Automotive Sun Visor Market by Type (Conventional Type, LCD Sun Visor), Surface Material (Fabric, Vinyl), Distribution, Vehicle - Global Forecast 2024-2030

Automotive Sun Visor Market by Type (Conventional Type, LCD Sun Visor), Surface Material (Fabric, Vinyl), Distribution, Vehicle - Global Forecast 2024-2030

The Automotive Sun Visor Market size was estimated at USD 1.46 billion in 2023 and expected to reach USD 1.59 billion in 2024, at a CAGR 9.50% to reach USD 2.77 billion by 2030.

The automotive sun visor includes sun visors used in vehicles that help in improving driver visibility by shielding their eyes from direct sunlight and glare, enhancing both comfort and safety. Sun visors are utilized across a broad spectrum of vehicles, including passenger cars, light commercial vehicles, and heavy commercial vehicles. An increase in vehicle production and sales worldwide is driving the growth of the automotive sun visors market. Additionally, rising consumer demand for enhanced safety and comfort features within vehicles propels market growth. Regulatory mandates concerning driver safety also play a crucial role in the adoption of high-quality sun visors. The high cost associated with integrating advanced technologies into sun visors hampers market growth. The growing integration of smart technologies including sensors and displays, offering advanced functionalities such as glare protection and driver information systems, is expected to create opportunities for market growth. The increasing adoption of electric vehicles (EVs) presents additional prospects for customized sun visor designs catering to this burgeoning segment.

Regional Insights

In the Americas' automotive sun visor market is rapidly expanding with the rising customer preference for SUVs and trucks equipped with extensive comfort and safety features. Recent investments in automotive manufacturing and design are further supporting this growth, alongside initiatives aiming at reducing sun glare accidents. South America shares similar market dynamics, with a steady push towards adopting new technologies in automotive components, including sun visors. The EMEA region presents a diverse market, with the EU countries leading in innovation and regulatory standards. The adoption of stringent safety and environmental regulations in the EU is steering manufacturers towards developing sustainable and high-quality automotive sun visors. The Middle East, known for its luxury vehicle market, demands high-end sun visors with advanced features including integrated lighting and displays. Africa is gradually expanding, driven by rising automotive sales and the entry of global players. Investment in research for materials that can withstand extreme climates is prominent in both the Middle East and Africa, fostering regional market development. The APAC region is experiencing significant growth in the automotive sun visor market. This can be attributed to the expanding automotive industry, increased vehicle production, and rising consumer demand for luxury vehicles equipped with advanced features. Japan continues to pioneer in compact and electric vehicle segments, introducing sun visors with enhanced functionalities. Meanwhile, in India, the growing middle-class population and heightened awareness of vehicle safety standards are propelling the demand for high-quality automotive sun visors.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Automotive Sun Visor Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

• Growing sales and production of vehicles across the globe
• Demand for driving comfort and safety of driver from being blinded by the sun
• Availability of regulatory mandates concerning driver safety

Market Restraints

• High cost of automotive digital sun visor

Market Opportunities

• Introduction of next-generation automotive sun visor
• Growing potential of solar-powered ventilation systems integrated within sun visors

Market Challenges

• Certain technical limitations with automotive digital sun visor

Market Segmentation Analysis

• Type: Growing usage of liquid crystal display sun visors offering adjustable tint levels that can be controlled electronically
• Vehicle: High potential of automotive sun visors in passenger vehicles primarily for driver and passenger comfort

Market Disruption Analysis

• Porter’s Five Forces Analysis
• Value Chain & Critical Path Analysis
• Pricing Analysis
• Technology Analysis
• Patent Analysis
• Trade Analysis
• Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Automotive Sun Visor Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Automotive Sun Visor Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Ford patents a sun visor that can shatter windows

Ford has developed an innovative design for automotive sun visors, integrating functionality with safety by incorporating a feature that allows the sun visor to serve as an emergency tool for shattering car windows. According to details disclosed in the recently filed patent, this novel sun visor retains the traditional appearance and functionality, with the added capability of detaching from its metal rod. This breakthrough underscores Ford's commitment to enhancing in-vehicle safety features, presenting a dual-purpose component that merges practicality with emergency preparedness.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Automotive Sun Visor Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Automotive Sun Visor Market, highlighting leading vendors and their innovative profiles. These include AGC AUTOMOTIVE EUROPE SA, American Stitchco, Inc., Atlas Holdings LLC, CARiD, Continental AG, Dongfeng Motor Parts and Components Group Co., Ltd., Dorman Products, Inc., Gentex Corporation, GRIOS s.r.o., Grupo Antolin, Hammacher Schlemmer & Company, Inc., Hayashi Telempu Co., Ltd., Kasai Kogyo Co., Ltd., KB Foam Inc., Knauf Industries, Leman Industries, Martur Fompak International, Nifco Inc., Nye Lubricants, Inc., Patent Yogi LLC, Reed Relays and Electronics India Limited, Ripper Merchandise, LLC, Shigeru Co., Ltd., and Toyota Boshoku Corporation.

Market Segmentation & Coverage

This research report categorizes the Automotive Sun Visor Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Type
• Conventional Type
• LCD Sun Visor
• Surface Material
• Fabric
• Vinyl
• Distribution
• Aftermarket
• OEM
• Vehicle
• Commercial Vehicle
• Passenger Vehicle

Region

• Americas
• Argentina
• Brazil
• Canada
• Mexico
• United States
• California
• Florida
• Illinois
• New York
• Ohio
• Pennsylvania
• Texas
• Asia-Pacific
• Australia
• China
• India
• Indonesia
• Japan
• Malaysia
• Philippines
• Singapore
• South Korea
• Taiwan
• Thailand
• Vietnam
• Europe, Middle East & Africa
• Denmark
• Egypt
• Finland
• France
• Germany
• Israel
• Italy
• Netherlands
• Nigeria
• Norway
• Poland
• Qatar
• Russia
• Saudi Arabia
• South Africa
• Spain
• Sweden
• Switzerland
• Turkey
• United Arab Emirates
• United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year