Arts & Crafts Supplies Market by Product Type (Drawing & Painting Supplies, Jewelry Making Supplies, Scrapbooking & Paper Crafting), Sales Channel (Offline, Online Sales), End User - Global Forecast 2024-2030

Arts & Crafts Supplies Market by Product Type (Drawing & Painting Supplies, Jewelry Making Supplies, Scrapbooking & Paper Crafting), Sales Channel (Offline, Online Sales), End User - Global Forecast 2024-2030


The Arts & Crafts Supplies Market size was estimated at USD 45.75 billion in 2023 and expected to reach USD 49.44 billion in 2024, at a CAGR 8.16% to reach USD 79.24 billion by 2030.

Arts & crafts supplies encompass various materials, tools, and accessories for creative and decorative activities. These supplies cater to many consumers, including amateur hobbyists, professional artists, educators, and children. The growing focus of educational institutes on arts & crafts activities and the increasing penchant of consumers to spend on luxury art supplies are driving the demand for arts & crafts supplies. In addition, the rising online market presence of arts & crafts manufacturers is also fueling market development. The availability of a wide range of substitutes and high competition in the market with an increasing number of players are limiting the market growth. The introduction of attractive and innovative products such as pens with multipurpose use and the development of eco-friendly products and do-it-yourself (DIY) kits are expected to contribute to growth in the arts & crafts supplies market in the coming years.

Regional Insights

In the Americas, particularly in the United States and Canada, a growing trend towards do-it-yourself (DIY) crafts reflects a significant consumer interest in personalized goods and activities that promote mindfulness and mental well-being. Upticks in hobbyist arts and crafts resonate with consumer needs for leisure and educational activities, as evidenced by the rising demand for craft supplies. The United States specifically has seen a proliferation of e-commerce platforms that simplify the purchasing process, catering to the convenience consumers increasingly seek. In Europe, the growing preference for handcrafted and sustainable products nurtures the arts and crafts supplies market. Initiatives to promote arts in education and community activities reflect the consumer need for creative outlets and sustainability. The market is characterized by a rich heritage of traditional crafts, which varies from country to country, influencing customer preferences. In the Middle East and Africa, despite the presence of a relatively nascent arts and crafts culture, there is burgeoning interest driven by educational reforms and the recognition of art as an important element for cultural expression and tourism. The Asia Pacific region, encompassing China, Japan, and India, among others, showcases a diverse arts and crafts ecology. In this region, traditional crafts are an integral part of cultural heritage, significantly influencing consumer choices. The evolving needs of both education sectors and a sizable hobbyist population drive demand. In China, government support for cultural businesses has contributed to market growth, while Japan's rich tradition in crafts, including origami, fuels local and international interest. India's diverse artisan communities and government initiatives to support handicrafts also play an important role in the regional market dynamics.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Arts & Crafts Supplies Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers
  • Increasing penchant of consumers to spend on luxury art supplies
  • Focus of educational institutes on art & craft activities
  • Growing online market presence of arts & crafts manufacturers
Market Restraints
  • Availability of broad range of substitutes
Market Opportunities
  • Introduction of attractive and innovative products
  • Development of eco-friendly products and do it yourself (DIY) kits
Market Challenges
  • High competition in the market with increasing number of players
Market Segmentation Analysis
  • Product Type: Growing utilization of jewelry making supplies in fashion industry
  • Sales Channel: Increasing preference for online channels for buying arts and crafts supplies due to convenience in the shopping
  • End User: Increasing use of art and supplies owing to trend of DIY home décor
Market Disruption Analysis
  • Porter’s Five Forces Analysis
  • Value Chain & Critical Path Analysis
  • Pricing Analysis
  • Technology Analysis
  • Patent Analysis
  • Trade Analysis
  • Regulatory Framework Analysis
FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Arts & Crafts Supplies Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Arts & Crafts Supplies Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

AdLift acquires the digital marketing mandate for Craftslane

AdLift, a seasoned player in digital marketing, has officially been entrusted with the digital marketing responsibilities for Craftslane, a company celebrated for crafting products and personalized gifts that encapsulate the essence of life's simplest joys. This strategic collaboration underscores Craftslane's commitment to amplifying life's fleeting moments of happiness through its product offerings.

Orbital Lab Launches Digital E-commerce Platform for Jacquard Products

Jacquard Products, a manufacturer of fabric arts materials for over 35 years, has partnered with Orbital Lab to enhance its branding and introduce a robust e-commerce platform. Flagship product spearheaded a diverse range of top-quality artistic supplies, now encompassing upwards of 20 product lines, kits, and accessories that continue to be the hallmark of innovation.

MPE Partners and DecoArt Announce the Acquisition of Jack Richeson

MPE Partners, in collaboration with its portfolio entity DecoArt LLC, has completed the strategic acquisition of Jack Richeson & Co., Inc., a company in the arts sector renowned for its quality art supplies tailored to both the fine art and educational domains. This acquisition maps out a significant opportunity for growth, drawing on the complementary strengths of DecoArt and Jack Richeson to deepen their market reach, optimize customer satisfaction, and broaden their product spectrum.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Arts & Crafts Supplies Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Arts & Crafts Supplies Market, highlighting leading vendors and their innovative profiles. These include Brustro, Coliro GmbH, COLOP Stempelerzeugung Skopek Gesellschaft m.b.H. & Co. KG, Crafter’s Companion Ltd., Craftslane, Daler-Rowney Ltd., DecoArt, LLC, Deli Group Co., Ltd., DOMS Industries Limited, eeBoo Corporation, Fabbrica Italiana Lapis ed Affini S.p.A., Faber-Castell AG, Hindustan Pencils Pvt. Ltd., Hygloss Products, Inc., ITC Limited, Jacquard Products, Jags India, Jovi, S.A., Lotus Stationery, Miraj Group, Navneet Education Limited, Ohuhu Inc., Sabmatt Corporation, STAEDTLER SE, and Sundaram Multi Pap Ltd..

