Automotive Seat Motor Market by Motor Type (Brushed, Brushless), End-user (Aftermarket, Original Equipment Manufacturers (OEMs)), Applications - Global Forecast 2024-2030

Automotive Seat Motor Market by Motor Type (Brushed, Brushless), End-user (Aftermarket, Original Equipment Manufacturers (OEMs)), Applications - Global Forecast 2024-2030

The Automotive Seat Motor Market size was estimated at USD 6.02 billion in 2023 and expected to reach USD 6.36 billion in 2024, at a CAGR 5.88% to reach USD 8.99 billion by 2030.

An automotive seat motor is a compact electrical device installed within the vehicle's seating system. Its primary function is to automate adjustments, enabling the seat to move in various directions, such as forward, backward, up, and down, or to adjust the seat's angle and lumbar support according to the occupant's preference. This motor-driven mechanism enhances the comfort, convenience, and ergonomic support for the driver and passengers, contributing to a safer and more comfortable driving experience. The incorporation of seat motors is a standard feature in modern vehicles, reflecting advancements in automotive technology to improve user satisfaction and accessibility. The growth of the automotive seat motor market is driven by increasing consumer demand for comfort and safety within vehicles. Incorporating advanced features, especially in luxury vehicles, has become a key factor as preferences shift towards vehicles that provide an enhanced driving experience. This trend underlines the importance of automotive seat motors, which play a crucial role in adjusting seats for improved comfort and safety, propelling the market growth. The high costs associated with incorporating automotive seat motors and disruptions in the supply chain act as significant barriers to market growth. The ongoing innovation and product development in the automotive seat motor sector represents a significant opportunity for market expansion, particularly through the focus on eco-friendly materials and manufacturing processes. This approach aligns with the increasing global demand for sustainable automotive components and opens up new market segments interested in environmentally conscious products.

Regional Insights

In the Americas, particularly in countries such as the United States, Canada, and Brazil, the automotive seat motor market is experiencing steady growth. The Americas benefits from major automotive manufacturers and suppliers investing in advanced technologies, including electric and luxury vehicles, where seat motors are a standard feature. The increasing demand for sports utility vehicles (SUVs) and trucks in North America, alongside the focus on vehicle comfort and customization, propels the market forward. Consumers' increasing awareness and demand for safety and comfort features in vehicles also play a significant role in the growth of the automotive seat motor market. The Asia-Pacific region is showcasing rapid growth in the automotive seat motor market, majorly in countries including China, Japan, and India. The Asia-Pacific region's growth is primarily driven by the expanding automotive industry, rising middle-class population, and increasing disposable incomes. The demand for passenger vehicles is rising, with a interest in luxury and electric vehicles equipped with advanced seating options controlled by motors. The rise in automation and the adoption of smart technologies in vehicles further propel the demand for automotive seat motors in this region. The EMEA region's market strongly emphasizes innovation, safety, and luxury. Europe is home to several automotive manufacturers known for their high-quality and luxurious vehicles, where advanced seat motors are an integral feature. The EMEA region showcases a robust demand for electric and hybrid vehicles, aligning with environmental regulations and policies promoting vehicle efficiency and emissions reduction. The Middle East, with its affluent consumer base, prefers luxury vehicles, indirectly influencing the demand for advanced automotive seat motors. Africa presents potential growth opportunities due to the increasing automotive sales and the gradual improvement in economic conditions.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Automotive Seat Motor Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

• Increasing automotive production worldwide
• Rising consumers focus on comfort and safety in vehicles
• Growing demand for luxury vehicles equipped with advanced features

Market Restraints

• High cost of incorporation and supply chain disruptions

Market Opportunities

• Ongoing innovation and product development
• Need to develop seat motors using eco-friendly materials and manufacturing processes

Market Challenges

• Technological complexities and economic fluctuations

Market Segmentation Analysis

• Motor Type: Increasing demand for brushless motors due to increased efficiency and durability
• Applications: Widening adoption in passenger vehicles for enhancing comfort and convenience

Market Disruption Analysis

• Porter’s Five Forces Analysis
• Value Chain & Critical Path Analysis
• Pricing Analysis
• Technology Analysis
• Patent Analysis
• Trade Analysis
• Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Automotive Seat Motor Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Automotive Seat Motor Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Hyundai Mobis and True Assistive Tech Partnered to Pioneer Inclusive Car Seat Innovations for Enhanced Mobility

Hyundai Mobis partnered with True Assistive Tech to develop innovative car seat solutions designed to improve the accessibility of vehicles for individuals with mobility challenges. The partnership is set to introduce advanced seating systems by leveraging True Assistive Tech's expertise in assistive technologies alongside Hyundai Mobis's capabilities in automotive parts innovation.

Graco launched 4Ever DLX Grad 5-in-1 Car Seat Elevating Child Safety

Graco launched the innovative 4Ever DLX Grad 5-in-1 Car Seat, a product offering five versatile modes of use, including an exclusive removable seat belt trainer aimed at correctly positioning kids' seat belts, enhancing their vehicle safety. This car seat is set to redefine child safety standards, allowing for secure travel for children up to 12 years of age.

Lear Corporation Enhanced Vehicle Comfort Innovation by Acquiring Seat Technology Supplier I.G. Bauerhin

Lear Corporation, focusing on Seating and E-Systems, acquired I.G. Bauerhin (IGB), a supplier known for its innovative seat heating, ventilation, cooling, and steering wheel heating solutions, along with seat sensing and electronic control technologies. IGB's addition significantly expands Lear Corporation's capabilities in delivering advanced comfort technologies within vehicles.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Automotive Seat Motor Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Automotive Seat Motor Market, highlighting leading vendors and their innovative profiles. These include Brose Fahrzeugteile SE & Co. Kommanditgesellschaft, Coburg, Inteva Products, LLC, Johnson Electric Holdings Limited, Mabuchi Motor Co., Ltd., Mitsuba Corporation, Nidec Corporation, Robert Bosch GmbH, ShengHuaBo Group, Shuanglin Group, and Toyota Boshoku Corporation.

Market Segmentation & Coverage

This research report categorizes the Automotive Seat Motor Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Motor Type
• Brushed
• Brushless
• End-user
• Aftermarket
• Original Equipment Manufacturers (OEMs)
• Applications
• Commercial Vehicles
• Passenger Vehicles

Region

• Americas
• Argentina
• Brazil
• Canada
• Mexico
• United States
• California
• Florida
• Illinois
• New York
• Ohio
• Pennsylvania
• Texas
• Asia-Pacific
• Australia
• China
• India
• Indonesia
• Japan
• Malaysia
• Philippines
• Singapore
• South Korea
• Taiwan
• Thailand
• Vietnam
• Europe, Middle East & Africa
• Denmark
• Egypt
• Finland
• France
• Germany
• Israel
• Italy
• Netherlands
• Nigeria
• Norway
• Poland
• Qatar
• Russia
• Saudi Arabia
• South Africa
• Spain
• Sweden
• Switzerland
• Turkey
• United Arab Emirates
• United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year