Adjustable Beds & Mattress Market by Mattress Material (Hybrid, Latex, Memory Foam), Bed Type (Automatic, Manual, Semi-Automatic), Distribution Channel, End-User - Global Forecast 2024-2030

Adjustable Beds & Mattress Market by Mattress Material (Hybrid, Latex, Memory Foam), Bed Type (Automatic, Manual, Semi-Automatic), Distribution Channel, End-User - Global Forecast 2024-2030


The Adjustable Beds & Mattress Market size was estimated at USD 7.53 billion in 2023 and expected to reach USD 8.06 billion in 2024, at a CAGR 7.34% to reach USD 12.38 billion by 2030.

An adjustable bed is an innovative bedding foundation that allows users to modify their sleeping position for optimal comfort and health benefits. Unlike traditional bed frames, adjustable beds enable the elevation of the head, feet, or both, which can assist in relieving various health issues such as back pain, sleep apnea, and acid reflux. These beds are engineered with a motorized base that can be controlled using a remote, allowing users to achieve their desired position with ease. Complementing adjustable beds, adjustable mattresses are designed to work harmoniously with these bases. They are crafted from flexible materials that can endure and support the bending and adjusting motions without compromising comfort or durability. These mattresses come in several types, including memory foam, latex, innerspring, and hybrid, each offering distinct benefits to cater to individual preferences and requirements. Combining an adjustable bed and a compatible mattress offers a customizable sleeping experience, potentially enhancing sleep quality and overall health. The increasing consumer spending on comfort and relaxation due to changing lifestyles among generations X, Y, and Z and the growing online retail platforms making it easier for consumers to access a wider range of products are driving the growth of the adjustable beds & mattress market. However, the bulkiness and complexity of these products can lead to challenges in logistics and storage, potentially increasing the cost and complexity for suppliers. The emerging trend of smart homes provides an excellent opportunity for integrating adjustable beds into the ecosystem, offering enhanced functionalities through IoT connectivity.

Regional Insights

The adjustable beds and mattress market in the Americas, notably in the United States and Canada, has seen significant growth, driven by an aging population and an increasing consumer preference for products enhancing sleep quality and comfort. Innovations in smart beds and mattresses incorporating technologies for sleep tracking and automated adjustments have become particularly popular. Market players focus on direct-to-consumer sales channels and online platforms to reach a wide audience. The availability of various products catering to different needs and preferences also contributes to expanding the adjustable beds and mattress market in the Americas. The Asia-Pacific region is showcasing rapid growth in the adjustable beds and mattress market, fueled by increasing awareness about sleep health and rising disposable incomes, especially in countries including China, Japan, and Australia. The market is characterized by a mix of international brands and strong local competitors, with innovation and product customization being key competitive strategies. The aging population in countries, including Japan, has also driven demand for adjustable beds that cater to health and mobility issues. The adjustable beds and mattress market is diverse in the EMEA region, with each region displaying unique characteristics. Europe represents a mature market focusing on luxury and high-end products, particularly in countries such as Germany, the UK, and Scandinavian nations. Manufacturers are emphasizing eco-friendly and sustainably sourced materials in response to consumer demand. The Middle East showcases a rising interest in health and wellness tourism, while Africa is an emerging market with potential for growth driven by urbanization and a growing disposable income.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Adjustable Beds & Mattress Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers
  • Increasing consumer spending on comfort and relaxation
  • Rising elderly population requiring sleeping solutions
  • Growing availability through online retail platforms
Market Restraints
  • High manufacturing cost and complexity in handling
Market Opportunities
  • Development of personalized products targeting specific health issues
  • Rising incorporation of IoT technologies for sleep tracking and automated adjustments
Market Challenges
  • Intense competition and availability of diverse product range
Market Segmentation Analysis
  • Mattress Material: Increasing adoption of hybrid mattresses
  • Distribution Channel: Elevated use of online distribution channel attributed to its convenience of browsing, comparing, and purchasing products
Market Disruption Analysis
  • Porter’s Five Forces Analysis
  • Value Chain & Critical Path Analysis
  • Pricing Analysis
  • Technology Analysis
  • Patent Analysis
  • Trade Analysis
  • Regulatory Framework Analysis
FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Adjustable Beds & Mattress Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Adjustable Beds & Mattress Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Canadian Brand Endy Launched the Upholstered Adjustable Bed to Transform Sleep Quality and Comfort

Canadian lifestyle brand Endy launched its latest innovation, the Upholstered Adjustable Bed, designed to significantly enhance sleep quality and comfort, featuring an array of customizable positions to cater to various needs and preferences. Users can easily adjust the bed's positioning for reading, working, or ensuring an ideal sleeping posture, all at the touch of a button.

Duroflex Launched Neuma, Firmness Adjustable Mattress

Duroflex launched Neuma, the mattress that offers adjustable firmness. Neuma allows users to customize their sleeping experience through adjustable firmness levels, a breakthrough feature promising a transformative impact on sleep health.