Market Segmentation & Coverage

This research report categorizes the Arts & Crafts Supplies Market to forecast the revenues and analyze trends in each of the following sub-markets:
  • Product Type
  • Drawing & Painting Supplies
  • Jewelry Making Supplies
  • Scrapbooking & Paper Crafting
  • Textile & Fiber Crafts
  • Sales Channel
  • Offline
  • Departmental Stores
  • Stationery Stores
  • Supermarkets
  • Online Sales
  • End User
  • Academic Institutions
  • Household
  • Industries
  • Offices
  • Region
  • Americas
  • Argentina
  • Brazil
  • Canada
  • Mexico
  • United States
  • California
  • Florida
  • Illinois
  • New York
  • Ohio
  • Pennsylvania
  • Texas
  • Asia-Pacific
  • Australia
  • China
  • India
  • Indonesia
  • Japan
  • Malaysia
  • Philippines
  • Singapore
  • South Korea
  • Taiwan
  • Thailand
  • Vietnam
  • Europe, Middle East & Africa
  • Denmark
  • Egypt
  • Finland
  • France
  • Germany
  • Israel
  • Italy
  • Netherlands
  • Nigeria
  • Norway
  • Poland
  • Qatar
  • Russia
  • Saudi Arabia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Arab Emirates
  • United Kingdom


Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing penchant of consumers to spend on luxury art supplies
5.1.1.2. Focus of educational institutes on art & craft activities
5.1.1.3. Growing online market presence of arts & crafts manufacturers
5.1.2. Restraints
5.1.2.1. Availability of broad range of substitutes
5.1.3. Opportunities
5.1.3.1. Introduction of attractive and innovative products
5.1.3.2. Development of eco-friendly products and do it yourself (DIY) kits
5.1.4. Challenges
5.1.4.1. High competition in the market with increasing number of players
5.2. Market Segmentation Analysis
5.2.1. Product Type: Growing utilization of jewelry making supplies in fashion industry
5.2.2. Sales Channel: Increasing preference for online channels for buying arts and crafts supplies due to convenience in the shopping
5.2.3. End User: Increasing use of art and supplies owing to trend of DIY home décor
5.3. Market Disruption Analysis
5.4. Porter’s Five Forces Analysis
5.4.1. Threat of New Entrants
5.4.2. Threat of Substitutes
5.4.3. Bargaining Power of Customers
5.4.4. Bargaining Power of Suppliers
5.4.5. Industry Rivalry
5.5. Value Chain & Critical Path Analysis
5.6. Pricing Analysis
5.7. Technology Analysis
5.8. Patent Analysis
5.9. Trade Analysis
5.10. Regulatory Framework Analysis
6. Arts & Crafts Supplies Market, by Product Type
6.1. Introduction
6.2. Drawing & Painting Supplies
6.3. Jewelry Making Supplies
6.4. Scrapbooking & Paper Crafting
6.5. Textile & Fiber Crafts
7. Arts & Crafts Supplies Market, by Sales Channel
7.1. Introduction
7.2. Offline
7.3. Online Sales
8. Arts & Crafts Supplies Market, by End User
8.1. Introduction
8.2. Academic Institutions
8.3. Household
8.4. Industries
8.5. Offices
9. Americas Arts & Crafts Supplies Market
9.1. Introduction
9.2. Argentina
9.3. Brazil
9.4. Canada
9.5. Mexico
9.6. United States
10. Asia-Pacific Arts & Crafts Supplies Market
10.1. Introduction
10.2. Australia
10.3. China
10.4. India
10.5. Indonesia
10.6. Japan
10.7. Malaysia
10.8. Philippines
10.9. Singapore
10.10. South Korea
10.11. Taiwan
10.12. Thailand
10.13. Vietnam
11. Europe, Middle East & Africa Arts & Crafts Supplies Market
11.1. Introduction
11.2. Denmark
11.3. Egypt
11.4. Finland
11.5. France
11.6. Germany
11.7. Israel
11.8. Italy
11.9. Netherlands
11.10. Nigeria
11.11. Norway
11.12. Poland
11.13. Qatar
11.14. Russia
11.15. Saudi Arabia
11.16. South Africa
11.17. Spain
11.18. Sweden
11.19. Switzerland
11.20. Turkey
11.21. United Arab Emirates
11.22. United Kingdom
12. Competitive Landscape
12.1. Market Share Analysis, 2023
12.2. FPNV Positioning Matrix, 2023
12.3. Competitive Scenario Analysis
12.3.1. AdLift acquires the digital marketing mandate for Craftslane
12.3.2. Orbital Lab Launches Digital E-commerce Platform for Jacquard Products
12.3.3. MPE Partners and DecoArt Announce the Acquisition of Jack Richeson
12.4. Strategy Analysis & Recommendation
13. Competitive Portfolio
13.1. Key Company Profiles
13.2. Key Product Portfolio

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