Applicant Tracking System Market by Component (Service, Software), Organization Size (Large Scale Enterprises, Small & Medium Enterprises), Deployment Mode, End-User Industry - Global Forecast 2024-2030

Applicant Tracking System Market by Component (Service, Software), Organization Size (Large Scale Enterprises, Small & Medium Enterprises), Deployment Mode, End-User Industry - Global Forecast 2024-2030


The Applicant Tracking System Market size was estimated at USD 2.91 billion in 2023 and expected to reach USD 3.17 billion in 2024, at a CAGR 9.41% to reach USD 5.48 billion by 2030.

The Applicant tracking system (ATS) is a software application that aids organizations, businesses, and recruitment agencies organize, automate, and manage their recruitment processes. The increasing number of job applicants and need for automation of resume screening is driving the demand for applicant tracking systems. The growing adoption of SaaS tools by the companies has also improved the necessity of applicant tracking systems. The surging focus on enhancing candidates' experience cost-effectively has improved the adoption of applicant tracking systems. However, a lack of technologically updated staff and high software cost may limit the adoption of applicant tracking systems. Data privacy concerns associated with ATS software is also a concerning factor for the market growth. The growing investments on digitalizing the operations by companies in all verticals is creating growth potential in the market. The increasing number of product innovations based on AI and CRM is expected to create attractive opportunities for the market growth.

Regional Insights

The Americas region shows substantial growth in the global applicant tracking systems market attributed to the region's well-established corporate sector and numerous key market players. The robust growth of industries such as IT, manufacturing, retail, and healthcare, combined with the increasing demand for automation in the hiring process, is expected to drive the ATS market growth in the Americas region. Market in the EMEA region is significantly driven by the increasing trend of digitization and the widespread adoption of cloud-based systems. The United Kingdom, Germany, and France are some of the prominent countries contributing to the growth of the ATS market in the EMEA region. The Asia-Pacific region is poised to exhibit a high growth rate, characterized by the rapid digital transformation of businesses and the increasing emphasis on streamlining the recruitment process. Countries such as India, China, and Japan are actively promoting the digitization of HR processes, thus providing a favorable business environment for the growth of the ATS market.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Applicant Tracking System Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers
  • Increasing number of job applicants and need for automation of resume screening
  • Government initiatives encouraging digital transformation across industries
  • Rising adoption of applicant tracking systems among SMEs
Market Restraints
  • Technical limitations and operational issues of ATS
Market Opportunities
  • Advancements in ATS with their integration with AI & ML technologies
  • Strategic collaborations among ATS developers and end-users
Market Challenges
  • Data privacy concerns associated with ATS software
Market Segmentation Analysis
  • Component: Significant enhancements in Applicant Tracking System (ATS) softwares
  • Organization Size: Rising adoption of applicant tracking systems in small & medium enterprises
  • Deployment Mode: Increasing inclination towards cloud based deployment of applicant tracking system
  • End-Use: Massive demand from the aerospace, defense, and automotives sectors due to a huge number of applicants
Market Disruption Analysis
  • Porter’s Five Forces Analysis
  • Value Chain & Critical Path Analysis
  • Pricing Analysis
  • Technology Analysis
  • Patent Analysis
  • Trade Analysis
  • Regulatory Framework Analysis
FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Applicant Tracking System Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Applicant Tracking System Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Indeed Partners with JobSync to Provide Fully Integrated Indeed Apply Sync with the Applicant Tracking Systems used by Enterprise Employers to Recruit at Scale

JobSync announced officially becoming an Indeed Preferred Integrator partner, and through this collaboration, employers can connect their applicant tracking system (ATS) directly to Indeed's extensive job search network. By leveraging Indeed's Apply Sync experience, employers using Indeed can experience a significant increase in applications, up to 5 times more, and improve the candidate experience, especially when applying via mobile devices.

ZipRecruiter Announces Technology Partnership with UKG to Bolster Enterprise Hiring and Streamline HR Workflows

ZipRecruiter and UKG announced a partnership aiming to streamline workflows for employers using their preferred applicant tracking system (ATS) while taking advantage of ZipRecruiter's extensive marketplace, which consists of 12 million job seekers. By integrating with ZipRecruiter, employers can leverage the benefits of ZipRecruiter Apply, a seamless application process that has been proven to increase applicant volume by an average of 300%.

