Air Purification Market by Product Type (In-duct Air Purifiers, Self-Contained or Standalone Air Purifiers, Upper-Air Purifiers), Technology (Activated Carbon Filter Air Purifiers, HEPA Filtration Air Purifiers, Ionic Filter Air Purifiers), Mounting Type,

Air Purification Market by Product Type (In-duct Air Purifiers, Self-Contained or Standalone Air Purifiers, Upper-Air Purifiers), Technology (Activated Carbon Filter Air Purifiers, HEPA Filtration Air Purifiers, Ionic Filter Air Purifiers), Mounting Type, Distribution Channel, End-User - Global Forecast 2024-2030

The Air Purification Market size was estimated at USD 16.55 billion in 2023 and expected to reach USD 18.50 billion in 2024, at a CAGR 11.88% to reach USD 36.33 billion by 2030.

Air purification refers to the technique of extracting contaminants from the air, improving its quality, and making it healthier for individuals to breathe. This involves a range of technologies, including but not limited to high-efficiency particulate air (HEPA) filters, activated carbon, ultraviolet germicidal irradiation, and photocatalytic oxidation. The key drivers of the air purification industry include raising awareness of the health impacts of indoor pollution, stringent environmental and occupational health regulations, and the rising prevalence of airborne diseases. In addition, rapid urbanization and industrialization have escalated the need for purification systems, with the growing incorporation of smart technologies for enhanced air quality monitoring and control. However, restraints include high installation and maintenance costs of air purification systems, which can deter potential customers, particularly in price-sensitive economies. There is skepticism regarding the effectiveness of these systems among certain user segments. Moreover, the sector presents substantial opportunities. Increasing investments in research and development of new and efficient technologies, rising disposable incomes in developing nations, and the expanding application areas for air purifiers in residential, commercial, and industrial sectors indicate lucrative opportunities.

Regional Insights

The air purification market in the Americas, particularly in the United States and Canada, is characterized by a high level of awareness regarding air quality and the effects of pollution on health. This has led to a robust demand for air purification solutions in residential and commercial sectors. A significant driver in this market is innovation and technological advancement in smart air purifiers, which are integrated with features such as real-time air quality monitoring and remote control through mobile devices. South American markets are growing, with consumer awareness about indoor air quality beginning to gain traction. The EMEA region presents a diverse air purification market landscape, with mature markets in Western Europe emphasizing high-efficiency particulate air (HEPA) filters and eco-friendly products. In contrast, the Middle East and African markets are driven by increasing urbanization, sand storms, and concerns about indoor air quality related to construction dust and industrial pollution. Regulatory standards imposed by the European Union, such as the Ecodesign Directive, also significantly influence this region's product design and market trends. The Asia-Pacific region is observing rapid growth in the air purification market, primarily driven by urbanization, rising disposable incomes, and worsening air pollution levels, particularly in countries including China and India. The presence of local manufacturers and brands that offer competitive pricing is noteworthy in the APAC market. Additionally, government initiatives to combat air pollution contribute to the market's expansion.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Air Purification Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

• Increasing Air Pollution Awareness
• Increasing Disposable Income among Consumers Coupled with Changing Lifestyles
• Strict Government Regulations Related to Air Quality Control

Market Restraints

• Technical Limitations and High Product Costs

Market Opportunities

• Rising Adoption of Air Pollution Control Equipment in Developing Regions
• Rising Developments and Innovations in the Air Purifiers due to Rise in the Airborne Diseases and Toxic Levels of Pollution

Market Challenges

• Risk of Emission of Ozone Gas that are Harmful for Human Health

Market Segmentation Analysis

• Product Type: Growing popularity of standalone air purifiers for personal use in homes or offices
• Technology: Rising preference for activated carbon filters for improving in-home air quality for allergen removal and odor neutralization
• Mounting Type: Rising adoption of portable air purifiers for personal use, targeted applications, and cost savings
• End-User: Wider application of industrial air purifiers in continuous operation for capturing and containing hazardous materials for safe disposal

Market Disruption Analysis

• Porter’s Five Forces Analysis
• Value Chain & Critical Path Analysis
• Pricing Analysis
• Technology Analysis
• Patent Analysis
• Trade Analysis
• Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Air Purification Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Air Purification Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Praan Launches Advanced Air-Purification Device Hive

Praan Inc., an innovator in air purification technology, announced the launch of Hive, a compact yet powerful air purifier. Crafted from durable aircraft-grade aluminum, this device is designed to cater to the specific needs of Indian homes, combining space efficiency with high performance, making it an all-inclusive solution for tracking indoor air quality and environmental conditions.

Greentech Announces Expanded Partnership with Innovative Solutions to Provide Filtration Technology for ProGuard Air Purification and Sanitization Products

Greentech Environmental enhanced its partnership with San Diego's Innovative Solutions by incorporating its innovative ODOGard coated filters into the ProGuard units, elevating air sanitization for cannabis growers. This technology, integral to the Greentech Filters+ range, specializes in neutralizing odors and volatile organic compounds (VOCs) by altering their molecular makeup, ensuring that the compounds cannot cause further odor or harm.

Mann+Hummel Completes Acquisition of China's U-Air

The Mann+Hummel Group, based in Ludwigsburg, Germany, solidified its market position by acquiring significant ownership in Suzhou U-Air Environmental Technology. This strategic expansion promises to bolster Mann+Hummel’s foothold, particularly in China, and extend its reach across Southeast Asia, an area witnessing rapid growth in demand for air purification solutions.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Air Purification Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Air Purification Market, highlighting leading vendors and their innovative profiles. These include Alen Corporation, AllerAir Industries, Inc., Austin Air Systems, Blueair, Byers Scientific, Camfil AB, Daikin Industries, Ltd., Dyson Limited, Eureka Forbes Ltd., Genano Ltd., Honeywell International Inc., IQAir, Kent RO Systems Ltd., Koninklijke Philips N.V., LG Electronics Inc., Molekule, Inc., Newell Brands Inc., Panasonic Corporation, Samsung Electronics Co., Ltd., Sharp Corporation, TEQOYA SAS, Unilever PLC, Whirlpool Corporation, Winix Inc., and Xiaomi Corporation.

Market Segmentation & Coverage

This research report categorizes the Air Purification Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Product Type
• In-duct Air Purifiers
• Self-Contained or Standalone Air Purifiers
• Upper-Air Purifiers
• Technology
• Activated Carbon Filter Air Purifiers
• HEPA Filtration Air Purifiers
• Ionic Filter Air Purifiers
• Ultraviolet (UV) Technology Air Purifiers
• Mounting Type
• Fixed Air Purifiers
• Portable Air Purifiers
• Distribution Channel
• Offline
• Hypermarkets or Supermarkets
• Specialty Stores
• Online
• Company-Owned Websites
• e-Commerce Websites
• End-User
• Commercial
• Industrial
• Residential
• Region
• Americas
• Argentina
• Brazil
• Canada
• Mexico
• United States
• California
• Florida
• Illinois
• New York
• Ohio
• Pennsylvania
• Texas
• Asia-Pacific
• Australia
• China
• India
• Indonesia
• Japan
• Malaysia
• Philippines
• Singapore
• South Korea
• Taiwan
• Thailand
• Vietnam
• Europe, Middle East & Africa
• Denmark
• Egypt
• Finland
• France
• Germany
• Israel
• Italy
• Netherlands
• Nigeria
• Norway
• Poland
• Qatar
• Russia
• Saudi Arabia
• South Africa
• Spain
• Sweden
• Switzerland
• Turkey
• United Arab Emirates
• United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year