Purple Launched Two New Mobile-Controlled Adjustable Smart Bases

Purple Innovation, Inc. launched two advanced mobile-controlled adjustable smart bases, further enhancing the sleep experience for consumers. The innovative bases, named Ascent and Ascend, mark a pivotal shift in sleep technology by allowing users to adjust their sleeping positions easily through a dedicated mobile application. The Ascent base is designed with a range of features to promote relaxation and improve sleep quality, including head and foot adjustability, preset positions for optimal comfort, and a soothing massage function. The Ascend model incorporates all the functionalities of the Ascent, along with an advanced lumbar support feature, catering to consumers seeking extra back support.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Adjustable Beds & Mattress Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Adjustable Beds & Mattress Market, highlighting leading vendors and their innovative profiles. These include Adjustable Bed Enterprises, Inc., Amerisleep, Ascion, LLC., Boyd Sleep, Brooklyn Bedding, LLC, Comfort Grid Technologies Private Limited, Costco Wholesale Corporation, Easy Rest Adjustable Adjustable Sleep System Company, Eight Sleep, Inc., Ergomotion, GoldenRest, Leggett & Platt, Inc., Loom & Leaf by Saatva, Mantua Manufacturing Co., Personal Comfort, Resident Home, LLC., Serta Simmons Bedding, LLC, Simmons Bedding Company, LLC., Sleep Number Corp., Southerland Sleep, Tempur Sealy International, Inc., and WCW, Inc..

Market Segmentation & Coverage

This research report categorizes the Adjustable Beds & Mattress Market to forecast the revenues and analyze trends in each of the following sub-markets:
  • Mattress Material
  • Hybrid
  • Latex
  • Memory Foam
  • Bed Type
  • Automatic
  • Manual
  • Semi-Automatic
  • Distribution Channel
  • Offline
  • Online
  • End-User
  • Non-Residential
  • Residential
  • Region
  • Americas
  • Argentina
  • Brazil
  • Canada
  • Mexico
  • United States
  • California
  • Florida
  • Illinois
  • New York
  • Ohio
  • Pennsylvania
  • Texas
  • Asia-Pacific
  • Australia
  • China
  • India
  • Indonesia
  • Japan
  • Malaysia
  • Philippines
  • Singapore
  • South Korea
  • Taiwan
  • Thailand
  • Vietnam
  • Europe, Middle East & Africa
  • Denmark
  • Egypt
  • Finland
  • France
  • Germany
  • Israel
  • Italy
  • Netherlands
  • Nigeria
  • Norway
  • Poland
  • Qatar
  • Russia
  • Saudi Arabia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Arab Emirates
  • United Kingdom


Please Note: PDF & Excel + Online Access - 1 Year


1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Increasing consumer spending on comfort and relaxation
5.1.1.2. Rising elderly population requiring sleeping solutions
5.1.1.3. Growing availability through online retail platforms
5.1.2. Restraints
5.1.2.1. High manufacturing cost and complexity in handling
5.1.3. Opportunities
5.1.3.1. Development of personalized products targeting specific health issues
5.1.3.2. Rising incorporation of IoT technologies for sleep tracking and automated adjustments
5.1.4. Challenges
5.1.4.1. Intense competition and availability of diverse product range
5.2. Market Segmentation Analysis
5.2.1. Mattress Material: Increasing adoption of hybrid mattresses
5.2.2. Distribution Channel: Elevated use of online distribution channel attributed to its convenience of browsing, comparing, and purchasing products
5.3. Market Disruption Analysis
5.4. Porter’s Five Forces Analysis
5.4.1. Threat of New Entrants
5.4.2. Threat of Substitutes
5.4.3. Bargaining Power of Customers
5.4.4. Bargaining Power of Suppliers
5.4.5. Industry Rivalry
5.5. Value Chain & Critical Path Analysis
5.6. Pricing Analysis
5.7. Technology Analysis
5.8. Patent Analysis
5.9. Trade Analysis
5.10. Regulatory Framework Analysis
6. Adjustable Beds & Mattress Market, by Mattress Material
6.1. Introduction
6.2. Hybrid
6.3. Latex
6.4. Memory Foam
7. Adjustable Beds & Mattress Market, by Bed Type
7.1. Introduction
7.2. Automatic
7.3. Manual
7.4. Semi-Automatic
8. Adjustable Beds & Mattress Market, by Distribution Channel
8.1. Introduction
8.2. Offline
8.3. Online
9. Adjustable Beds & Mattress Market, by End-User
9.1. Introduction
9.2. Non-Residential
9.3. Residential
10. Americas Adjustable Beds & Mattress Market
10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States
11. Asia-Pacific Adjustable Beds & Mattress Market
11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam
12. Europe, Middle East & Africa Adjustable Beds & Mattress Market
12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom
13. Competitive Landscape
13.1. Market Share Analysis, 2023
13.2. FPNV Positioning Matrix, 2023
13.3. Competitive Scenario Analysis
13.3.1. Canadian Brand Endy Launched the Upholstered Adjustable Bed to Transform Sleep Quality and Comfort
13.3.2. Duroflex Launched Neuma, Firmness Adjustable Mattress
13.3.3. Purple Launched Two New Mobile-Controlled Adjustable Smart Bases
13.4. Strategy Analysis & Recommendation
14. Competitive Portfolio
14.1. Key Company Profiles
14.2. Key Product Portfolio

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