Elevatus Launches EVA-MED: The First Applicant Tracking System for Healthcare Recruitment in the MENA Region

Elevatus, introduced its revolutionary applicant tracking system (ATS) called EVA-MED specifically for the healthcare industry. It aims to facilitate medical groups in finding top-tier healthcare teams from the Middle East, North Africa, and around the world. By adopting a comprehensive approach to the recruitment and onboarding of physicians, nurses, paramedics, and administrators, EVA-MED is expected to play a pivotal role in helping medical groups fulfill their Vision 2030 commitments.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Applicant Tracking System Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Applicant Tracking System Market, highlighting leading vendors and their innovative profiles. These include ADP, Inc., Arcoro, Avature Limited, Bamboo HR LLC, Breezy HR, Inc. by Learning Technologies Group, Bullhorn, Inc., Cegid Group, Ceipal Corp., ClearCompany, Inc., Cyclr Systems Ltd., Eddy HR, LLC., Employ, Inc., Freshworks Inc., GoHire Technologies LTD., Greenhouse Software, Inc., iCIMS, Inc., International Business Machines Corporation, Occupop Ltd., Oracle Corporation, Paycor, Inc., Pinpoint, Recruitee B.V. by Tellent, SAP SE, SilkRoad Technology, Inc. (Rival), Skillate by Sense Talent Labs, Inc., SmartRecruiters, Inc., TalentNest, Upteamizer by HRinFlow gcv, Workable Technology Limited, and Zoho Corporation Pvt. Ltd..

Market Segmentation & Coverage

This research report categorizes the Applicant Tracking System Market to forecast the revenues and analyze trends in each of the following sub-markets:
  • Component
  • Service
  • Software
  • Organization Size
  • Large Scale Enterprises
  • Small & Medium Enterprises
  • Deployment Mode
  • Cloud
  • On-Premises
  • End-User Industry
  • Aerospace & Defense
  • Automobile
  • Education & Research
  • Electrical & Electronics
  • Energy & Mining
  • IT & Telecommunication
  • Region
  • Americas
  • Argentina
  • Brazil
  • Canada
  • Mexico
  • United States
  • California
  • Florida
  • Illinois
  • New York
  • Ohio
  • Pennsylvania
  • Texas
  • Asia-Pacific
  • Australia
  • China
  • India
  • Indonesia
  • Japan
  • Malaysia
  • Philippines
  • Singapore
  • South Korea
  • Taiwan
  • Thailand
  • Vietnam
  • Europe, Middle East & Africa
  • Denmark
  • Egypt
  • Finland
  • France
  • Germany
  • Israel
  • Italy
  • Netherlands
  • Nigeria
  • Norway
  • Poland
  • Qatar
  • Russia
  • Saudi Arabia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Arab Emirates
  • United Kingdom


Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing number of job applicants and need for automation of resume screening
5.1.1.2. Government initiatives encouraging digital transformation across industries
5.1.1.3. Rising adoption of applicant tracking systems among SMEs
5.1.2. Restraints
5.1.2.1. Technical limitations and operational issues of ATS
5.1.3. Opportunities
5.1.3.1. Advancements in ATS with their integration with AI & ML technologies
5.1.3.2. Strategic collaborations among ATS developers and end-users
5.1.4. Challenges
5.1.4.1. Data privacy concerns associated with ATS software
5.2. Market Segmentation Analysis
5.2.1. Component: Significant enhancements in Applicant Tracking System (ATS) softwares
5.2.2. Organization Size: Rising adoption of applicant tracking systems in small & medium enterprises
5.2.3. Deployment Mode: Increasing inclination towards cloud based deployment of applicant tracking system
5.2.4. End-Use: Massive demand from the aerospace, defense, and automotives sectors due to a huge number of applicants
5.3. Market Disruption Analysis
5.4. Porter’s Five Forces Analysis
5.4.1. Threat of New Entrants
5.4.2. Threat of Substitutes
5.4.3. Bargaining Power of Customers
5.4.4. Bargaining Power of Suppliers
5.4.5. Industry Rivalry
5.5. Value Chain & Critical Path Analysis
5.6. Pricing Analysis
5.7. Technology Analysis
5.8. Patent Analysis
5.9. Trade Analysis
5.10. Regulatory Framework Analysis
6. Applicant Tracking System Market, by Component
6.1. Introduction
6.2. Service
6.3. Software
7. Applicant Tracking System Market, by Organization Size
7.1. Introduction
7.2. Large Scale Enterprises
7.3. Small & Medium Enterprises
8. Applicant Tracking System Market, by Deployment Mode
8.1. Introduction
8.2. Cloud
8.3. On-Premises
9. Applicant Tracking System Market, by End-User Industry
9.1. Introduction
9.2. Aerospace & Defense
9.3. Automobile
9.4. Education & Research
9.5. Electrical & Electronics
9.6. Energy & Mining
9.7. IT & Telecommunication
10. Americas Applicant Tracking System Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Applicant Tracking System Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Applicant Tracking System Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. Market Share Analysis, 2023
13.2. FPNV Positioning Matrix, 2023
13.3. Competitive Scenario Analysis
13.3.1. Indeed Partners with JobSync to Provide Fully Integrated Indeed Apply Sync with the Applicant Tracking Systems used by Enterprise Employers to Recruit at Scale
13.3.2. ZipRecruiter Announces Technology Partnership with UKG to Bolster Enterprise Hiring and Streamline HR Workflows
13.3.3. Elevatus Launches EVA-MED: The First Applicant Tracking System for Healthcare Recruitment in the MENA Region
13.4. Strategy Analysis & Recommendation
14. Competitive Portfolio
14.1. Key Company Profiles
14.2. Key Product Portfolio

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