9.1. Introduction
9.2. Argentina
9.3. Brazil
9.4. Canada
9.5. Mexico
9.6. United States
10. Asia-Pacific E-Commerce Market
10.1. Introduction
10.2. Australia
10.3. China
10.4. India
10.5. Indonesia
10.6. Japan
10.7. Malaysia
10.8. Philippines
10.9. Singapore
10.10. South Korea
10.11. Taiwan
10.12. Thailand
10.13. Vietnam
11. Europe, Middle East & Africa E-Commerce Market
11.1. Introduction
11.2. Denmark
11.3. Egypt
11.4. Finland
11.5. France
11.6. Germany
11.7. Israel
11.8. Italy
11.9. Netherlands
11.10. Nigeria
11.11. Norway
11.12. Poland
11.13. Qatar
11.14. Russia
11.15. Saudi Arabia
11.16. South Africa
11.17. Spain
11.18. Sweden
11.19. Switzerland
11.20. Turkey
11.21. United Arab Emirates
11.22. United Kingdom
12. Competitive Landscape
12.1. Market Share Analysis, 2023
12.2. FPNV Positioning Matrix, 2023
12.3. Competitive Scenario Analysis
12.3.1. Jayud Global Logistics Enhances eCommerce Efficiency with Certified Operation Center in Longgang
12.3.2. Strategic Investments by Amazon in India's eCommerce Sector
12.3.3. Super Plastronics Pvt Ltd (SPPL) Launches New eCommerce Platform Targeting INR 100 Crore Annual Business
12.4. Strategy Analysis & Recommendation
13. Competitive Portfolio
13.1. Key Company Profiles
13.2. Key Product Portfolio

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