Automotive Active Cornering System Market by Type (Electric Car, Hybrid Car, Oil-powered Car), Systems (Active Rear Steering, Adaptive Air Suspension, Cornering Brake Control), Application - Global Forecast 2024-2030

Automotive Active Cornering System Market by Type (Electric Car, Hybrid Car, Oil-powered Car), Systems (Active Rear Steering, Adaptive Air Suspension, Cornering Brake Control), Application - Global Forecast 2024-2030

The Automotive Active Cornering System Market size was estimated at USD 3.00 billion in 2023 and expected to reach USD 3.25 billion in 2024, at a CAGR 8.46% to reach USD 5.30 billion by 2030.

The automotive active cornering system is an advanced vehicle technology designed to enhance the handling and safety of a vehicle whilst navigating through curves and corners. This innovative system actively manages the distribution of power and braking force to the wheels during cornering, thereby improving grip and stability. It senses the steering input, vehicle speed, and lateral acceleration to adjust the torque vector across the axles dynamically. This reduces understeer or oversteer, ensuring a more controlled and responsive driving experience. The automotive active cornering system notably boosts the vehicle's performance and driver confidence in challenging driving conditions by actively intervening to maintain the desired path of travel. The growth of the automotive active cornering system market is driven by the increasing consumer demand for vehicle safety and enhanced driving dynamics. The high cost of implementation, maintenance, and complexity associated with the design and development of automotive active cornering systems hinders their adoption. The rising trend of vehicle electrification offers a new avenue for automotive active cornering system market expansion, as electric and hybrid vehicles require advanced stability systems to manage their high torque levels and weight distribution.

Regional Insights

The automotive active cornering systems market in the Americas is experiencing robust growth, driven by the increasing adoption of advanced vehicle safety and performance technologies. The United States, with a strong presence of leading OEMs, significantly contributes to the regional demand. Moreover, initiatives to enhance vehicle safety standards in Latin American countries are expected to further boost market growth in the region. The Asia-Pacific region is the rapidly growing market for automotive active cornering systems globally, attributed mainly to the burgeoning automotive industry in countries including China, India, Japan, and South Korea. Rapid urbanization, increasing disposable incomes, and a heightened emphasis on vehicle safety and performance drive automotive active cornering systems market expansion in the Asia-Pacific region. China, the world's largest automotive market, is pivotal in the region's market dynamics. Additionally, government policies encourage the adoption of electric vehicles (EVs) and hybrid vehicles. These vehicles often incorporate advanced driving assistance systems (ADAS), including active cornering systems, which are actively contributing to this region's growth. The automotive active cornering system market in the EMEA region is experiencing significant growth, driven by increasing demand for vehicle safety features and advancements in automotive technologies. The stringent EU regulations on vehicle safety and emissions are major growth catalysts in Europe. The push for lower CO2 emissions and the high adoption rate of electric and hybrid vehicles in European countries drive the demand for advanced vehicle technologies, including active cornering systems. There is a rising interest in luxury vehicles equipped with advanced safety systems, including active cornering in the Middle East and African markets. The EU's technological advancements drive the proliferation of active cornering systems, influencing markets in the Middle East and Africa through trade and automotive standards.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Automotive Active Cornering System Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

• Increasing consumer demand for vehicle safety and enhanced driving dynamics
• Widening technological advancement in sensor accuracy and real-time data processing

Market Restraints

• High cost associated with the implementation and maintenance

Market Opportunities

• Growing integration of active cornering systems with electric power steering (EPS)
• Collaborations and partnerships with technology providers specializing in sensors and software technologies

Market Challenges

• Complexity associated with the design and development of automotive active cornering systems

Market Segmentation Analysis

• Type: Increasing need for automotive active cornering systems in electric cars
• Application: Sport utility vehicles increasingly benefit from automotive active cornering systems

Market Disruption Analysis

• Porter’s Five Forces Analysis
• Value Chain & Critical Path Analysis
• Pricing Analysis
• Technology Analysis
• Patent Analysis
• Trade Analysis
• Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Automotive Active Cornering System Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Automotive Active Cornering System Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Lamborghini Unveils Trick Active-Alignment Setup

Lamborghini unveiled an innovative active alignment system designed to enhance the driving experience by dynamically altering the vehicle's alignment during cornering maneuvers. The advanced technology significantly boosts handling and stability, ensuring a smoother, more controlled drive. The system promises unprecedented precision and performance, setting a new benchmark in the automotive industry by smartly adjusting to the road's curvature.

Bridgestone Launched New Ecopia ENLITEN Long-Haul Tyre Range

Bridgestone launched the latest Ecopia ENLiten tire range, which marks a significant advancement in tire technology, offering an impressively lighter construction without compromising durability or performance. Specifically engineered for long-haul applications, these tires demonstrate remarkable improvements in rolling resistance, a key factor in reducing vehicle fuel consumption and lowering carbon emissions.

Hyundai Launched N Brand's First Ev Model Ioniq 5 N

Hyundai launched the IONIQ 5 N, the first electric vehicle (EV) under its high-performance N brand. The launch marks Hyundai's foray into the electrified sector of the high-performance market and signifies a key milestone in the company's strategy to bolster its portfolio of green vehicles. The IONIQ 5 N is designed to deliver an exceptional blend of performance and environmental friendliness, aiming to set new benchmarks in the EV segment.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Automotive Active Cornering System Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Automotive Active Cornering System Market, highlighting leading vendors and their innovative profiles. These include Aisin Seiki Co., Ltd., BorgWarner Inc., Continental AG, Denso Corporation, Eaton, GKN Automotive Limited, Hella KGaA Hueck & Co., Hitachi Automotive Systems, Ltd., Hyundai Motor Group, Infineon Technologies AG, Johnson Electric Holdings Limited, JTEKT Corp., Magna International Inc., Mitsubishi Electric Corporation, Moog Inc, NVIDIA Corporation, Robert Bosch GmbH, Tenneco Inc., Thyssenkrupp AG, TRW Automotive, Valeo, WABCO, and ZF Friedrichshafen AG.

Market Segmentation & Coverage

This research report categorizes the Automotive Active Cornering System Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Type
• Electric Car
• Hybrid Car
• Oil-powered Car
• Systems
• Active Rear Steering
• Adaptive Air Suspension
• Cornering Brake Control
• Dynamic Stability Control (DSC)
• Electronic Limited Slip Differential (eLSD)
• Torque Vectoring Differential
• Application
• Heavy Passenger Car
• SUVs
• Region
• Americas
• Argentina
• Brazil
• Canada
• Mexico
• United States
• California
• Florida
• Illinois
• New York
• Ohio
• Pennsylvania
• Texas
• Asia-Pacific
• Australia
• China
• India
• Indonesia
• Japan
• Malaysia
• Philippines
• Singapore
• South Korea
• Taiwan
• Thailand
• Vietnam
• Europe, Middle East & Africa
• Denmark
• Egypt
• Finland
• France
• Germany
• Israel
• Italy
• Netherlands
• Nigeria
• Norway
• Poland
• Qatar
• Russia
• Saudi Arabia
• South Africa
• Spain
• Sweden
• Switzerland
• Turkey
• United Arab Emirates
• United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year