Demographics Market Research Reports & Industry Analysis

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  • Our demographic research reports provide comprehensive qualitative and quantitative data that covers consumer attitudes, purchasing habits, and lifestyle trends.
  • With our reports, you can get a detailed look at different consumer groups categorized by age, gender, ethnicity, income level, and location, so you can better understand their needs, preferences, and pain points.
  • Best of all, our research is highly actionable, allowing you to identify the most promising target markets for your products and services, understand large-scale trends, and drive sales growth.

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Demographics Industry Research & Market Reports

  • United Arab Emirates: Consumer Profile

    ... By 2040, Gen Z is expected to become the most influential consumer segment. Thanks to considerably higher income levels compared to those of its neighbours, consumers in the UAE are expected to continue demanding luxury ... Read More

  • Australia: Consumer Profile

    ... in sectors such as leisure, entertainment, and premium goods. However, stubborn inflation is limiting spending power and making consumers look for opportunities to save. Euromonitor's Australia: Consumer Profile report analyses factors influencing national consumer expenditure. ... Read More

  • Competitor Strategies in Toys and Games

    ... and the increasingfuture digitalisation of play are shaping the of the industry. Euromonitor International's Competitor Strategies in Toys and Games global briefing offers a comprehensive guide to the Toys and Games market at an international ... Read More

  • Staple Foods in the US

    ... set to contribute to retail volume recovery in a few key categories, overall retail volume sales of staples in the US are expected to be flat. On the one hand, statis represents an improvement compared ... Read More

  • Top Global Consumer Trends 2025

    ... disruption, anticipate shopping motivations and fulfil unmet consumer needs. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top ... Read More

  • Indonesia: Consumer Profile

    ... move towards personalised and tech-driven solutions. Going forward, the influence of Gen Z and their demands will increase. Households with children will remain dominant, driving demand for family-orientated goods. Euromonitor's Indonesia: Consumer Profile report analyses ... Read More

  • Hong Kong, China: Consumer Profile

    ... off financially in the future. The number of seniors is projected to witness a substantial increase by 2040, while life expectancy will grow and birth rates drop. Gen X is set to become the largest ... Read More

  • Consumer Types in Romania

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Romania report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Singapore: Consumer Profile

    ... substantially by 2040, alongside a rise in life expectancy. Millennials and Gen X are expected to play a increasingly significant role in shaping that latest consumer trends and their wealth and influence grows. Euromonitor's Singapore: ... Read More

  • Malaysia: Consumer Profile

    ... value-orientated goods. Rising single-person and urban households shape needs for compact, convenient products, while family households fuel demand for family-centric options. The consumer landscape is increasingly tech-integrated and quality-focused. Euromonitor's Malaysia: Consumer Profile report analyses ... Read More

  • Global Overview of Income and Expenditure

    ... uncover actionable growth opportunities. With robust income gains anticipated across emerging markets, particularly in Asia, proactive strategies will be crucial. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, ... Read More

  • Global Overview of Income and Expenditure

    ... uncover actionable growth opportunities. With robust income gains anticipated across emerging markets, particularly in Asia, proactive strategies will be crucial. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, ... Read More

  • Consumer Types in Vietnam

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Vietnam report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Consumer Types in the UK

    ... grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in the UK report analyses factors influencing national consumer expenditure. Consumer ... Read More

  • Consumer Types in Taiwan

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Taiwan report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Consumer Types in South Korea

    ... grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in South Korea report analyses factors influencing national consumer expenditure. Consumer ... Read More

  • Consumer Types in United Arab Emirates

    ... and grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in United Arab Emirates report analyses factors influencing national consumer ... Read More

  • Consumer Types in Turkey

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Turkey report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Consumer Types in New Zealand

    ... grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in New Zealand report analyses factors influencing national consumer expenditure. Consumer ... Read More

  • Consumer Types in Peru

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Peru report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Consumer Types in the US

    ... grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in the US report analyses factors influencing national consumer expenditure. Consumer ... Read More

  • Consumer Types in Nigeria

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Nigeria report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Consumer Types in Thailand

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Thailand report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Consumer Types in Spain

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Spain report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

  • Consumer Types in France

    ... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in France report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More

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