Active Adult Community Market (55+) by Category (Condominiums, Rentals, Single-Family Homes), Type (Age-restricted, Age-targeted), Amenities - Global Forecast 2024-2030

Active Adult Community Market (55+) by Category (Condominiums, Rentals, Single-Family Homes), Type (Age-restricted, Age-targeted), Amenities - Global Forecast 2024-2030

The Active Adult Community Market size was estimated at USD 403.14 billion in 2023 and expected to reach USD 427.13 billion in 2024, at a CAGR 5.98% to reach USD 605.49 billion by 2030.

An active adult community is a residential neighborhood specifically designed for adults, typically aged 55 years or older. These communities offer various amenities, services, and activities to promote an active and engaging lifestyle for their residents. The primary goal behind the development of such communities is to create an environment that caters to the unique needs and interests of mature adults, enabling them to lead fulfilling lives post-retirement. There has been an increasing emphasis on wellness programs that promote physical fitness and mental well-being among this aging group, and the active adult community provides various services to ensure their wellness. However, the high cost of active adult community services and the limited availability of on-site healthcare infrastructure impact its adoption among people. Innovations that improve affordability, including giving diverse housing options catering to various income levels or exploring alternative financing models such as shared equity arrangements, can assist in addressing the limitations. Leveraging technology advancements such as Internet of Things (IoT) devices customized for seniors' needs or developing partnerships with transportation service providers can help enhance residents' overall experience and satisfaction within these communities, positioning businesses at the forefront of this evolving market landscape.

Regional Insights

The active adult communities market is advancing across the Americas, driven by the presence of players developing adult living solutions tailored to seniors' preferences. The region's targeted population has portrayed a strong preference for age-restricted settings with comprehensive amenities and social engagement opportunities, creating demand for active adult communities. Regional market players are actively investing in building modern, active adult communities throughout the United States and Canada. In Asian countries, the market is still at a nascent stage; however, there is an increasing awareness about senior care options that cater specifically to their cultural values and lifestyle preferences, which indicates potential growth opportunities within the region. The adoption of active adult communities in European countries, such as Sweden and Denmark, has been high as they incorporate elderly care within their existing welfare systems through integrated housing models offering various support services. In contrast, Southern European countries have witnessed an influx of retirees from other European nations seeking age-restricted communities. European companies primarily focus on providing customized retirement living options that cater to local preferences while also offering an array of amenities designed specifically for seniors.

Market Insights

Market Dynamics

The market dynamics represent an ever-changing landscape of the Active Adult Community Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

Market Drivers

• Increasing retired population and their increased focus on health & wellness
• Rising focus on building social engagement and availability of recreational amenities
• Interest of targeted population in sustainable and eco-friendly living conditions

Market Restraints

• Operational issues and limited resale value of active adult communities

Market Opportunities

• Integration of smart technologies to modernize active adult communities
• Strategic partnerships by market players to develop new-age active adult communities

Market Challenges

• Restrictive rules & regulations and lack of flexible home settings

Market Segmentation Analysis

• Category: New designs in single-family homes based on improving residents' convenience and safety
• Type: Presence of a diverse demographic landscape in age-targeted active adult communities
• Amenities: Availability of personalized and creative recreational amenities in luxury communities

Market Disruption Analysis

• Porter’s Five Forces Analysis
• Value Chain & Critical Path Analysis
• Pricing Analysis
• Technology Analysis
• Patent Analysis
• Trade Analysis
• Regulatory Framework Analysis

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Active Adult Community Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Active Adult Community Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments

Del Webb Opens Highly Anticipated New Active Adult Community in Michigan

Del Webb, a major player in active adult communities for those 55 and older, opened its newest community in Michigan, Kensington Ridge. The grand opening ceremony included a ribbon-cutting event, unveiling three model homes. Kensington Ridge offers a selection of 611 single-family homes from Del Webb's consumer-inspired GenYou collection. Homebuyers at Kensington Ridge can choose from a range of standard and upgraded features, allowing them to personalize their dream home according to their preferences and needs.

Green Courte Partners Acquires Active-Adult Community in Omaha

Green Courte Partners, LLC (GCP), a real estate investment firm, acquired Bloomfield, an active adult community in Omaha, Nebraska. This strategic acquisition adds to GCP's portfolio of age-restricted housing, bringing the total number of districts to 18, with approximately 2,700 units.

Senior Living Operators Solvere, AgeWell Living Join Forces

AgeWell Living and Solvere Living merged to establish AgeWell Solvere Living, a dynamic active-adult community company. The integration between the two companies is underway, and a new website is scheduled to launch soon. The merger of AgeWell Solvere Living aligns with the prevailing trend of senior living companies opting to merge rather than pursue independent ventures.

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Active Adult Community Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Active Adult Community Market, highlighting leading vendors and their innovative profiles. These include A Place for Mom, Inc., Affinity Living Communities Group, AgeWell Solvere Living, Allure Lifestyle Communities, Atria Senior Living Group, Avenida Partners, LLC, Brookdale Senior Living Inc., Epcon Communities, Erickson Senior Living Management, LLC, FirstService Residential, Inc., Greater Fort Myers Team, Greystar Worldwide, LLC, HC-One Ltd., Latitude Margaritaville by Margaritaville Enterprises, LLC, Leisure Village West, Lennar Corporation, LGI Homes, Inc., Life Care Centers of America Inc., On Top of the World Communities, LLC, Pultegroup, Inc., Robson Communities, Inc., Rossmoor Walnut Creek, Senior Lifestyle Corp., Shea Homes, Solivita Living, Sun City Shadow Hills Community Association, Sunrise Senior Living, Tellico Village Property Owners Association, Inc., The Holiday Retirement, The Kolter Group LLC, The Villages, Inc., and Toll Brothers Inc..

Market Segmentation & Coverage

This research report categorizes the Active Adult Community Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Category
• Condominiums
• Rentals
• Single-Family Homes
• Type
• Age-restricted
• Age-targeted
• Amenities
• Active Senior Communities
• College Town & University Communities
• Gated Communities
• Golf & Resort Communities
• Luxury Communities
• Religion-Specific Communities
• Retirement Parks
• Region
• Americas
• Argentina
• Brazil
• Canada
• Mexico
• United States
• California
• Florida
• Illinois
• New York
• Ohio
• Pennsylvania
• Texas
• Asia-Pacific
• Australia
• China
• India
• Indonesia
• Japan
• Malaysia
• Philippines
• Singapore
• South Korea
• Taiwan
• Thailand
• Vietnam
• Europe, Middle East & Africa
• Denmark
• Egypt
• Finland
• France
• Germany
• Israel
• Italy
• Netherlands
• Nigeria
• Norway
• Poland
• Qatar
• Russia
• Saudi Arabia
• South Africa
• Spain
• Sweden
• Switzerland
• Turkey
• United Arab Emirates
• United Kingdom

Please Note: PDF & Excel + Online Access - 1 Year