Bird Food Market by Type (Cracked Corn, Fruits & Berries, Mealworms), Bird Type (Caged Birds, Wild Birds), Sales Channel, End-User - Global Forecast 2024-2030

Bird Food Market by Type (Cracked Corn, Fruits & Berries, Mealworms), Bird Type (Caged Birds, Wild Birds), Sales Channel, End-User - Global Forecast 2024-2030

The Bird Food Market size was estimated at USD 2.20 billion in 2023 and expected to reach USD 2.32 billion in 2024, at a CAGR 5.34% to reach USD 3.17 billion by 2030.

The bird food market includes a diverse range of products designed to cater to various bird species' nutritional needs as pets or maintained in aviaries and zoos. Growing knowledge about the nutritional needs of birds encourages owners to seek high-quality, species-specific diets, pushing demand for premium products. Improving economic conditions allows pet owners to spend more on pet care, including specialized diets for birds. An increase in pet ownership globally, including birds, directly boosts demand for bird food. However, the bird food industry faces stringent regulations regarding sourcing and processing ingredients, which can increase costs and slow product introduction. Economic instability can reduce consumer spending on non-essential goods, including premium bird food products. Moreover, there is a rising demand for organic and non-GMO bird foods, reflecting broader trends in human food consumption. The development of more convenient, mess-free, and appealing bird food formats, such as edible perches or nutritionally balanced treats, can attract new customers and create opportunities for market growth.

Regional Insights

In the Americas region, particularly the United States, has a well-established market for bird food, driven by a high pet ownership rate and a strong culture of bird feeding. Recent patents in the U.S. focus on innovative bird food compositions that cater to health-specific needs of birds, such as enhanced plumage or improved digestion. European consumers demonstrate a strong preference for eco-friendly and sustainably sourced bird food products. The EMEA market is regulated under strict EU standards ensuring the safety and quality of bird food. Recent research within EU countries has been directed towards understanding the dietary preferences of various native bird species, influencing product offerings that mimic natural diets. The Middle East has an emerging market potential with an increasing interest in pet birds, particularly within affluent circles, driving demand for luxury bird food products. Africa, while still nascent, shows potential in the South African region where pet ownership rates are rising. Asia Pacific is rapidly growing in terms of bird food market development. China's market is expanding due to increased pet ownership and a growing middle class. Japan has a mature market with a strong inclination towards health-oriented products, reflecting in both local research and consumer buying patterns. India is at a nascent stage but shows potential due to an increasing rate of pet adoption and a cultural affinity towards bird keeping.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Bird Food Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

• Increasing consumer inclination toward keeping pet birds
• Growing availability of bird food on online channels

Market Restraints

• Fluctuating price of raw materials used as bird food

Market Opportunities

• Introduction of new bird food mixtures by market players
• Ongoing trend of feeding wild birds in gardens

Market Challenges

• Quality concerns associated with bird food

Market Segmentation Analysis

• Type: Increasing preference for seeds due to nutritional benefits
• Sales Channel: Exploring bird food purchasing options including online retail and supermarkets

Market Disruption Analysis

• Porter’s Five Forces Analysis
• Value Chain & Critical Path Analysis
• Pricing Analysis
• Technology Analysis
• Patent Analysis
• Trade Analysis
• Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Bird Food Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Bird Food Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Strategic Expansion of A&E Cage Company to Enhance Customer Service and Product Availability

A&E Cage Company announced a significant expansion of an existing warehouse in Burlington, New Jersey, nearly doubling the current space with over 40,000 square feet designated for warehousing. The expansion aligns with the company’s strategic objectives to accommodate growing market demand and broaden its business outreach. The enhancement underscores A&E Cage Company’s dedication to fulfilling market needs through continuous improvement and innovation.

Petsource's Strategic Growth in Freeze-Dried Pet Food Manufacturing

Petsource by Scoular has significantly enhanced its production capabilities with a USD 75 million expansion at its Seward facility, increasing its manufacturing space and effectively tripling its production capacity. This expansion supports the growth of existing partnerships and also accommodates new clients, facilitating the introduction of innovative products in the rapidly expanding freeze-dried pet food sector.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Bird Food Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Bird Food Market, highlighting leading vendors and their innovative profiles. These include 3D Pet Products., Armstrong Bird Food, Bartholomews bird food, Brinvale Bird Foods, Bulldog Products by Edgewell Personal Care, Des Moins Feed Co. Inc., F.M. Brown's Sons, Inc., Flying Colors, Harrison's Bird Foods, Harvest Pet Foods, Ivel Valley Wild Bird Food, Kaytee Products, Inc., Lafeber International, Mars Inc., Mogiana Alimentos SA, Pennington Seed Inc., Pine Tree Farms Inc, Scarlett Pet Food, The Scoular Company, Umayal Pet Foods, Valemount Trading, Varsha Industries Pvt. Ltd., Wagner's LLC., and Wild Birds Unlimited Inc..

Market Segmentation & Coverage

This research report categorizes the Bird Food Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Type
• Cracked Corn
• Fruits & Berries
• Mealworms
• Nectar
• Pellets
• Seeds
• Suet
• Bird Type
• Caged Birds
• Wild Birds
• Sales Channel
• Online Retailers
• Pet Stores
• Supermarkets & Hypermarkets
• Veterinary Clinics
• End-User
• Aviaries & Bird Sanctuaries
• Breeders & Resellers
• Educational & Research Facilities:
• Pet Owners
• Zoos

Region

• Americas
• Argentina
• Brazil
• Canada
• Mexico
• United States
• California
• Florida
• Illinois
• New York
• Ohio
• Pennsylvania
• Texas
• Asia-Pacific
• Australia
• China
• India
• Indonesia
• Japan
• Malaysia
• Philippines
• Singapore
• South Korea
• Taiwan
• Thailand
• Vietnam
• Europe, Middle East & Africa
• Denmark
• Egypt
• Finland
• France
• Germany
• Israel
• Italy
• Netherlands
• Nigeria
• Norway
• Poland
• Qatar
• Russia
• Saudi Arabia
• South Africa
• Spain
• Sweden
• Switzerland
• Turkey
• United Arab Emirates
• United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year